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    Merchandising systems, methods of merchandising, and point-of-sale devices comprising micro-optics technology
    22.
    发明申请
    Merchandising systems, methods of merchandising, and point-of-sale devices comprising micro-optics technology 审中-公开
    销售系统，商品销售方法以及包含微光学技术的销售点设备

    公开(公告)号：US20070158230A1

    公开(公告)日：2007-07-12

    申请号：US11650086

    申请日：2007-01-05

    申请人： Kenneth Stephen McGuire ,  Charles John Berg

    发明人： Kenneth Stephen McGuire ,  Charles John Berg

    IPC分类号： B65D85/00

    CPC分类号： A45D44/00 ,  A45D2034/007 ,  A47F7/286 ,  G09F13/00 ,  G09F13/16 ,  G09F23/00

    摘要： A merchandising system, comprising: a consumer product. The merchandising system comprises at least one of the consumer product, packaging for the consumer product, and advertisement material pertaining to the consumer product. At least one merchandising system elements comprises indicia and/or an image that relates, or is analogous to, an attribute and/or targeted benefit of the consumer product. At least one merchandising system elements comprises a micro-optic structure capable of controlling the scatter of light impinging thereon so that the micro-optic structure reflects and/or transmits light in a field of view over which at least a portion of the indicia and/or image appears brighter relative to that outside the field of view.

    摘要翻译： 一种商品销售系统，包括：消费品。 商品系统包括消费品，消费品的包装和与消费品有关的广告材料中的至少一种。 至少一个商品系统元件包括与消费品的属性和/或目标益处相关或类似的标记和/或图像。 至少一个商品系统元件包括能够控制入射到其上的光的散射的微光学结构，使得微光学结构在视场中反射和/或透射光，在该视场中至少一部分标记和/ 或者图像看起来比外面的视野更亮。

    PACKAGED PRODUCT HAVING A REACTIVE LABEL AND A METHOD OF ITS USE
    24.
    发明申请
    PACKAGED PRODUCT HAVING A REACTIVE LABEL AND A METHOD OF ITS USE 审中-公开
    具有反应性标签的包装产品及其使用方法

    公开(公告)号：US20110140844A1

    公开(公告)日：2011-06-16

    申请号：US12638024

    申请日：2009-12-15

    申请人： Kenneth Stephen McGuire ,  Dean Larry DuVal

    发明人： Kenneth Stephen McGuire ,  Dean Larry DuVal

    IPC分类号： G08B5/22

    CPC分类号： G09F3/0291 ,  B65D2203/12 ,  G09F3/208 ,  G09F27/00 ,  G09F2003/0273 ,  G09F2027/001

    摘要： A reactive label is capable of reacting with a shopper that peruses the label while considering the purchase of the labeled product. The label includes sensors and a display unit and is powered by incorporated batteries or photovoltaic cells. The sensors can include a timer that provides the shopper with additional information from a ROM by displaying it sequentially on an LCD screen or the like. The sensors can also include a sensor such as an optical sensor that measures such factors as hair reflectance and can inform the shopper as to the suitability of the product (if, for example, it is a shampoo) for their personal use. The reactive label gives the shopper a previously unattainable sense of product personalization and will thereby enhance a sense of loyalty to and confidence in the product.

    摘要翻译： 反应性标签能够在考虑购买标签产品时与购买标签的购物者进行反应。 标签包括传感器和显示单元，并由并入的电池或光伏电池供电。 传感器可以包括定时器，其通过在LCD屏幕等上依次显示来向ROM提供来自ROM的附加信息。 传感器还可以包括诸如光学传感器的传感器，其测量诸如头发反射率的因素，并且可以向购物者通知产品的适用性（例如，它是洗发剂）以供个人使用。 反应性标签给购物者以前无法实现的产品个性化感，从而增强对产品的忠诚度和信心感。

    Package and merchandising system
    27.
    发明授权
    Package and merchandising system 有权
    包装和销售系统

    公开(公告)号：US08102275B2

    公开(公告)日：2012-01-24

    申请号：US12424948

    申请日：2009-04-16

    申请人： Kenneth Stephen McGuire ,  John Patrick Goodall ,  Jerry Ray Stephens ,  Michael G. Ferrari

    发明人： Kenneth Stephen McGuire ,  John Patrick Goodall ,  Jerry Ray Stephens ,  Michael G. Ferrari

    IPC分类号： G08B5/00

    CPC分类号： G09F23/00 ,  B65D2203/12 ,  G09F27/00

    摘要： A sensory interactable packaging assembly having a base and a container. The base has a power supply. The container may contain a consumer product. The container is removably attachable to the base. The container has an outer surface and a sensory interactable element disposed on the outer surface and a control system having an output. The control system is s in electrical communication with the sensory interactable element and the sensory interactable element is responsive to the output of the control system when the container is proximate to the base and the control system is in electrical communication with the power supply.

    摘要翻译： 一种具有基座和容器的感官相互作用的包装组件。 基地有电源。 容器可以包含消费品。 容器可拆卸地附接到基座。 容器具有设置在外表面上的外表面和感官相互作用元件以及具有输出的控制系统。 控制系统与感觉相互作用的元件电通信，并且当容器靠近基座并且控制系统与电源电连通时，感觉相互作用元件响应于控制系统的输出。

    Package and Merchandising System
    29.
    发明申请
    Package and Merchandising System 有权
    包装和销售系统

    公开(公告)号：US20090261114A1

    公开(公告)日：2009-10-22

    申请号：US12424948

    申请日：2009-04-16

    申请人： Kenneth Stephen McGuire ,  John Patrick Goodall ,  Jerry Ray Stephens ,  Michael G. Ferrari

    发明人： Kenneth Stephen McGuire ,  John Patrick Goodall ,  Jerry Ray Stephens ,  Michael G. Ferrari

    IPC分类号： B65D90/02

    CPC分类号： G09F23/00 ,  B65D2203/12 ,  G09F27/00

    摘要： A sensory interactable packaging assembly having a base and a container. The base has a power supply. The container may contain a consumer product. The container is removably attachable to the base. The container has an outer surface and a sensory interactable element disposed on the outer surface and a control system having an output. The control system is s in electrical communication with the sensory interactable element and the sensory interactable element is responsive to the output of the control system when the container is proximate to the base and the control system is in electrical communication with the power supply.

    摘要翻译： 一种具有基座和容器的感官相互作用的包装组件。 基地有电源。 容器可以包含消费品。 容器可拆卸地附接到基座。 容器具有设置在外表面上的外表面和感官相互作用元件以及具有输出的控制系统。 控制系统与感觉相互作用的元件电通信，并且当容器靠近基座并且控制系统与电源电连通时，感觉相互作用元件响应于控制系统的输出。