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公开(公告)号：US10187343B2
公开(公告)日：2019-01-22
申请号：US14575903
申请日：2014-12-18
Applicant: Facebook, Inc.
Inventor： Patrick Brendan Maginnis , Michael John McKenzie Toksvig , Erick Tseng
Abstract: In one embodiment, a computing device selects a number of location updates from users which corresponds to a place. Each location update includes data indicating a geographic location that a user was at, and a time corresponding to when the user was at the geographic location. The computing device selects a first subset of the location updates which have geographic locations within a particular geographic area. For each location update in the first subset, the computing device determines a corresponding user and time. The computing device selects a second subset of location updates, each location update in the second subset corresponding to a user from the first subset, and a time within a threshold time of the time of the location update in the first subset. The computing device generates a probability map based on a distribution of geographic locations corresponding to the location updates in the second subset.
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2.发明申请Estimating Foot Traffic Lift in Response to An Advertisement Campaign at an Online System 审中-公开估计在线系统广告活动中的足部交通提升公开(公告)号：US20160371722A1
公开(公告)日：2016-12-22
申请号：US14742509
申请日：2015-06-17
Applicant: Facebook, Inc.
Inventor： Patrick Brendan Maginnis
IPC: G06Q30/02
CPC classification number: G06Q30/0243
Abstract: An online system estimates a lift in foot traffic at a store in response to an advertisement campaign at the online system. The online system identifies a physical location for the store and obtains location data for a base group of users and a lifted group of users, where the lifted group of users receives advertisements associated with the store and the base group of users does not. The online system computes a distance between the location of the store and the user's location to create a base distance array for the base group and a lifted distance array for the lifted group. The online system then determines an aggregate value that represents a measure of a number of users visiting the store for each of the base distance array and the lifted distance array, and estimates a lift in foot traffic by comparing the two aggregate values.
Abstract translation: 在线系统估计在线系统上的广告活动响应商店的行车流量。 在线系统识别商店的物理位置，并获得用户组和提升的用户组的位置数据，其中被提升的用户组接收与商店相关联的广告，并且基组用户不存在。 在线系统计算商店的位置与用户的位置之间的距离，以创建基本组的基本距离阵列以及被提升的组的提升的距离阵列。 在线系统然后确定代表针对每个基本距离阵列和提升距离阵列访问商店的用户数量的度量的聚合值，并且通过比较两个聚合值来估计步行通信量的升高。
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公开(公告)号：US10366406B2
公开(公告)日：2019-07-30
申请号：US14563858
申请日：2014-12-08
Applicant: Facebook, Inc.
Inventor： Charles Joseph Hughes , Xiao Zhang , Patrick Brendan Maginnis
Abstract: A social networking system receives information describing locations associated with a plurality of its users. Based on information identifying each user and a location associated with each user, the social networking system generates and stores hash values. For example, the social networking system maintains various geo-tiles that each identify geographic areas and generates a hash value based on a user identifier and an identifier of a geo-tile including the location associated with the user. Based on the hash values and locations associated with one or more users, the online system determines a number of unique users associated with locations included in a geographic region. When determining the number of unique users, the online system accounts for a rate at which the online system updates location information associated with various users.
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公开(公告)号：US20160182424A1
公开(公告)日：2016-06-23
申请号：US14575903
申请日：2014-12-18
Applicant: Facebook, Inc.
Inventor： Patrick Brendan Maginnis , Michael John McKenzie Toksvig , Erick Tseng
CPC classification number: H04L51/20 , H04L51/32 , H04L67/22 , H04W4/021 , H04W4/027 , H04W4/029 , H04W64/006
Abstract: In one embodiment, a computing device selects a number of location updates from users which corresponds to a place. Each location update includes data indicating a geographic location that a user was at, and a time corresponding to when the user was at the geographic location. The computing device selects a first subset of the location updates which have geographic locations within a particular geographic area. For each location update in the first subset, the computing device determines a corresponding user and time. The computing device selects a second subset of location updates, each location update in the second subset corresponding to a user from the first subset, and a time within a threshold time of the time of the location update in the first subset. The computing device generates a probability map based on a distribution of geographic locations corresponding to the location updates in the second subset.
Abstract translation: 在一个实施例中，计算设备从与场所对应的用户中选择多个位置更新。 每个位置更新包括指示用户所在的地理位置的数据，以及与何时用户在地理位置相对应的时间。 计算设备选择具有特定地理区域内的地理位置的位置更新的第一子集。 对于第一子集中的每个位置更新，计算设备确定相应的用户和时间。 计算设备选择位置更新的第二子集，与第一子集对应于用户的第二子集中的每个位置更新，以及第一子集中位置更新时间的阈值时间内的时间。 计算设备基于与第二子集中的位置更新相对应的地理位置的分布来生成概率图。
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Patent Agency Ranking
公开(公告)号：US11107120B1
公开(公告)日：2021-08-31
申请号：US16442202
申请日：2019-06-14
Applicant: Facebook, Inc.
