公开(公告)号：US20160205436A1

公开(公告)日：2016-07-14

申请号：US15074313

申请日：2016-03-18

Applicant: Google Inc.

Inventor： Simon Michael Rowe

IPC: H04N21/442 ,  H04N21/61 ,  H04N21/258 ,  H04N21/475

CPC classification number: H04N21/252 ,  H04N21/25866 ,  H04N21/44222 ,  H04N21/4753 ,  H04N21/4758 ,  H04N21/6125

Abstract: A computer system for determining TV viewership information for one or more TV panelists is provided, the computer system having memory to store programs and one or more processors for executing the one or more programs. The programs include instructions for: receiving TV broadcast information from a TV metering device, wherein the TV broadcast information identifies a current status of a TV in a household and an associated timestamp; receiving TV panelist status information from a first login/logout device that is different from the TV metering device, wherein the TV panelist status information identifies a viewership status of the TV panelist and an associated timestamp; and correlating the TV broadcast information with the TV panelist status information in accordance with their respective timestamps to determine a relationship between the TV panelist and a respective TV program currently broadcasted by the TV in the household.

Abstract translation: 提供了一种用于确定一个或多个TV小组成员的电视观看信息的计算机系统，所述计算机系统具有存储程序的存储器和用于执行所述一个或多个节目的一个或多个处理器。 该节目包括用于从电视计费装置接收TV广播信息的指令，其中TV广播信息识别家庭中TV的当前状态和相关联的时间戳; 从与所述电视计量装置不同的第一登录/注销装置接收电视小组成员状态信息，其中，所述TV小组成员状态信息标识所述TV小组成员的观众状态和相关联的时间戳; 以及根据其各自的时间戳将电视广播信息与TV小组成员状态信息相关联，以确定TV小组成员和家庭中当前由TV广播的各个电视节目之间的关系。

公开(公告)号：US20160088325A1

公开(公告)日：2016-03-24

申请号：US14958643

申请日：2015-12-03

Applicant: Google Inc.

Inventor： Simon Michael Rowe ,  Nicholas Salvatore Arini ,  Owen Charlebois

IPC: H04N21/25 ,  H04N21/488 ,  H04N21/475 ,  H04N21/441 ,  H04N21/45 ,  H04N21/258

CPC classification number: H04N21/252 ,  H04H60/31 ,  H04H60/37 ,  H04H60/45 ,  H04H60/58 ,  H04H60/82 ,  H04H60/94 ,  H04N21/25891 ,  H04N21/4126 ,  H04N21/42201 ,  H04N21/42218 ,  H04N21/4394 ,  H04N21/441 ,  H04N21/44204 ,  H04N21/44218 ,  H04N21/4532 ,  H04N21/4758 ,  H04N21/4882 ,  H04N21/6582

Abstract: A TV audience survey system for determining the TV viewing activities of a plurality of individuals in a household includes a master device and multiple tags, each tag assigned to an individual. After an individual logs into the system and starts watching the TV, the master device communicates with the corresponding tag repeatedly to accumulate data representing the individual's TV viewing activities. Such data can be used to determine when the individual stops watching the TV for an extended period of time without logging out of the system and when the household member remains watching the TV after logging or being logged out of the system. The master device then reports the accumulated data to a remote server, which uses the data to determine whether the individual complies with the logging protocol defined by the TV audience survey system and update the TV viewership data associated with this household.

Abstract translation: 用于确定家庭中多个人的电视观看活动的电视观众调查系统包括主设备和多个标签，每个标签被分配给个人。 在个人登录系统并开始观看电视之后，主设备反复与相应的标签进行通信，以累积表示个人电视观看活动的数据。 这样的数据可用于确定个人何时停止观看电视长时间，而不会退出系统，以及家庭成员在登录或退出系统后仍然观看电视。 主设备然后将累积的数据报告给远程服务器，远程服务器使用数据来确定个人是否符合电视观众调查系统定义的日志记录协议，并更新与该家庭相关的电视观众数据。

公开(公告)号：US09277276B1

公开(公告)日：2016-03-01

申请号：US14461660

申请日：2014-08-18

Applicant: Google Inc.

