公开(公告)号：US20100332301A1

公开(公告)日：2010-12-30

申请号：US12493739

申请日：2009-06-29

申请人： Chris W. Higgins ,  Athellina Athsani ,  Carrie Burgener ,  Marc Davis ,  Simon P. King ,  Rahul Nair ,  Christopher T. Paretti

发明人： Chris W. Higgins ,  Athellina Athsani ,  Carrie Burgener ,  Marc Davis ,  Simon P. King ,  Rahul Nair ,  Christopher T. Paretti

IPC分类号： G06Q30/00

CPC分类号： G06Q30/0208 ,  G06Q30/02 ,  G06Q30/0214 ,  G06Q30/0217 ,  G06Q30/0236 ,  G06Q30/0254 ,  G06Q30/0273

摘要： A method and system are provided for targeting specific users with specific requested actions to be performed by the user and verified by any methods on behalf of an advertiser within an Internet display advertising campaign. The system discloses techniques for receiving an advertiser's requested actions and corresponding definitions of what constitutes a satisfaction of the action. The disclosure also details techniques for determining if and when and to what degree a requested action has been completed or satisfied by the targeted user, and details corresponding techniques for compensating the user and any other real or virtual entity who had contributed to the satisfaction of the requested action. The system implements a network of sensors that can aid in the determination of if and when and to what degree a requested action has been completed or satisfied. The network of sensors registers sensor recordings within a specialized sensor recording marketplace.

摘要翻译： 提供了一种方法和系统，用于针对特定用户进行特定请求的操作以由用户执行并且通过任何方式在互联网显示广告活动中代表广告商进行验证。 该系统公开了用于接收广告主的所请求的动作的技术以及什么构成对该动作的满意的相应定义。 本公开还详细描述了用于确定目标用户的所请求动作已经完成或满足的时间和时间以及在何种程度上的技术，以及用于补偿用户和任何其他实际或虚拟实体的相应技术， 要求采取行动。 该系统实现了传感器网络，可以帮助确定所请求的动作是否以及何时以及在何种程度上已经完成或满足。 传感器网络将传感器记录记录在专门的传感器记录市场中。

公开(公告)号：US20100211432A1

公开(公告)日：2010-08-19

申请号：US12370860

申请日：2009-02-13

申请人： Paul Yiu ,  Marc Davis ,  Farzin Maghoul ,  Jeonghee Yi

发明人： Paul Yiu ,  Marc Davis ,  Farzin Maghoul ,  Jeonghee Yi

IPC分类号： G06Q99/00 ,  G06F17/30

CPC分类号： G06Q30/02 ,  G06F16/9535 ,  G06Q30/0203

摘要： Systems and methods for providing popular content are disclosed. Generally, a request for popular content is received from a device. The request for popular content includes at least one parameter associated with users that previously accessed the popular content. A popularity module identifies the popular content based on a frequency of users associated with the at least one parameter accessing the popular content. The identified popular content is then served to the device.

摘要翻译： 公开了用于提供流行内容的系统和方法。 通常，从设备接收对流行内容的请求。 对流行内容的请求包括与先前访问流行内容的用户相关联的至少一个参数。 流行度模块基于与访问流行内容的至少一个参数相关联的用户的频率来识别流行内容。 然后将所识别的流行内容提供给设备。

公开(公告)号：US20100114709A1

公开(公告)日：2010-05-06

申请号：US12264479

申请日：2008-11-04

申请人： Athellina Athsani ,  Marc Davis ,  Marco Boerries ,  Chris Kalaboukis ,  Joseph O'Sullivan ,  Chris W. Higgins ,  Christopher T. Paretti ,  Edward Stanley Ott, IV ,  Irfan Presswala

发明人： Athellina Athsani ,  Marc Davis ,  Marco Boerries ,  Chris Kalaboukis ,  Joseph O'Sullivan ,  Chris W. Higgins ,  Christopher T. Paretti ,  Edward Stanley Ott, IV ,  Irfan Presswala

IPC分类号： G06Q30/00

CPC分类号： G06Q30/0267 ,  G06Q30/02 ,  G06Q30/0269

摘要： A method and system for serving advertisement or sponsored content information is provided. The method employed by the system may include receiving information that describes the capabilities of an ad serving device, receiving information that enables sensing the presence of individuals in a vicinity of the ad serving device, matching advertisement and/or sponsored content information to the ad serving device, and serving the advertisement and/or sponsored content information. Receiving presence information, matching, and serving of the advertisement and/or sponsored content information may occur in real-time. The ad serving device may be located at a fixed location or be portable and carried by an individual. Behaviors of individuals with portable devices may be determined and the advertisement and/or sponsored content information served may be related to the determined behavior.