Inventor： Charles Joseph Hughes , Xiao Zhang , Patrick Brendan Maginnis
Abstract: A social networking system receives information describing locations associated with a plurality of its users. Based on information identifying each user and a location associated with each user, the social networking system generates and stores hash values. For example, the social networking system maintains various geo-tiles that each identify geographic areas and generates a hash value based on a user identifier and an identifier of a geo-tile including the location associated with the user. Based on the hash values and locations associated with one or more users, the online system determines a number of unique users associated with locations included in a geographic region. When determining the number of unique users, the online system accounts for a rate at which the online system updates location information associated with various users.
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6.发明授权公开(公告)号：US10311465B2
公开(公告)日：2019-06-04
申请号：US14742509
申请日：2015-06-17
Applicant: Facebook, Inc.
Inventor： Patrick Brendan Maginnis
IPC: G06Q30/02
Abstract: An online system estimates a lift in foot traffic at a store in response to an advertisement campaign at the online system. The online system identifies a physical location for the store and obtains location data for a base group of users and a lifted group of users, where the lifted group of users receives advertisements associated with the store and the base group of users does not. The online system computes a distance between the location of the store and the user's location to create a base distance array for the base group and a lifted distance array for the lifted group. The online system then determines an aggregate value that represents a measure of a number of users visiting the store for each of the base distance array and the lifted distance array, and estimates a lift in foot traffic by comparing the two aggregate values.
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公开(公告)号：US10686744B2
公开(公告)日：2020-06-16
申请号：US16252540
申请日：2019-01-18
Applicant: Facebook, Inc.
Inventor： Patrick Brendan Maginnis , Michael John McKenzie Toksvig , Erick Tseng
Abstract: In one embodiment, a computing device selects a number of location updates from users which corresponds to a place. Each location update includes data indicating a geographic location that a user was at, and a time corresponding to when the user was at the geographic location. The computing device selects a first subset of the location updates which have geographic locations within a particular geographic area. For each location update in the first subset, the computing device determines a corresponding user and time. The computing device selects a second subset of location updates, each location update in the second subset corresponding to a user from the first subset, and a time within a threshold time of the time of the location update in the first subset. The computing device generates a probability map based on a distribution of geographic locations corresponding to the location updates in the second subset.
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公开(公告)号：US20190158445A1
公开(公告)日：2019-05-23
申请号：US16252540
申请日：2019-01-18
Applicant: Facebook, Inc.
Inventor： Patrick Brendan Maginnis , Michael John McKenzie Toksvig , Erick Tseng
Abstract: In one embodiment, a computing device selects a number of location updates from users which corresponds to a place. Each location update includes data indicating a geographic location that a user was at, and a time corresponding to when the user was at the geographic location. The computing device selects a first subset of the location updates which have geographic locations within a particular geographic area. For each location update in the first subset, the computing device determines a corresponding user and time. The computing device selects a second subset of location updates, each location update in the second subset corresponding to a user from the first subset, and a time within a threshold time of the time of the location update in the first subset. The computing device generates a probability map based on a distribution of geographic locations corresponding to the location updates in the second subset.
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公开(公告)号：US20160162932A1
公开(公告)日：2016-06-09
申请号：US14563858
申请日：2014-12-08
Applicant: Facebook, Inc.
Inventor： Charles Joseph Hughes , Xiao Zhang , Patrick Brendan Maginnis
CPC classification number: G06Q30/0246 , G06Q30/0205 , H04L67/02 , H04L67/125 , H04L67/18 , H04L67/20 , H04L67/22 , H04L67/306
Abstract: A social networking system receives information describing locations associated with a plurality of its users. Based on information identifying each user and a location associated with each user, the social networking system generates and stores hash values. For example, the social networking system maintains various geo-tiles that each identify geographic areas and generates a hash value based on a user identifier and an identifier of a geo-tile including the location associated with the user. Based on the hash values and locations associated with one or more users, the online system determines a number of unique users associated with locations included in a geographic region. When determining the number of unique users, the online system accounts for a rate at which the online system updates location information associated with various users.
Abstract translation: 社交网络系统接收描述与多个用户相关联的位置的信息。 基于识别每个用户的信息和与每个用户相关联的位置，社交网络系统生成并存储哈希值。 例如，社交网络系统维护各种地理瓷砖，每个地理瓷砖各自识别地理区域，并且基于用户标识符和包括与用户相关联的位置的地理瓷砖的标识符来生成散列值。 基于与一个或多个用户相关联的散列值和位置，在线系统确定与包括在地理区域中的位置相关联的多个唯一用户。 当确定唯一用户的数量时，在线系统计算在线系统更新与各种用户相关联的位置信息的速率。
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