Patent search ap:"Shishir Mehrotra" Page 1

1.

发明申请
Creation and composition of sets of items 审中-公开
Title translation: 一套物品的创作和组成

公开(公告)号：US20060195467A1

公开(公告)日：2006-08-31

申请号：US11191125

申请日：2005-07-27

Applicant: Douglas Pearce , Shishir Mehrotra , Anh Truong , Praveen Seshadri , Steven Demar , Shane Williams , Alexander DeNeui

Inventor： Douglas Pearce , Shishir Mehrotra , Anh Truong , Praveen Seshadri , Steven Demar , Shane Williams , Alexander DeNeui

IPC: G06F7/00

CPC classification number: G06F16/40 , G06F16/435 , G06F16/48

Abstract: A data organization system comprises an interface component that receives input that relates to properties associated with a first item type. A set generator component filters a collection of items of the first item type as a function of select properties associated with the input and creates and stores a first filtered set of items of the first item type. The first filtered set of items can, for example, be stored as one of a dynamic set and a static set.

Abstract translation: 数据组织系统包括接收与第一项目类型相关联的属性的输入的接口组件。集合生成器组件作为与输入相关联的选择属性的函数来过滤第一项类型的项的集合，并且创建并存储第一项目类型的第一过滤的项目集合。例如，第一个过滤的项目集可以被存储为动态集合和静态集合之一。

2.

发明授权
Systems, methods, and media for presenting advertisements 有权
Title translation: 用于呈现广告的系统，方法和媒体

公开(公告)号：US08978060B2

公开(公告)日：2015-03-10

申请号：US13844050

申请日：2013-03-15

Applicant: Majd Bakar , Shishir Mehrotra , Rishi Chandra

Inventor： Majd Bakar , Shishir Mehrotra , Rishi Chandra

IPC: H04N7/10 , H04N7/025 , H04N21/81 , H04N21/44

CPC classification number: H04N21/812 , G06Q30/0241 , H04N21/4331 , H04N21/44016 , H04N21/8358

Abstract: Systems, methods, and media for presenting advertisements are provided. In some implementations, systems for presenting advertisements are provided, the systems comprising: at least one hardware processor that: receives media content containing a video portion and/or an audio portion; determines whether a watermark is embedded in at least one of the video portion and/or the audio portion of the media content; and if it is determined that the watermark is embedded in the at least one of the video portion and/or the audio portion of the media content: identifies a payload in the watermark; receives an advertisement selected at least in part based on the payload; and causes the advertisement to be presented instead of the media content.

Abstract translation: 提供用于呈现广告的系统，方法和媒体。在一些实现中，提供用于呈现广告的系统，所述系统包括：至少一个硬件处理器，其接收包含视频部分和/或音频部分的媒体内容; 确定水印是否嵌入在媒体内容的视频部分和/或音频部分中的至少一个中; 并且如果确定所述水印被嵌入在所述媒体内容的所述视频部分和/或音频部分中的至少一个中：识别所述水印中的有效载荷; 至少部分地基于有效载荷接收选择的广告; 并且引起广告而不是媒体内容。

3.

发明申请
TARGETING VIDEOS FOR ADVERTISEMENTS BY AUDIENCE OR CONTENT 审中-公开
Title translation: 通过听众或内容来定位广告视频

公开(公告)号：US20110078718A1

公开(公告)日：2011-03-31

申请号：US12569342

申请日：2009-09-29

Applicant: Nicholas Jakobi , Thomas Rikert , Shishir Mehrotra , Aaron Lee , Emmett Cunningham , Ikkjin Ahn , Beth Ellyn McClendon , Thierry Le Boulengé , Andras Nemeth , Tamas Foldenyi , Steven Dropsho , Reto Strobl , Michael Hatscher

Inventor： Nicholas Jakobi , Thomas Rikert , Shishir Mehrotra , Aaron Lee , Emmett Cunningham , Ikkjin Ahn , Beth Ellyn McClendon , Thierry Le Boulengé , Andras Nemeth , Tamas Foldenyi , Steven Dropsho , Reto Strobl , Michael Hatscher

IPC: H04N7/025 , H04H60/32 , H04N7/10

CPC classification number: H04N21/812 , G06Q10/00 , G06Q30/02 , G06Q30/0241 , H04H60/47 , H04H60/63 , H04N21/25891 , H04N21/262 , H04N21/4828

Abstract: A video hosting service stores and provides video content to a client via a network. Advertisers search for videos to target by entering search criteria into a user interface. Advertisers can search based on characteristics of the audience (viewers) of the videos, such as age range, gender, and interests of the viewers, and/or based on metadata associated with the videos. A set of videos that meet the search criteria is then retrieved. Advertisers can select individual ones of these videos or groups of these videos. The selected videos or groups of videos can be added to a media plan. The items from the media plan can be imported into an advertising campaign management system, wherein the advertiser's ads are associated with the selected videos. Subsequently, viewers who view the selected videos also view the advertiser's ads in connection with the videos.

Abstract translation: 视频托管服务通过网络存储和提供视频内容给客户端。广告商通过在用户界面中输入搜索条件来搜索要定位的视频。广告商可以根据视频的观众（观众）的特征（例如，年龄范围，性别和观众的兴趣）和/或根据与视频相关的元数据进行搜索。然后检索符合搜索条件的一组视频。广告商可以选择这些视频中的单个视频或这些视频的组。所选视频或视频组可以添加到媒体规划中。媒体规划中的项目可以被导入到广告活动管理系统中，其中广告主的广告与所选择的视频相关联。随后，查看所选视频的观众也会查看广告客户与视频相关的广告。

4.

