Systems and methods for online traffic filtration by electronic content providers

    公开(公告)号:US10296938B1

    公开(公告)日:2019-05-21

    申请号:US14867802

    申请日:2015-09-28

    IPC分类号: G06Q30/00 G06Q30/02

    摘要: Systems and methods are disclosed for traffic filtration by content providers. One method includes receiving a content request from a device of a user; determining whether one or more container tags are associated with requested content; determining, prior to responding to the content request, whether the content request is by a user based on the content request and the one or more container tags; generating, prior to responding to the content request, an ad request based on the content request and the one or more container tags; determining, prior to responding to the content request, an ad request recipient based on the generated ad request and the one or more container tags; transmitting the ad request to the determined ad request recipient; and transmitting, over the electronic network to the device, a response to the content request when the content request is determined to be by a user.

    OPTIMIZED FULL-SPECTRUM CARDINALITY ESTIMATION BASED ON UNIFIED COUNTING AND ORDERING ESTIMATION TECHNIQUES

    公开(公告)号:US20170300489A1

    公开(公告)日:2017-10-19

    申请号:US15414352

    申请日:2017-01-24

    发明人: JASON JINSHUI QIN

    IPC分类号: G06F17/30

    CPC分类号: G06F16/2255

    摘要: Systems and methods are disclosed for optimizing full-spectrum cardinality approximations on big data by exploiting an underlying relationship between LogLog counting estimation techniques and order statistics-based estimation techniques. To accomplish the foregoing, a multiset of objects that each corresponds to one of a plurality of objects associated with a resource are obtained by a computing device. A compound data object is populated by the computing device with data that is derived based on generated hash values that correspond to each object in the obtained multiset. The populated compound data object is processed utilizing a processor with a full-spectrum unified estimation operation that can accurately determine a cardinality estimate for the obtained multiset, utilizing considerably less resources when compared to traditional and state of the art techniques. The determination is made by the computing device without the need to employ linear counting for low cardinalities, bias correction operations, or angular correction terms, all while offering decreased memory usage, simpler implementation, improved performance, and comparable or improved accuracy. An estimated number of unique objects in the obtained multiset can be determined by the computing device, and subsequently provided for display, communication to another computing device, or further manipulation.

    Systems and methods for cross-browser advertising ID synchronization

    公开(公告)号:US09779417B2

    公开(公告)日:2017-10-03

    申请号:US14662755

    申请日:2015-03-19

    IPC分类号: G06Q30/00 G06Q30/02

    摘要: Systems and methods are for identifying online advertisements to display to a user based on historical user data collected across the user's use of a plurality of Internet devices. One method includes receiving, over a network, a request for an advertisement to display at a first device of the user, the request including a unique identifier stored on the user's first device; accessing, in a database, a demographic or browsing history information generated from the user's use of a second device, the demographic or browsing history information being stored in the database in relation to the unique identifier; and identifying, based on the demographic or browsing history information, an advertisement to display at the user's first device. The demographic or browsing history information is synchronized based on the unique identifier being stored on the user's first device and the user's second device.

    SYSTEMS AND METHODS FOR TARGETED ADVERTISING BASED ON EXTERNAL FACTORS
    6.
    发明申请
    SYSTEMS AND METHODS FOR TARGETED ADVERTISING BASED ON EXTERNAL FACTORS 审中-公开
    基于外部因素的目标广告系统与方法

    公开(公告)号:US20160283971A1

    公开(公告)日:2016-09-29

    申请号:US14670184

    申请日:2015-03-26

    IPC分类号: G06Q30/02

    CPC分类号: G06Q30/0244 G06Q30/0269

    摘要: Systems and method are disclosed for providing advertisements to users by determining the occurrence of user defined external triggering events comprising a moment. One method comprises defining a set of conditions or criteria that define a moment, collecting data associated with said set of conditions or criteria, evaluating whether the conditions or criteria are satisfied and whether the user defined moment has occurred, executing an advertisement campaign associated with said user defined moment, transmitting an advertisement associated with said user defined moment to a target user, and modifying said advertisement in accordance with changes in the data associated with the conditions or criteria.

    摘要翻译: 公开了用于通过确定包括一瞬间的用户定义的外部触发事件的发生来向用户提供广告的系统和方法。 一种方法包括定义一组限定时刻的条件或标准,收集与所述一组条件或标准相关联的数据,评估条件或标准是否被满足以及用户定义的时刻是否已经发生,执行与所述 用户定义的时刻,将与所述用户定义的时刻相关联的广告发送到目标用户,以及根据与所述条件或标准相关联的数据的变化来修改所述广告。

    SYSTEMS AND METHODS FOR CACHING AUGMENTED REALITY TARGET DATA AT USER DEVICES

    公开(公告)号:US20160261703A1

    公开(公告)日:2016-09-08

    申请号:US15158655

    申请日:2016-05-19

    IPC分类号: H04L29/08 G06K9/00 H04L29/06

    摘要: Systems and methods are disclosed for transmitting, to user devices, data for potential targets predicted to be identified in an augmented reality application. One method includes receiving a request for target data related to at least one physical object within an image of a real-world environment captured at the device; identifying a current target representing the physical object within a virtual environment corresponding to the real-world environment; determining at least one potential future target to be identified at the device based on identified coincident target requests; and sending to the device target data for each of the current and potential future targets based on the determination, wherein the device presents the target data for the current target within the virtual environment displayed at the device and store the target data for the potential future target in a local memory of the device.