摘要翻译： 提供了用于服务广告或赞助内容信息的方法和系统。 系统使用的方法可以包括接收描述广告服务设备的能力的信息，接收能够感测广告服务设备附近的个人的存在的信息，将广告和/或赞助的内容信息匹配到广告投放 设备，并且服务于广告和/或赞助的内容信息。 可以实时地接收广告和/或赞助内容信息的呈现信息，匹配和服务。 广告投放设备可以位于固定位置，或者是可携带的并由个人承载。 可以确定具有便携式设备的个人的行为，并且所提供的广告和/或赞助的内容信息可能与确定的行为相关。

公开(公告)号：US20100114707A1

公开(公告)日：2010-05-06

申请号：US12264507

申请日：2008-11-04

申请人： Athellina Athsani ,  Marc Davis ,  Marco Boerries ,  Chris Kalaboukis ,  Joseph O'Sullivan ,  Chris W. Higgins ,  Christopher T. Paretti ,  Edward Stanley Ott, IV ,  Irfan Presswala

发明人： Athellina Athsani ,  Marc Davis ,  Marco Boerries ,  Chris Kalaboukis ,  Joseph O'Sullivan ,  Chris W. Higgins ,  Christopher T. Paretti ,  Edward Stanley Ott, IV ,  Irfan Presswala

IPC分类号： G06Q30/00

CPC分类号： G06Q30/0261 ,  G06Q30/02

摘要： A method and system for serving advertisement or sponsored content is provided. The method employed by the system may include receiving information that describes the capabilities of an ad serving device, matching advertisement and/or sponsored content to the ad serving device, and serving the advertisement and/or sponsored content. Instructions may be communicated to an individual in possession of the ad serving device, instructing the individual on a time and place for serving the advertisement or sponsored content. Confirmation that the instructions have been followed may be communicated to the system.

摘要翻译： 提供了一种用于服务广告或赞助内容的方法和系统。 系统使用的方法可以包括接收描述广告服务设备的功能，将广告和/或赞助内容匹配到广告服务设备的信息，以及服务广告和/或赞助内容。 可以向拥有广告投放设备的个人传达指示，指示个人在时间和地点为广告或赞助的内容提供服务。 确认说明已被遵循可以传达给系统。

公开(公告)号：US20090182631A1

公开(公告)日：2009-07-16

申请号：US12180499

申请日：2008-07-25

申请人： Christopher William Higgins ,  Marc Davis ,  Joseph O'Sullivan ,  Ronald Martinez

发明人： Christopher William Higgins ,  Marc Davis ,  Joseph O'Sullivan ,  Ronald Martinez

IPC分类号： G06Q30/00

CPC分类号： G06Q30/02 ,  G06Q30/0225 ,  G06Q30/0241 ,  G06Q50/01

摘要： A system and method to facilitate word-of-mouth advertising and sales support associated with displayed media objects on distributed networks is described. The system provides one or more advocates to a network user accessing advertising of a brand, product, or service. One or more of the advocates may be socially related to the user. User interactions with the advocates are facilitated through a real-time communication network, follow-on commercial activity is tracked, and the value of word-of-mouth advocacy is captured and distributed.

摘要翻译： 描述了一种在分布式网络上促进与显示的媒体对象相关联的口碑广告和销售支持的系统和方法。 该系统为网络用户提供访问品牌，产品或服务的广告的一个或多个倡导者。 一个或多个倡导者可能与用户在社会上相关。 通过实时通信网络促进用户与倡导者的互动，追踪商业活动，并且捕获并分发口碑宣传的价值。

公开(公告)号：US20090177744A1

公开(公告)日：2009-07-09

申请号：US12069731

申请日：2008-02-11

申请人： Cameron Marlow ,  Marc Davis ,  Neal Sample ,  Michael Curtis ,  Ryan Kennedy ,  Yathin Krishnappa ,  Luke Wroblewski ,  Marco Boerries ,  Joe Hayashi

发明人： Cameron Marlow ,  Marc Davis ,  Neal Sample ,  Michael Curtis ,  Ryan Kennedy ,  Yathin Krishnappa ,  Luke Wroblewski ,  Marco Boerries ,  Joe Hayashi

IPC分类号： G06F15/16

CPC分类号： G06Q10/10

摘要： Methods and apparatus are described for detecting social relationships across multiple networks and/or communication channels. These social relationships may then be utilized in a wide variety of ways to support and enhance a broad range of user services.

摘要翻译： 描述了用于检测跨多个网络和/或通信信道的社会关系的方法和装置。 这些社会关系然后可以以各种各样的方式被利用来支持和增强广泛的用户服务。

公开(公告)号：US20090164904A1

公开(公告)日：2009-06-25

申请号：US11963450

申请日：2007-12-21

申请人： Steven Horowitz ,  Marc Davis ,  Malcolm Slaney

发明人： Steven Horowitz ,  Marc Davis ,  Malcolm Slaney

IPC分类号： G06F3/00

CPC分类号： G06F17/30817 ,  G06F17/30843 ,  G11B27/034

摘要： Methods, apparatuses and systems directed to summarizing video or other multimedia content based on the blogging activities of one or more users. In one implementation, a user may select a video and one or more blogs that annotate various segments of the video. A user may specify one or more desired attributes of the blog or comment entries, which a system processes to create an edit decision list. The edit decision list can be used to generate a summarized version of the multimedia content that includes the content segments associated with blog entries that meet the desired attributes.