Inventor： Nick Salvatore Arini ,  Simon Michael Rowe

IPC: H04H60/32 ,  H04N21/442 ,  H04H60/31 ,  H04H60/45 ,  H04H60/58 ,  H04N21/41 ,  H04N21/439 ,  H04N21/658

CPC classification number: H04N21/44204 ,  H04H60/31 ,  H04H60/45 ,  H04H60/58 ,  H04N21/4126 ,  H04N21/42201 ,  H04N21/4394 ,  H04N21/44218 ,  H04N21/44222 ,  H04N21/466 ,  H04N21/4662 ,  H04N21/6582

Abstract: An audience measurement or personalized recommendation system may be actively trained for each panel member for a training period, during which the presence of each member is recorded while content is displayed. Panel members may carry or wear portable devices with wireless transmitters which may be detected by the measurement system. For example, each panel member may wear a wristband including a wireless transmitter broadcasting an identification code, and a measurement device may include a wireless receiver to receive broadcast identification codes and determine that the corresponding one or more panel members are present during display of content. An inference engine may create personalized profiles of each panel participant during the training period. After the training period, panel participants may stop carrying or wearing the devices, and the inference engine may determine, based on the profiles, which participants are likely present when content is being viewed.

Abstract translation: 可以针对培训期间的每个面板成员积极地训练观众测量或个性化推荐系统，在此期间，在显示内容的同时记录每个成员的存在。 面板成员可以携带或佩戴可由测量系统检测的无线发射机的便携式设备。 例如，每个面板构件可以佩戴包括广播识别码的无线发射器的腕带，并且测量设备可以包括用于接收广播识别码的无线接收器，并且在显示内容期间确定相应的一个或多个面板构件存在。 推理引擎可以在训练期间创建每个面板参与者的个性化简档。 在训练期后，面板参与者可以停止携带或佩戴设备，并且推理机可以基于简档来确定当正在观看内容时可能存在的参与者。

公开(公告)号：US09277255B1

公开(公告)日：2016-03-01

申请号：US13844519

申请日：2013-03-15

Applicant: Google Inc.

Inventor： Simon Michael Rowe

IPC: G06F15/16 ,  H04N21/24

CPC classification number: H04N21/2407 ,  H04N21/2347 ,  H04N21/44204 ,  H04N21/44222 ,  H04N21/6175 ,  H04N21/64322 ,  H04N21/6582 ,  H04N21/84

Abstract: A processor-implemented method meters IP video streams. The processor implements a meter. The method includes detecting, by the processor, a video watch page; harvesting, by the processor, data from the video watch page; storing, by the processor, the harvested data as current page data; detecting, by the processor, a video play button operation indicating a video playing; and inferring, by the processor, the video playing correlates to a video referenced in the current page data.

Abstract translation: 一种处理器实现的方法来测量IP视频流。 处理器实现了一个仪表。 该方法包括由处理器检测视频观看页面; 由处理器收集来自视频观看页面的数据; 由处理器将收获的数据存储为当前页数据; 由处理器检测指示视频播放的视频播放按钮操作; 并且由处理器推断视频播放与当前页数据中引用的视频相关。

公开(公告)号：US20160050456A1

公开(公告)日：2016-02-18

申请号：US14461660

申请日：2014-08-18

Applicant: Google Inc.

Inventor： Nick Salvatore Arini ,  Simon Michael Rowe

IPC: H04N21/442 ,  H04H60/45 ,  H04N21/658 ,  H04N21/41 ,  H04N21/439 ,  H04H60/31 ,  H04H60/58

CPC classification number: H04N21/44204 ,  H04H60/31 ,  H04H60/45 ,  H04H60/58 ,  H04N21/4126 ,  H04N21/42201 ,  H04N21/4394 ,  H04N21/44218 ,  H04N21/44222 ,  H04N21/466 ,  H04N21/4662 ,  H04N21/6582

Abstract: An audience measurement or personalized recommendation system may be actively trained for each panel member for a training period, during which the presence of each member is recorded while content is displayed. Panel members may carry or wear portable devices with wireless transmitters which may be detected by the measurement system. For example, each panel member may wear a wristband including a wireless transmitter broadcasting an identification code, and a measurement device may include a wireless receiver to receive broadcast identification codes and determine that the corresponding one or more panel members are present during display of content. An inference engine may create personalized profiles of each panel participant during the training period. After the training period, panel participants may stop carrying or wearing the devices, and the inference engine may determine, based on the profiles, which participants are likely present when content is being viewed.

