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公开(公告)号：US09264764B2
公开(公告)日：2016-02-16
申请号：US13341036
申请日：2011-12-30
IPC分类号： H04N7/173 , H04N21/437 , H04N21/258 , H04N21/422 , H04N21/442 , H04N21/25 , H04N21/475 , H04N21/81 , G06Q30/02 , H04N21/41
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MEDIA CONTENT BASED ADVERTISING SURVEY PLATFORM METHODS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions. A method is disclosed, comprising: obtaining TV program schedule listing data including a plurality of ad tags at a server; providing the obtained TV program schedule listing data to a user mobile device, receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from the TV program schedule listing data; extracting key terms from the ad tags based by parsing ad contents; querying a survey question list based on the extracted key terms; generating and sending a survey question from the query to the user mobile device; and obtaining a user reaction to the survey question.
摘要翻译： 基于媒体内容的广告调查平台方法（“AD-SURVEY”）将用户广告曝光数据通过AD-SURVEY组件转换为广告效果数据，包括用户对调查问题的回答。 公开了一种方法，包括：在服务器处获取包括多个广告标签的电视节目表列表数据; 将所获得的TV节目表列表数据提供给用户移动设备，从用户移动设备接收用户媒体节目选择消息; 从所述电视节目表列表数据检索与所述用户选择的媒体节目相关联的广告标签; 通过解析广告内容从广告代码中提取关键字词; 基于提取的关键术语查询调查问题列表; 从查询生成并发送调查问题到用户移动设备; 并获得用户对调查问题的反应。
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公开(公告)号：US09237377B2
公开(公告)日：2016-01-12
申请号：US13341118
申请日：2011-12-30
IPC分类号： H04N7/10 , H04N7/16 , H04N7/025 , H04N7/173 , H04N21/437 , H04N21/258 , H04N21/422 , H04N21/442 , H04N21/25 , H04N21/475 , H04N21/81 , G06Q30/02 , H04N21/41
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into channel-synchronized product placement advertisement. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from TV program schedule listing data; identifying an advertised item embedded in the media program based on the retrieved ad tag; determining an available ad template associated with the retrieved ad tag; generating an ad for the embedded advertised item based on the available ad template; and providing the generated ad to the user mobile device based on a timestamp of the ad tag.
摘要翻译： 媒体内容同步广播平台设备和系统（“AD-SYNCH”）通过AD-SYNCH组件将电视节目表列表信息和用户频道选择转换为频道同步的产品展示广告。 公开了一种系统，包括：存储器; 处理器，被布置为与所述存储器通信，并且被配置为发出存储在所述存储器中的多个处理指令，其中所述处理器发出用于从所述用户移动设备接收用户媒体节目选择消息的指令; 从电视节目表列表数据检索与所述用户选择的媒体节目相关联的广告标签; 基于检索到的广告标签识别嵌入在媒体节目中的广告项目; 确定与所检索的广告标签相关联的可用广告模板; 基于可用的广告模板生成嵌入广告项目的广告; 以及基于所述广告标签的时间戳将所生成的广告提供给所述用户移动设备。
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公开(公告)号：US08955001B2
公开(公告)日：2015-02-10
申请号：US13340857
申请日：2011-12-30
IPC分类号： H04H60/56 , H04N21/437 , H04N21/258 , H04N21/422 , H04N21/442 , H04N21/25 , H04N21/475 , H04N21/81 , G06Q30/02 , H04N21/41
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MOBILE REMOTE MEDIA CONTROL PLATFORM APPARATUSES AND SYSTEMS (“MR-Control”) transforms TV program schedule listing information and user channel selection via MR-Control components, into TV audience viewing data and ad effects data. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
摘要翻译： 移动远程媒体控制平台设备和系统（“MR控制”）通过MR控制组件将电视节目表列表信息和用户频道选择转换为电视观众数据和广告效果数据。 公开了一种系统，包括：存储器; 处理器，被设置为与所述存储器通信，并且被配置为发出存储在所述存储器中的多个处理指令，其中所述处理器发出用于获取电视节目安排列表数据的指令; 将获得的电视节目表列表数据提供给用户移动装置; 接收用户频道选择的指示; 确定与所接收的用户频道选择指示相关联的媒体节目; 确定与确定的媒体节目相关联的广告; 向用户移动设备提供与确定的广告相关的调查问题; 并接收用户对调查问题的回复。