摘要翻译： 基于一个或多个用户的博客活动来指导总结视频或其他多媒体内容的方法，设备和系统。 在一个实现中，用户可以选择视频和一个或多个注释视频的各个片段的博客。 用户可以指定博客或评论条目的一个或多个所需属性，系统处理该属性以创建编辑决定列表。 编辑决定列表可以用于生成包括与满足期望属性的博客条目相关联的内容片段的多媒体内容的概要版本。

公开(公告)号：US20090089352A1

公开(公告)日：2009-04-02

申请号：US11864862

申请日：2007-09-28

申请人： Marc Davis ,  Joseph O'Sullivan ,  Chris W. Higgins ,  Ron Martinez ,  Athellina Athsani

发明人： Marc Davis ,  Joseph O'Sullivan ,  Chris W. Higgins ,  Ron Martinez ,  Athellina Athsani

IPC分类号： G06F15/16

CPC分类号： H04L12/1813 ,  G06F3/0482 ,  G06Q10/00 ,  H04N21/812

摘要： Methods and systems for controlling switching of multimedia content captured from a plurality of locations via one or more capturing devices include obtaining multimedia content that identify a type of content being captured and/or location of capture. The captured multimedia content is processed and the multimedia content conforming to search preference is presented to the receiving devices in substantial real-time. Feedback regarding the presented multimedia content is received from receiving devices. Switching of certain multimedia content presented at the receiving devices is enabled in substantial real-time based on the feedback, so that each of the receiving devices is presented with a dynamic subset of the multimedia content based on the changes in content obtained from capturing devices, the feedback obtained from the receiving devices and search preference.

摘要翻译： 用于控制经由一个或多个捕获设备从多个位置捕获的多媒体内容的切换的方法和系统包括获得识别被捕获的内容的类型和/或捕获位置的多媒体内容。 所捕获的多媒体内容被处理，并且符合搜索偏好的多媒体内容以实质的方式呈现给接收设备。 从接收设备接收关于呈现的多媒体内容的反馈。 基于反馈，能够实时地实现在接收设备处呈现的某些多媒体内容的切换，从而基于从捕获设备获得的内容的变化，向每个接收设备呈现多媒体内容的动态子集， 从接收设备获得的反馈和搜索偏好。

公开(公告)号：US20090089162A1

公开(公告)日：2009-04-02

申请号：US11864864

申请日：2007-09-28

申请人： Marc Davis ,  Joseph O'Sullivan ,  Chris W. Higgins ,  Ron Martinez ,  Athellina Athsani

发明人： Marc Davis ,  Joseph O'Sullivan ,  Chris W. Higgins ,  Ron Martinez ,  Athellina Athsani

IPC分类号： G06Q30/00

CPC分类号： G06Q30/00 ,  G06Q30/0241 ,  G06Q30/0277 ,  G06Q30/0283

摘要： Methods, systems and computer readable media for managing monetization of live multimedia content include receiving multimedia content from capturing devices in substantial real-time. The capturing devices identify a type of content being captured or location of capture. One or more promotional media from the multimedia content are identified. The identified promotional media is matched with one or more promotional advertisements. The identified promotional media is integrated with the one or more promotional advertisements to generate a composite multimedia stream and the composite multimedia stream is presented to receiving devices in substantial real-time as well as over time. Monetization revenue based on interactions at the receiving devices is tracked. The monetization revenue depends on monetization criteria associated with the promotional media of the multimedia content.

摘要翻译： 用于管理直播多媒体内容的获利的方法，系统和计算机可读介质包括从实质上实时捕获设备接收多媒体内容。 捕获设备识别正在捕获的内容的类型或捕获的位置。 识别来自多媒体内容的一个或多个促销媒体。 所识别的促销媒体与一个或多个促销广告相匹配。 识别的促销媒体与一个或多个促销广告集成以生成复合多媒体流，并且复合多媒体流被显着实时地呈现给接收设备。 根据接收设备的互动获取营利收入。 营利收入取决于与多媒体内容的宣传媒体相关的营利标准。

公开(公告)号：US20080120308A1

公开(公告)日：2008-05-22

申请号：US11562976

申请日：2006-11-22

申请人： Ronald Martinez ,  Marc Davis

发明人： Ronald Martinez ,  Marc Davis

IPC分类号： G06F17/00

CPC分类号： G11B27/105 ,  G06F16/437 ,  G06Q30/00 ,  G11B27/034

摘要： Systems, methods and apparatus for collecting data and presenting media to a user are provided. The systems generally includes a data gathering module associated with an electronic device. The data gathering module communicates gathered data to a management module, which manages at least one user profile based on the gathered data. The management module may select media for presentation to a user based on the user profile, and the selected media may be displayed to the user via a media output device co-located with the user, such as a display of the user's mobile electronic device or a television, computer, billboard or other display co-located with the user. Related methods are also provided.