Abstract translation: 可以针对培训期间的每个面板成员积极地训练观众测量或个性化推荐系统，在此期间，在显示内容的同时记录每个成员的存在。 面板成员可以携带或佩戴可由测量系统检测的无线发射机的便携式设备。 例如，每个面板构件可以佩戴包括广播识别码的无线发射器的腕带，并且测量设备可以包括用于接收广播识别码的无线接收器，并且在显示内容期间确定相应的一个或多个面板构件存在。 推理引擎可以在训练期间创建每个面板参与者的个性化简档。 在训练期后，面板参与者可以停止携带或佩戴设备，并且推理机可以基于简档来确定当正在观看内容时可能存在的参与者。

公开(公告)号：US20150365714A1

公开(公告)日：2015-12-17

申请号：US14109124

申请日：2013-12-17

Applicant: Google Inc.

Inventor： Andrew Gildfind ,  Simon Michael Rowe ,  Ken Krieger ,  James Robert Stewart

IPC: H04N21/422 ,  H04H60/33 ,  H04N21/4363 ,  H04N21/63

CPC classification number: H04N21/422 ,  H04H60/33 ,  H04H60/45 ,  H04N21/43637 ,  H04N21/44218 ,  H04N21/632

Abstract: A method for conducting a media consumption study, includes at a processor of a position marker placed in a study site in a vicinity of a fixed media device; receiving a signal broadcast from a personal measurement device; determining signal information of the received broadcast signal, the signal information including identification information of the personal measurement device, and one or more signal characteristics; comparing the one or more signal characteristics to threshold values; and based on the comparison, determining the personal measurement device is in proximity to the fixed media device.

Abstract translation: 用于进行媒体消费研究的方法包括：位于固定媒体设备附近的研究场所中的位置标记的处理器; 接收从个人测量装置广播的信号; 确定所接收的广播信号的信号信息，包括个人测量装置的识别信息的信号信息和一个或多个信号特征; 将所述一个或多个信号特性与阈值进行比较; 并且基于比较，确定个人测量装置在固定介质装置附近。

公开(公告)号：US20150365310A1

公开(公告)日：2015-12-17

申请号：US14079262

申请日：2013-11-13

Applicant: Google Inc.

Inventor： Simon Michael Rowe

IPC: H04L12/26

CPC classification number: G06Q10/06 ,  H04L67/02 ,  H04L67/22

Abstract: A method for remotely recording Web usage by a panelist includes receiving at a remote processor, a command from a local client to display a Web page; identifying the local client and the panelist operating the local client; accessing the Web page; rendering the Web page in a remote browser; sending an image of the Web page to a local browser of the local client; and recording Web usage metrics associated with a display of the image on the local browser.

Abstract translation: 用于远程记录小组成员使用Web的方法包括在远程处理器处接收来自本地客户端的命令以显示网页; 识别本地客户和操作本地客户的小组成员; 访问网页; 将网页呈现在远程浏览器中; 将所述网页的图像发送到本地客户端的本地浏览器; 并在本地浏览器上记录与图像的显示相关联的Web使用度量。

公开(公告)号：US20150363822A1

公开(公告)日：2015-12-17

申请号：US14107801

申请日：2013-12-16

Applicant: Google Inc.

Inventor： Simon Michael Rowe ,  Andrew Gildfind ,  Nick Salvatore Arini

IPC: G06Q30/02

CPC classification number: G06Q30/0246

Abstract: A method for acquiring and processing product purchase data for purchase of a product includes defining a product class encompassing the product; designating sub-groups of a panel including an exposed sub-group and a control sub-group and a time period of a product purchase study, the exposed sub-group comprising panelists provided with first advertisements related to the product, the control sub-group provided with second advertisements not including the first advertisements; receiving, by the processor, first product purchase data for the product and first advertisements watched data from panelists of the exposed sub-group for items of the product class; performing, by the processor, a first correlation the first product purchase data and the first advertisements watched data to determine an existence of a connection between watching the first advertisements and purchasing the product; receiving, by the processor, second product purchase data for the product from the control-subgroup; and performing, by the processor, a second correlation of the second product purchase data and the first correlation results.