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公开(公告)号：US08667520B2
公开(公告)日：2014-03-04
申请号：US13341217
申请日：2011-12-30
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MOBILE CONTENT TRACKING PLATFORM METHODS (“Mobile-Track”) transforms TV program schedule listing information and user channel selection via Mobile-Track components, into TV audience viewing data and ad effects data. A method is disclosed, comprising: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
摘要翻译： 移动内容跟踪平台方法（“移动轨道”）通过移动轨道组件将电视节目表列表信息和用户频道选择转换为电视观众数据和广告效果数据。 公开了一种方法，包括：获得电视节目表列表数据; 将获得的电视节目表列表数据提供给用户移动装置; 接收用户频道选择的指示; 确定与所接收的用户频道选择指示相关联的媒体节目; 确定与确定的媒体节目相关联的广告; 向用户移动设备提供与确定的广告相关的调查问题; 并接收用户对调查问题的回复。
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公开(公告)号：US20130014158A1
公开(公告)日：2013-01-10
申请号：US13341096
申请日：2011-12-30
IPC分类号： H04N21/458
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM METHODS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into TV audience viewing data and ad effects data. A method is disclosed, comprising: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
摘要翻译： 媒体内容同步广告平台方法（AD-SYNCH）通过AD-SYNCH组件将电视节目表列表信息和用户频道选择转换为电视观众数据和广告效果数据。 公开了一种方法，包括：获得电视节目表列表数据; 将获得的电视节目表列表数据提供给用户移动装置; 接收用户频道选择的指示; 确定与所接收的用户频道选择指示相关联的媒体节目; 确定与确定的媒体节目相关联的广告; 向用户移动设备提供与确定的广告相关的调查问题; 并接收用户对调查问题的回复。
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公开(公告)号：US20130014143A1
公开(公告)日：2013-01-10
申请号：US13340857
申请日：2011-12-30
IPC分类号： H04N21/441
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MOBILE REMOTE MEDIA CONTROL PLATFORM APPARATUSES AND SYSTEMS (“MR-Control”) transforms TV program schedule listing information and user channel selection via MR-Control components, into TV audience viewing data and ad effects data. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
摘要翻译： 移动远程媒体控制平台设备和系统（MR-Control）通过MR控制组件将电视节目安排列表信息和用户频道选择转换为电视观众数据和广告效果数据。 公开了一种系统，包括：存储器; 处理器，被设置为与所述存储器通信，并且被配置为发出存储在所述存储器中的多个处理指令，其中所述处理器发出用于获取电视节目安排列表数据的指令; 将获得的电视节目表列表数据提供给用户移动装置; 接收用户频道选择的指示; 确定与所接收的用户频道选择指示相关联的媒体节目; 确定与确定的媒体节目相关联的广告; 向用户移动设备提供与确定的广告相关的调查问题; 并接收用户对调查问题的回复。
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公开(公告)号：US20130014141A1
公开(公告)日：2013-01-10
申请号：US13340953
申请日：2011-12-30
IPC分类号： H04N21/442
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04H60/31 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The AUDIENCE ATMOSPHERICS MONITORING PLATFORM APPARATUSES AND SYSTEMS (“ATMOS”) transforms TV program schedule listing information and user channel selection via ATMOS components, into TV audience viewing data and ad effects data. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: receiving, from the user mobile device, an atmospherics data package indicating user instant activity status; obtaining an atmospherics data artifact from the atmospherics data package; extracting user instant activities information based on analysis of the atmospherics data artifact; generating a user viewing status indication based on the user instant activities information; and incorporating the user viewing status indication into viewer measurement data of the user selected channel.