    SYSTEMS AND METHODS FOR CACHING AUGMENTED REALITY TARGET DATA AT USER DEVICES
    8.
    发明申请
    SYSTEMS AND METHODS FOR CACHING AUGMENTED REALITY TARGET DATA AT USER DEVICES 有权
    用于在用户设备处追踪实现目标数据的系统和方法

    公开(公告)号:US20150032838A1

    公开(公告)日:2015-01-29

    申请号:US13953459

    申请日:2013-07-29

    IPC分类号: H04L29/08 G06N5/04

    摘要: Systems and methods are disclosed for transmitting, to user devices, data for potential targets predicted to be identified in an augmented reality application. One method includes receiving a request for target data related to at least one physical object within an image of a real-world environment captured at the device; identifying a current target representing the physical object within a virtual environment corresponding to the real-world environment; determining at least one potential future target to be identified at the device based on identified coincident target requests; and sending to the device target data for each of the current and potential future targets based on the determination, wherein the device presents the target data for the current target within the virtual environment displayed at the device and store the target data for the potential future target in a local memory of the device.

    摘要翻译: 公开了用于向用户设备发送预测在增强现实应用中被识别的潜在目标的数据的系统和方法。 一种方法包括接收与在设备处捕获的真实世界环境的图像内的至少一个物理对象有关的目标数据的请求; 识别在与真实世界环境相对应的虚拟环境中表示物理对象的当前目标; 基于所识别的重合目标请求,确定要在设备处识别的至少一个潜在未来目标; 并且基于所述确定向所述设备发送针对当前和未来目标中的每一个的目标数据,其中所述设备在所述设备处显示的所述虚拟环境中呈现当前目标的目标数据,并存储所述潜在未来目标的目标数据 在设备的本地存储器中。

    SYSTEMS AND METHODS FOR DISPLAYING DIGITAL CONTENT AND ADVERTISEMENTS OVER ELECTRONIC NETWORKS
    9.
    发明申请
    SYSTEMS AND METHODS FOR DISPLAYING DIGITAL CONTENT AND ADVERTISEMENTS OVER ELECTRONIC NETWORKS 有权
    用于显示电子网络数字内容和广告的系统和方法

    公开(公告)号:US20130197994A1

    公开(公告)日:2013-08-01

    申请号:US13668828

    申请日:2012-11-05

    IPC分类号: G06Q30/02

    CPC分类号: G06Q30/0241 G06Q30/0242

    摘要: System and methods are provided for analyzing and displaying digital content and advertisements over electronic networks. In accordance with one implementation, a method is provided that calculates, using at least one processor, an engagement metric (including, for example, click probability) for a specific combination of time, promotion slot, and user segment, for an individual promotion of a set of promotions, and calculates a value of a landing page associated with the promotion. The method then can multiply the engagement metric and the value to determine the valuation of the promotion. The method can operate recursively by using previous calculations in later runs of the same method.

    摘要翻译: 提供系统和方法,用于通过电子网络分析和显示数字内容和广告。 根据一个实现,提供了一种方法,其使用至少一个处理器来计算针对特定时间组合,促销槽和用户段的接合度量(包括例如点击概率),以促进 一组促销活动,并计算与促销相关联的目标网页的价值。 然后,该方法可以增加交易指标和价值,以确定促销的估值。 该方法可以通过使用相同方法的后续运行中的先前计算来递归地进行操作。

    Systems and methods for targeted advertising based on external factors

    公开(公告)号:US11049132B2

    公开(公告)日:2021-06-29

    申请号:US14670184

    申请日:2015-03-26

    IPC分类号: G06Q30/00 G06Q30/02

    摘要: Systems and method are disclosed for providing advertisements to users by determining the occurrence of user defined external triggering events comprising a moment. One method comprises defining a set of conditions or criteria that define a moment, collecting data associated with said set of conditions or criteria, evaluating whether the conditions or criteria are satisfied and whether the user defined moment has occurred, executing an advertisement campaign associated with said user defined moment, transmitting an advertisement associated with said user defined moment to a target user, and modifying said advertisement in accordance with changes in the data associated with the conditions or criteria.