Abstract translation: 一种用于获取和处理用于购买产品的产品购买数据的方法包括定义包含该产品的产品类别; 指定包括暴露的子组和控制子组的面板的子组以及产品购买研究的时间段，所暴露的子组包括设置有与产品相关的第一广告的小组成员，控制子组 提供不包括第一广告的第二广告; 由所述处理器接收所述产品的第一产品购买数据和所述产品类的项目的所述暴露子组的小组成员的首次广告观看数据; 由所述处理器执行所述第一产品购买数据和所述第一广告观看数据的第一相关性，以确定在观看所述第一广告和购买所述商品之间的连接的存在; 由处理器接收来自控制子组的产品的第二产品购买数据; 以及由所述处理器执行所述第二产品购买数据和所述第一相关结果的第二相关性。

公开(公告)号：US20150363792A1

公开(公告)日：2015-12-17

申请号：US14156218

申请日：2014-01-15

Applicant: Google Inc.

Inventor： Nick Salvatore Arini ,  Andrew Gilfind ,  Simon Michael Rowe

IPC: G06Q30/02

CPC classification number: G06Q30/0201

Abstract: A method, implemented by a processor, for combining multiple data sources in a product purchase study includes acquiring, by a processor, first product purchase data for a product from a first data source, the first product purchase data uniquely identifying the product; sending, by the processor, the first product purchase data to a remote server; receiving, by the processor, a signal from the remote server based on the first product purchase data, the signal comprising a request for additional product purchase data; acquiring by the processor in response to the request, second product purchase data from a second source independent of the first source to the remote server; and sending the second product purchase data to the remote server.

Abstract translation: 由处理器实现的用于在产品购买研究中组合多个数据源的方法包括由处理器从第一数据源获取产品的第一产品购买数据，第一产品购买数据唯一地识别产品; 由处理器将第一产品购买数据发送到远程服务器; 由所述处理器基于所述第一产品购买数据接收来自所述远程服务器的信号，所述信号包括对附加产品购买数据的请求; 由所述处理器响应于所述请求获取第二产品购买数据，所述第二产品从独立于所述第一源的第二源到所述远程服务器; 并将第二个产品购买数据发送到远程服务器。

公开(公告)号：US20150288627A1

公开(公告)日：2015-10-08

申请号：US13801223

申请日：2013-03-13

Applicant: Google Inc.

Inventor： Simon Michael Rowe ,  Nicholas Salvatore Arini

IPC: H04L12/58

CPC classification number: H04L51/18

Abstract: A system and method for correlating electronic mail (email) with media monitoring is provided. The system includes a data store with a computer readable medium storing a program of instructions for the correlation of email with media monitoring; a processor that executes the program of instructions; an email retrieval unit to retrieve a plurality of emails; an email analyzer unit to analyze the plurality of emails to determine which of the plurality of emails are a receipt; an email extracting unit to extract relevant data from the plurality of emails that area analyzed as a receipt; and a correlation detection unit to determine if the extracted relevant data corresponds to any data associated with the media monitoring.

Abstract translation: 提供了一种用于将电子邮件（电子邮件）与媒体监视相关联的系统和方法。 该系统包括具有计算机可读介质的数据存储器，其存储用于将电子邮件与媒体监视相关联的指令程序; 执行指令程序的处理器; 电子邮件检索单元，用于检索多个电子邮件; 电子邮件分析器单元，用于分析所述多个电子邮件，以确定所述多个电子邮件中的哪一个是收据; 电子邮件提取单元，从所述多个电子邮件中提取作为收据分析的区域的相关数据; 以及相关检测单元，用于确定所提取的相关数据是否对应于与媒体监视相关联的任何数据。