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    Combining content with a search result
    1.
    发明授权
    Combining content with a search result 有权
    将内容与搜索结果相结合

    公开(公告)号：US09298779B1

    公开(公告)日：2016-03-29

    申请号：US13943281

    申请日：2013-07-16

    Applicant: Google Inc.

    Inventor： Yunkai Zhou ,  Jennifer J. Huang ,  Alexander Collins ,  Ian James Leader ,  Conrad Wai ,  Christopher Souvey ,  Lewis Denizen ,  Gaurav Garg ,  Awaneesh Verma ,  Emily K. Moxley ,  Jeremy Silber ,  Daniel A. de M. Rocha ,  Alexander Fischer

    IPC: G06F17/30

    CPC classification number: G06F17/30424 ,  G06F17/3087

    Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. Search results responsive to a query are identified including a first search result in a top set of search results, the first search result associated with a first entity. A first eligible content item is identified for presentation along with the search results, the first eligible content item associated with the first entity. A combined content item is identified that is a combination of the first search result and first eligible content item and is to be presented as a search result responsive to the query. The combined content item is augmented including: identifying entities related to the first entity, identifying content items that are associated with the related entities, selecting at least one identified content item, and using content from the selected content items to augment the combined content item.

    Abstract translation: 方法，系统和装置包括在计算机可读存储介质上编码的计算机程序，包括用于提供内容的方法。 识别响应于查询的搜索结果，其包括搜索结果的顶部集合中的第一搜索结果，第一搜索结果与第一实体相关联。 标识第一符合条件的内容项目以便与搜索结果一起呈现与第一实体相关联的第一合格内容项目。 识别组合的内容项目，其是第一搜索结果和第一合格内容项目的组合，并且响应于查询而被呈现为搜索结果。 组合的内容项目被增强，包括：识别与第一实体相关的实体，识别与相关实体相关联的内容项目，选择至少一个所识别的内容项目，以及使用来自所选内容项目的内容来增加组合的内容项目。

    Search result previews
    2.
    发明授权
    Search result previews 有权

    公开(公告)号：US09280588B2

    公开(公告)日：2016-03-08

    申请号：US14617569

    申请日：2015-02-09

    Applicant: Google Inc.

    Inventor： Jeremy Silber ,  Doantam Phan ,  Christopher H. Rohrs ,  Xiaofeng Mi

    IPC: G06F17/30

    CPC classification number: G06F17/3053 ,  G06F17/30528 ,  G06F17/30864 ,  G06F17/30991

    Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for providing search result page previews. In one aspect, a method includes receiving data that specify a set of search results responsive to a search query. Query-relevant content is selected to be included in a page preview for at least one of the search results. In turn, data that cause presentation of the page preview are provided. The data provided can cause presentation of the query-relevant content at an initial zoom level and at a higher zoom level, where the initial zoom level is a zoom level at which both the query-relevant content and other content from the resource are presented. The page preview can include a page tear that defines multiple portions of the page preview for a resource.

    Providing Leaf Page Sublinks In Response To A Search Query
    3.
    发明申请
    Providing Leaf Page Sublinks In Response To A Search Query 有权
    提供叶页面子链接响应搜索查询

    公开(公告)号：US20150154266A1

    公开(公告)日：2015-06-04

    申请号：US13833454

    申请日：2013-03-15

    Applicant: Google, Inc.

    Inventor： Raj Krishnan ,  Daniel Rocha ,  Harvey Jones ,  Hannah Allison Johnston ,  Jeremy Silber ,  Russ Yanofsky

    IPC: G06F17/30

    CPC classification number: G06F17/30864

    Abstract: Methods and apparatus for providing leaf pages as sublinks for a webpage in response to a search query. A search query may be received from a user and search results obtained based on the search query. A plurality of leaf pages associated with a webpage of the search results may be identified. The webpage may be provided as a main search result to the search query and sublinks to the leaf pages may be provided as sublinks of the main search result. At least one category of the leaf pages may be identified and the sublinks to the leaf pages may be sorted according to a sorting scheme of the category.

    Abstract translation: 提供叶页面作为响应于搜索查询的网页的子链接的方法和装置。 可以从用户接收搜索查询并且基于搜索查询获得的搜索结果。 可以识别与搜索结果的网页相关联的多个叶页。 可以将该网页作为主要搜索结果提供给搜索查询，并且可以将作为主搜索结果的子链接的叶子页面的子链接提供。 可以识别至少一个类别的叶页面，并且可以根据该类别的分类方案对叶页面的子链接进行排序。

    Presenting search query results
    5.
    发明授权
    Presenting search query results 有权
    呈现搜索查询结果

    公开(公告)号：US09552398B1

    公开(公告)日：2017-01-24

    申请号：US14994508

    申请日：2016-01-13

    Applicant: Google Inc.

    Inventor： Samarth Keshava ,  Matias Pelenur ,  Jeremy Silber

    IPC: G06F17/30 ,  G06F7/00 ,  G06F3/0481 ,  G06F3/0482

    CPC classification number: G06F17/3053 ,  G06F3/04817 ,  G06F3/0482 ,  G06F17/30554 ,  G06F17/30864 ,  G06F17/30905

    Abstract: Methods, systems, and apparatus, including computer program products, for presenting search results. In one aspect, a method includes receiving a query and determining whether it is desirable to group search results responsive to the query. If so, the method further includes grouping search results by, for example, domain and displaying an indicator (e.g., a favicon) in proximity to a URL associated with search results that are related to the domain. In another aspect, a method includes crawling web properties to determine if a domain has an associated indicator, and storing an identifier associated with the indicator in a database that associates the identifier with one or more words indicative of the domain. Upon receipt of a query that includes the one or more words, the method further includes retrieving the indicator and displaying the indicator in proximity to a link describing the domain.

