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    PROGRAM TO INTENSIVELY TEACH A SECOND LANGUAGE USING ADVERTISEMENTS
    1.
    发明申请
    PROGRAM TO INTENSIVELY TEACH A SECOND LANGUAGE USING ADVERTISEMENTS 审中-公开
    使用广告强化教学第二语言的计划

    公开(公告)号：US20090023120A1

    公开(公告)日：2009-01-22

    申请号：US12184024

    申请日：2008-07-31

    申请人： Robert Goodman ,  James J. Carniglia

    发明人： Robert Goodman ,  James J. Carniglia

    IPC分类号： G09B19/08

    CPC分类号： G09B19/06

    摘要： An immersion method teaches a student conversational speech aspects of a language (such as a second language) while, in the process, intensively exposing the student to a relevant conversational program (such as advertising) as an integral part of the teaching process. The method may include displaying, to the user/student, portions of video and audio of a conversational program (such as an advertisement in a second language), while causing a textual indication of the displayed audio to be simultaneously displayed (e.g., in the second language and a native language). The user may be prompted for information indicative of comprehension of the program by the user. Particularly in the case of advertising, information indicative of comprehension of the program can be very useful to the advertiser, as well as the prompting process itself serving to reinforce themes presented in the advertisement.

    摘要翻译： 沉浸法教授学生在语言（例如第二语言）的会话语言方面，而在此过程中，将学生集中地暴露于相关的对话节目（如广告），作为教学过程的组成部分。 该方法可以包括向用户/学生显示会话节目（例如第二语言的广告）的视频和音频的一部分，同时使得显示的音频的文本指示被同时显示（例如，在 第二语言和母语）。 可以提示用户指示用户对程序的理解的信息。 特别是在广告的情况下，指示对该程序的理解的信息对于广告商来说可能是非常有用的，以及用于加强广告中呈现的主题的提示过程本身。