公开(公告)号：US09538258B2

公开(公告)日：2017-01-03

申请号：US14077555

申请日：2013-11-12

Applicant: Adobe Systems Incorporated

Inventor： Naresh Chand Gupta ,  Anuj Jain ,  Niraj Gupta

IPC: H04H20/14 ,  H04N5/445 ,  H04N21/81 ,  H04N21/454 ,  H04N21/431 ,  H04N21/234 ,  H04N21/432 ,  H04N21/442 ,  H04N21/8355

CPC classification number: H04N21/812 ,  H04N21/23424 ,  H04N21/4316 ,  H04N21/4325 ,  H04N21/44222 ,  H04N21/454 ,  H04N21/8355

Abstract: A computer implemented method and apparatus for improving viewer engagement in video advertising. The method comprises configuring a plurality of skip options for presentation in advertising content, such that each skip option of the plurality of skip options is presented in series for a limited duration during display of the advertising content until a presented one of the skip options is selected.

Abstract translation: 一种用于改善观众参与视频广告的计算机实现的方法和装置。 该方法包括配置用于在广告内容中呈现的多个跳过选项，使得多个跳过选项中的每个跳过选项在广告内容的显示期间以有限的持续时间呈现，直到所选择的一个跳过选项被选择 。

公开(公告)号：US20150135211A1

公开(公告)日：2015-05-14

申请号：US14077555

申请日：2013-11-12

Applicant: ADOBE SYSTEMS INCORPORATED

Inventor： Naresh Chand Gupta ,  Anuj Jain ,  Niraj Gupta

IPC: H04N21/81 ,  H04N21/6587

CPC classification number: H04N21/812 ,  H04N21/23424 ,  H04N21/4316 ,  H04N21/4325 ,  H04N21/44222 ,  H04N21/454 ,  H04N21/8355

Abstract: A computer implemented method and apparatus for improving viewer engagement in video advertising. The method comprises configuring a plurality of skip options for presentation in advertising content, such that each skip option of the plurality of skip options is presented in series for a limited duration during display of the advertising content until a presented one of the skip options is selected.

Abstract translation: 一种用于改善观众参与视频广告的计算机实现的方法和装置。 该方法包括配置用于在广告内容中呈现的多个跳过选项，使得多个跳过选项中的每个跳过选项在广告内容的显示期间以有限的持续时间呈现，直到所选择的一个跳过选项被选择 。