USING DATA ANALYSIS TO CONNECT MERCHANTS
    1.
    发明公开

    公开(公告)号:US20230334550A1

    公开(公告)日:2023-10-19

    申请号:US18146926

    申请日:2022-12-27

    申请人: Block, Inc.

    摘要: Techniques and arrangements for performing data analysis in order to generate connections between merchants. For instance, a payment service may determine, based at least in part on transaction information, that a first customer conducted a first transaction at a first merchant followed a subsequent transaction at a second merchant. The payment service may further determine that a second customer conducted a second transaction at the first merchant followed by a subsequent transaction at a third merchant, Based on transaction information associated with the first transaction and the second transaction, the payment service may create a buyer profile including the first customer and second customer. Upon the payment service receiving a request to process a third transaction between the first merchant and the second customer, the payment service can generate a recommendation that the second customer conduct a subsequent transaction to the third transaction at the second merchant rather than the third merchant. The payment service can then send a electronic communication that includes the recommendation to the first merchant or the second customer.

    Transaction-Based Promotion Campaign

    公开(公告)号:US20220398625A1

    公开(公告)日:2022-12-15

    申请号:US17711563

    申请日:2022-04-01

    申请人: Block, Inc.

    IPC分类号: G06Q30/02

    摘要: Techniques and arrangements for generating, distributing and managing promotion campaigns are described. A promotion server may generate the promotion campaigns based on input from a merchant. The input may include a request to generate the promotion campaign, a merchant preference, or other information shared between the merchant and the promotion server. The promotion campaign may include promotions, such as coupons, discounts, or the like, to encourage transactions with a merchant. The promotions may be generated based on merchant specified criteria, a merchant transaction history, customer preferences, a customer transaction history, and/or other information processed by the promotion server. The promotions of the promotion campaign may be distributed via one or more channels, such as electronic mail, website publication, receipts, etc. Each promotion of the promotion campaign may be linked to a particular customer, thereby limiting the number of times a particular customer can take advantage of the promotion campaign.

    Transaction-based promotion campaign

    公开(公告)号:US11803874B2

    公开(公告)日:2023-10-31

    申请号:US17711563

    申请日:2022-04-01

    申请人: Block, Inc.

    摘要: A promotion server may generate the promotion campaigns based on input from a merchant. The input may include a request to generate the promotion campaign, a merchant preference, or other information shared between the merchant and the promotion server. The promotion campaign may include promotions, such as coupons, discounts, or the like, to encourage transactions with a merchant. The promotions may be generated based on merchant specified criteria, a merchant transaction history, customer preferences, a customer transaction history, and/or other information processed by the promotion server. The promotions of the promotion campaign may be distributed via one or more channels, such as electronic mail, website publication, receipts, etc. Each promotion of the promotion campaign may be linked to a particular customer, thereby limiting the number of times a particular customer can take advantage of the promotion campaign.

    Using data analysis to connect merchants

    公开(公告)号:US11587142B1

    公开(公告)日:2023-02-21

    申请号:US16987640

    申请日:2020-08-07

    申请人: Block, Inc.

    摘要: Techniques and arrangements for performing data analysis in order to generate connections between merchants. For instance, a payment service may determine, based at least in part on transaction information, that a first customer conducted a first transaction at a first merchant followed a subsequent transaction at a second merchant. The payment service may further determine that a second customer conducted a second transaction at the first merchant followed by a subsequent transaction at a third merchant, Based on transaction information associated with the first transaction and the second transaction, the payment service may create a buyer profile including the first customer and second customer. Upon the payment service receiving a request to process a third transaction between the first merchant and the second customer, the payment service can generate a recommendation that the second customer conduct a subsequent transaction to the third transaction at the second merchant rather than the third merchant. The payment service can then send a electronic communication that includes the recommendation to the first merchant or the second customer.