摘要翻译： 听众大气监测平台设备和系统（ATMOS）通过ATMOS组件将电视节目表列表信息和用户频道选择转换为电视观众数据和广告效果数据。 公开了一种系统，包括：存储器; 处理器，与所述存储器通信并配置为发出存储在存储器中的多个处理指令，其中处理器发出指令，用于：从用户移动设备接收指示用户即时活动状态的大气数据包; 从大气数据包中获取大气数据工件; 基于大气数据工件的分析提取用户即时活动信息; 基于用户即时活动信息生成用户观看状态指示; 并将用户观看状态指示结合到用户选择的频道的观众测量数据中。
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公开(公告)号：US20130014138A1
公开(公告)日：2013-01-10
申请号：US13341400
申请日：2011-12-30
IPC分类号： H04N21/258
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MOBILE REMOTE MEDIA CONTROL PLATFORM METHODS (“MR-Control”) transforms TV program schedule listing information and user channel selection via MR-Control components, into TV audience viewing data and ad effects data. A method is disclosed, comprising: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
摘要翻译： 移动远程媒体控制平台方法（MR-Control）通过MR控制组件将电视节目表列表信息和用户频道选择转换为电视观众观看数据和广告效果数据。 公开了一种方法，包括：获得电视节目表列表数据; 将获得的电视节目表列表数据提供给用户移动装置; 接收用户频道选择的指示; 确定与所接收的用户频道选择指示相关联的媒体节目; 确定与确定的媒体节目相关联的广告; 向用户移动设备提供与确定的广告相关的调查问题; 并接收用户对调查问题的回复。
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公开(公告)号：US10034034B2
公开(公告)日：2018-07-24
申请号：US13341400
申请日：2011-12-30
IPC分类号： G06F3/00 , G06F13/00 , H04N5/445 , H04N21/2668 , H04N21/258 , H04N21/422 , H04N21/442 , H04N21/437 , H04N21/482 , G06Q30/02 , H04N21/25 , H04N21/475 , H04N21/81 , H04N21/41 , H04N21/478 , H04N21/8545 , H04N21/858 , H04N21/254 , H04N21/4788 , H04N21/6334
摘要： The MOBILE REMOTE MEDIA CONTROL PLATFORM METHODS (“MR-Control”) transforms TV program schedule listing information and user channel selection via MR-Control components, into TV audience viewing data and ad effects data. A method is disclosed, comprising: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
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公开(公告)号：US08631473B2
公开(公告)日：2014-01-14
申请号：US13341165
申请日：2011-12-30
IPC分类号： G06F7/04
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The SOCIAL CONTENT MONITORING PLATFORM APPARATUSES AND SYSTEMS (“Social-Watch”) transforms social media contents via Social-Watch components, into ad effects data. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: identifying a request to access user social media content; obtaining user authorization credentials to access user social media content; sending an access request with the obtained user authorization credentials to a social media platform; receiving social media content data from the social media platform; determining a type of the received media content data; tagging the received media content data based on the type according to a progressive taxonomy mechanism; receive a social media analytics request for an item; querying the tagged media content data based on key terms related to the item; and determining impression heuristics for the item based on query results.
摘要翻译： 社交内容监控平台设备和系统（“社交观察”）将社交媒体内容通过社交观察组件转化为广告效果数据。 公开了一种系统，包括：存储器; 处理器，与所述存储器通信并配置成发出存储在所述存储器中的多个处理指令，其中所述处理器发出指令，用于：识别访问用户社交媒体内容的请求; 获取用户授权凭据以访问用户社交媒体内容; 将所获得的用户授权凭证的访问请求发送到社交媒体平台; 从社交媒体平台接收社交媒体内容数据; 确定所接收的媒体内容数据的类型; 根据渐进式分类机制，根据类型标记所接收的媒体内容数据; 接收一个项目的社交媒体分析请求; 基于与该项目相关的关键术语来查询标记的媒体内容数据; 并根据查询结果确定项目的展示启发式。
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