发明申请
SYSTEMS, METHODS, AND MEDIA FOR PRESENTING ADVERTISEMENTS 有权
Title translation: 用于呈现广告的系统，方法和媒体

公开(公告)号：US20140282695A1

公开(公告)日：2014-09-18

申请号：US13844050

申请日：2013-03-15

Applicant: Majd Bakar , Shishir Mehrotra , Rishi Chandra

Inventor： Majd Bakar , Shishir Mehrotra , Rishi Chandra

IPC: H04N21/81

CPC classification number: H04N21/812 , G06Q30/0241 , H04N21/4331 , H04N21/44016 , H04N21/8358

Abstract: Systems, methods, and media for presenting advertisements are provided. In some implementations, systems for presenting advertisements are provided, the systems comprising: at least one hardware processor that: receives media content containing a video portion and/or an audio portion; determines whether a watermark is embedded in at least one of the video portion and/or the audio portion of the media content; and if it is determined that the watermark is embedded in the at least one of the video portion and/or the audio portion of the media content: identifies a payload in the watermark; receives an advertisement selected at least in part based on the payload; and causes the advertisement to be presented instead of the media content.

Abstract translation: 提供用于呈现广告的系统，方法和媒体。在一些实现中，提供用于呈现广告的系统，所述系统包括：至少一个硬件处理器，其接收包含视频部分和/或音频部分的媒体内容; 确定水印是否嵌入在媒体内容的视频部分和/或音频部分中的至少一个中; 并且如果确定水印被嵌入在媒体内容的视频部分和/或音频部分中的至少一个中：识别水印中的有效载荷; 至少部分地基于有效载荷接收选择的广告; 并且引起广告而不是媒体内容。

5.

发明申请
User Experience for Creating Semantic Relationships 审中-公开
Title translation: 创建语义关系的用户体验

公开(公告)号：US20080172628A1

公开(公告)日：2008-07-17

申请号：US11623124

申请日：2007-01-15

Applicant: Shishir Mehrotra , Shane Williams , Greg Friedman , Quentin Clark , Steve De Mar , Josh Michaels

Inventor： Shishir Mehrotra , Shane Williams , Greg Friedman , Quentin Clark , Steve De Mar , Josh Michaels

IPC: G06F3/048 , G06F7/00

CPC classification number: G06F16/907 , G06F16/9024

Abstract: A computer user interface may be used to create and maintain semantic relationships between data objects on a computer system. Multiple sets of data objects identified by user selections, queries, searches, or other criteria may be presented in display panes on the user interface. Users may then select data objects via the user interface in order to view or create new relationships between the data objects. Based on the selection of the data objects and a determination of the associated data object types, a set of semantic relationships applicable to the selected data object or objects may be retrieved and displayed in the user interface. A user may subsequently select and create an appropriate semantic relationship between data objects, thereby not only establishing an association between the objects, but providing a specific and useful meaning to the association.

Abstract translation: 可以使用计算机用户界面来创建和维护计算机系统上的数据对象之间的语义关系。用户选择，查询，搜索或其他标准识别的多组数据对象可以在用户界面的显示窗格中显示。用户可以经由用户界面选择数据对象，以便查看或创建数据对象之间的新关系。基于数据对象的选择和关联的数据对象类型的确定，可以检索并显示适用于所选择的数据对象或对象的一组语义关系，并将其显示在用户界面中。用户可以随后选择并在数据对象之间创建适当的语义关系，从而不仅建立对象之间的关联，而且为关联提供特定且有用的含义。

6.

外观设计
Graphic user interface for a portion of a display screen 有权

公开(公告)号：USD557274S1

公开(公告)日：2007-12-11

申请号：US29275966

申请日：2007-01-10

Applicant: Steve Mar , Shishir Mehrotra , Shane Williams

Designer： Steve Mar , Shishir Mehrotra , Shane Williams

7.

发明申请
System and Method for Displaying Related Entity Information 审中-公开
Title translation: 用于显示相关实体信息的系统和方法

公开(公告)号：US20080168352A1

公开(公告)日：2008-07-10

申请号：US11620396

申请日：2007-01-05

Applicant: Shishir Mehrotra , Roger A. Lueder , Steve De Mar , Alex DeNeui

Inventor： Shishir Mehrotra , Roger A. Lueder , Steve De Mar , Alex DeNeui

IPC: G06F3/00

CPC classification number: G06Q10/107 , G06F16/345

Abstract: When displaying various types of information, an application may identify whether any related entities exist. For example, when displaying an e-mail message, the sender information may relate to a contact entity. As such, information associated with the contact entity may be displayed along with the message. The related entity data (e.g., contact entity data) may be displayed in a subregion of the display area corresponding to the parent entity data (e.g., an e-mail message information) and/or differentiated in various manners. An application interface may further be configurable to control an amount of related entity data that is displayed. A property picker system may also be used to allow a user to specify the properties that he or she wants to make available for display in the interface.

Abstract translation: 当显示各种类型的信息时，应用可以识别是否存在任何相关实体。例如，当显示电子邮件消息时，发送者信息可以涉及联系实体。因此，可以与消息一起显示与联系人实体相关联的信息。可以将相关实体数据（例如，联系人实体数据）显示在与父实体数据对应的显示区域（例如，电子邮件消息信息）的子区域中和/或以各种方式区分。应用接口还可以被配置为控制显示的相关实体数据的量。还可以使用属性选择器系统来允许用户指定他或她想要在界面中显示的属性。