Content interest from interaction information

    公开(公告)号:US11373210B2

    公开(公告)日:2022-06-28

    申请号:US16830886

    申请日:2020-03-26

    Applicant: Adobe Inc.

    Abstract: Techniques and systems are described for content interest from interaction information. Keywords are extracted from digital content, and relevance values are determined based on the keywords that captures both the statistical and semantic significance of topics in the digital content through use of a network representation. Interest values for an entity are determined based on the relevance values and an interaction dataset, which capture both the statistical and semantic significance of the topics with respect to the entity. The interest values may be utilized to control output of digital content to a client device.

    Content Interest from Interaction Information

    公开(公告)号:US20210304253A1

    公开(公告)日:2021-09-30

    申请号:US16830886

    申请日:2020-03-26

    Applicant: Adobe Inc.

    Abstract: Techniques and systems are described for content interest from interaction information. Keywords are extracted from digital content, and relevance values are determined based on the keywords that captures both the statistical and semantic significance of topics in the digital content through use of a network representation. Interest values for an entity are determined based on the relevance values and an interaction dataset, which capture both the statistical and semantic significance of the topics with respect to the entity. The interest values may be utilized to control output of digital content to a client device.

    UTILIZING A TAILORED MACHINE LEARNING MODEL APPLIED TO EXTRACTED DATA TO PREDICT A DECISION-MAKING GROUP

    公开(公告)号:US20210110411A1

    公开(公告)日:2021-04-15

    申请号:US16600099

    申请日:2019-10-11

    Applicant: Adobe Inc.

    Abstract: A method, in which one or more processing devices perform operations, includes executing a content-extraction agent that extracts activity data describing interactions with online resources by one or more user devices associated with a target entity. The method includes organizing the activity data into an input descriptive data structure associated with the target entity. The method includes computing a probability of the target entity belonging to a decision-making group by applying, to the input descriptive data structure, a role-classification model that is trained to determine probabilities that entities belong to the decision-making group. The method further includes transmitting an indication of the probability to a content provider, where transmitting the indication of the probability causes the content provider to customize interactive content to the target entity prior to a transmission of the interactive content to the one or more user devices.

    DYNAMIC ALLOCATION OF EXECUTION RESOURCES
    4.
    发明申请

    公开(公告)号:US20200329097A1

    公开(公告)日:2020-10-15

    申请号:US16384646

    申请日:2019-04-15

    Applicant: ADOBE INC.

    Abstract: An improved marketing automation system can optimize governance of server resources by managing the execution of campaigns. The marketing automation system can develop intelligence around a given customer's inflow of incoming campaigns, the execution time of the campaigns, and general resource utilization over time. The marketing automation system can learn to predict an expected number and type of campaigns for a pre-defined window of time. This intelligence can be leveraged to ensure that one or more executors remain available to execute predicted high priority campaigns upon placement into an execution queue. Further, this intelligence can be applied such that predicted dormant executors can be used to execute low priority tasks. In this way, the marketing automation system minimizes queue time until execution for high priority campaigns while optimizing use of server resources.

    Systems for role classification
    5.
    发明授权

    公开(公告)号:US11727209B2

    公开(公告)日:2023-08-15

    申请号:US16859780

    申请日:2020-04-27

    Applicant: Adobe Inc.

    CPC classification number: G06F40/279 G06N3/044 G06N3/08

    Abstract: In implementations of systems for role classification, a computing device implements a role system to receive data describing a corpus of text that is associated with a user ID. Feature values of features are generated by a first machine learning model by processing the corpus of text, the features representing questions with respect to the corpus of text and the feature values representing answers to the questions included in the corpus of text. A classification of a role is generated by a second machine learning model by processing the feature values, the classification of the role indicating a relationship of the user ID with respect to a product or service. The role system outputs an indication of the classification of the role for display in a user interface of a display device.

    Method to explain factors influencing AI predictions with deep neural networks

    公开(公告)号:US11501161B2

    公开(公告)日:2022-11-15

    申请号:US16375037

    申请日:2019-04-04

    Applicant: ADOBE INC.

    Abstract: Embodiments of the present invention provide systems, methods, and computer storage media for providing factors that explain the generated results of a deep neural network (DNN). In embodiments, multiple machine learning models and a DNN are trained on a training dataset. A preliminary set of trained machine learning models with similar results to the trained DNN are selected for further evaluation. The preliminary set of machine learning models may be evaluated using a distribution analysis to select a reduced set of machine learning models. Results produced by the reduced set of machine learning models are compared, point-by-point, to the results produced by the DNN. The best performing machine learning model with generated results that performs closest to the DNN generated results may be selected. One or more factors used by the selected machine learning model are determined. Those one or more factors from the selected best performing machine learning model may be provided to explain the results of the DNN and increase confidence in the understanding and accuracy of the results generated by the DNN.

    Systems for Role Classification
    9.
    发明申请

    公开(公告)号:US20210334458A1

    公开(公告)日:2021-10-28

    申请号:US16859780

    申请日:2020-04-27

    Applicant: Adobe Inc.

    Abstract: In implementations of systems for role classification, a computing device implements a role system to receive data describing a corpus of text that is associated with a user ID. Feature values of features are generated by a first machine learning model by processing the corpus of text, the features representing questions with respect to the corpus of text and the feature values representing answers to the questions included in the corpus of text. A classification of a role is generated by a second machine learning model by processing the feature values, the classification of the role indicating a relationship of the user ID with respect to a product or service. The role system outputs an indication of the classification of the role for display in a user interface of a display device.

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