公开(公告)号：US10026097B2

公开(公告)日：2018-07-17

申请号：US14625419

申请日：2015-02-18

申请人： AOL Advertising Inc.

发明人： Seth Mitchell Demsey ,  Matthew Patton

IPC分类号： G06Q30/00 ,  G06Q30/02 ,  H04L29/08 ,  H04W4/02 ,  H04W4/029

CPC分类号： G06Q30/0255 ,  G06Q30/0261 ,  G06Q30/0264 ,  G06Q30/0269 ,  G06Q30/0277 ,  H04L67/02 ,  H04L67/04 ,  H04L67/1097 ,  H04L67/146 ,  H04L67/20 ,  H04L67/22 ,  H04L67/306 ,  H04W4/029

摘要： Systems and methods are disclosed for associating a plurality of Internet-enabled devices with a common user profile for targeting Internet content or advertising. One method includes: receiving, from a plurality of Internet-enabled devices, a plurality of requests for electronic content or advertising; extracting, from each of the plurality of requests, a source IP address and a unique identifier associated with the respective Internet-enabled device; identifying each possible pair of devices from which requests were received; calculating for each possible pair of devices a probability that the pair of devices are owned or operated by a common user; and prompting a user to either confirm a characteristic of a prior browsing session or to log-in to an account associated with the common user based on a comparison of the calculated probability to one or more thresholds.

公开(公告)号：US20160239868A1

公开(公告)日：2016-08-18

申请号：US14625419

申请日：2015-02-18

申请人： AOL Advertising Inc.

发明人： Seth Mitchell DEMSEY ,  Matthew Patton

IPC分类号： G06Q30/02 ,  H04W4/02 ,  H04L29/08

CPC分类号： G06Q30/0255 ,  G06Q30/0261 ,  G06Q30/0264 ,  G06Q30/0269 ,  G06Q30/0277 ,  H04L67/02 ,  H04L67/04 ,  H04L67/1097 ,  H04L67/146 ,  H04L67/20 ,  H04L67/22 ,  H04L67/306 ,  H04W4/029

摘要： Systems and methods are disclosed for associating a plurality of Internet-enabled devices with a common user profile for targeting Internet content or advertising. One method includes: receiving, from a plurality of Internet-enabled devices, a plurality of requests for electronic content or advertising; extracting, from each of the plurality of requests, a source IP address and a unique identifier associated with the respective Internet-enabled device; identifying each possible pair of devices from which requests were received; calculating for each possible pair of devices a probability that the pair of devices are owned or operated by a common user; and prompting a user to either confirm a characteristic of a prior browsing session or to log-in to an account associated with the common user based on a comparison of the calculated probability to one or more thresholds.

摘要翻译： 公开了用于将多个启用互联网的设备与用于定向互联网内容或广告的公共用户简档相关联的系统和方法。 一种方法包括：从多个启用互联网的设备接收多个电子内容或广告请求; 从所述多个请求中的每一个提取源IP地址和与相应的启用互联网的设备相关联的唯一标识符; 识别接收请求的每个可能的设备对; 为每个可能的设备对计算该对设备由普通用户拥有或操作的概率; 并且基于所计算的概率与一个或多个阈值的比较，提示用户确认先前浏览会话的特征或登录到与所述公共用户相关联的帐户。