    Abstract translation: 用于呈现搜索结果的方法，系统和装置，包括计算机程序产品。 一方面，一种方法包括接收查询并确定是否希望响应于该查询对搜索结果进行分组。 如果是，则该方法还包括通过例如域对搜索结果进行分组，并且在与域相关的搜索结果相关联的URL附近显示指示符（例如，图标）。 在另一方面，一种方法包括：爬取网页属性以确定域是否具有关联的指示符，以及将与该指示符相关联的标识符存储在数据库中，该标识符与指示域的一个或多个字相关联。 在接收到包括一个或多个单词的查询时，该方法还包括检索该指示符并将该指示符显示在描述域的链接附近。

    Structured Entity Information Page
    6.
    发明申请
    Structured Entity Information Page 审中-公开
    结构实体信息页面

    公开(公告)号：US20160173644A1

    公开(公告)日：2016-06-16

    申请号：US14942916

    申请日：2015-11-16

    Applicant: GOOGLE INC.

    Inventor： Ankita Goel ,  Jeromy William Henry ,  Emily Moxley ,  Jeremy Silber ,  Kai Conragan

    IPC: H04L29/08 ,  H04L29/06

    CPC classification number: H04L67/327 ,  G06F17/30554 ,  G06F17/3089 ,  H04L67/22 ,  H04L67/42

    Abstract: A method performed at a server system includes: receiving a request from a client device for an information page associated with an entity of an entity class; identifying historical user activity logged by the server system associated with users with respect to one or more of the entity and the entity class; identifying information and multiple information types associated with the entity; generating and formatting a structured information page structured according to the identified information types, where the identified information types include predefined information types and dynamically selected information types, and the dynamically selected information types are selected from a set of candidate information types in accordance with relative importance of the candidate information types as determined by the server system based on the historical user activity; populating the structured information page with the identified information; and transmitting the structured information page to the client device for display.

    Abstract translation: 在服务器系统中执行的方法包括：从客户端设备接收与实体类的实体相关联的信息页面的请求; 识别与所述用户相关联的所述服务器系统相对于所述实体和所述实体类中的一个或多个记录的历史用户活动; 识别与该实体相关联的信息和多种信息类型; 生成和格式化根据所识别的信息类型构造的结构化信息页面，其中识别的信息类型包括预定义的信息类型和动态选择的信息类型，并且根据相对重要性从一组候选信息类型中选择动态选择的信息类型 基于历史用户活动由服务器系统确定的候选信息类型; 使用所识别的信息填充结构化信息页面; 并将结构化信息页发送到客户端设备进行显示。

    COMBINING CONTENT WITH A SEARCH RESULT
    7.
    发明申请
    COMBINING CONTENT WITH A SEARCH RESULT 有权
    结合搜索结果的内容

    公开(公告)号：US20150026144A1

    公开(公告)日：2015-01-22

    申请号：US13943370

    申请日：2013-07-16

    Applicant: Google Inc.

    Inventor： Conrad Wai ,  Christopher Souvey ,  Lewis Denizen ,  Gaurav Garg ,  Awaneesh Verma ,  Emily K. Moxley ,  Jeremy Silber ,  Daniel A. de M. Rocha ,  Alexander Fischer

    IPC: G06F17/30

    CPC classification number: G06Q30/0256 ,  G06F3/0482 ,  G06F3/04842 ,  G06F17/30424 ,  G06F17/30554 ,  G06F17/3056 ,  G06F17/30864 ,  G06Q30/0241

    Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. A search query is received. Search results responsive to the query are identified, including identifying a first search result in a top set of search results that is associated with a brand. Based at least in part on the query, one or more eligible content items are identified for delivery along with the search results responsive to the query. A determination is made as to when at least one of the eligible content items is associated with a same brand as the brand associated with the first search result. The first search result and one of the determined at least one eligible content items are combined into a combined content item and providing the combined content item as a search result responsive to the request.

    Abstract translation: 方法，系统和装置包括在计算机可读存储介质上编码的计算机程序，包括用于提供内容的方法。 接收到一个搜索查询。 识别响应于查询的搜索结果，包括识别与品牌相关联的顶部搜索结果集合中的第一搜索结果。 至少部分地基于查询，一个或多个符合条件的内容项被识别以便响应于该查询与搜索结果一起传送。 确定何时至少一个符合条件的内容项目与与第一搜索结果相关联的品牌相同的品牌相关联。 第一搜索结果和所确定的至少一个合格内容项之一被组合成组合内容项，并且响应于该请求提供组合内容项作为搜索结果。

    Combining content with a search result
    9.
    发明授权
    Combining content with a search result 有权
    将内容与搜索结果相结合

    公开(公告)号：US09342839B2

    公开(公告)日：2016-05-17

    申请号：US13943370

    申请日：2013-07-16

    Applicant: Google Inc.

    Inventor： Conrad Wai ,  Christopher Souvey ,  Lewis Denizen ,  Gaurav Garg ,  Awaneesh Verma ,  Emily K. Moxley ,  Jeremy Silber ,  Daniel A. de M. Rocha ,  Alexander Fischer

    IPC: G06F17/30 ,  G06Q30/02

    CPC classification number: G06Q30/0256 ,  G06F3/0482 ,  G06F3/04842 ,  G06F17/30424 ,  G06F17/30554 ,  G06F17/3056 ,  G06F17/30864 ,  G06Q30/0241

    Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. A search query is received. Search results responsive to the query are identified, including identifying a first search result in a top set of search results that is associated with a brand. Based at least in part on the query, one or more eligible content items are identified for delivery along with the search results responsive to the query. A determination is made as to when at least one of the eligible content items is associated with a same brand as the brand associated with the first search result. The first search result and one of the determined at least one eligible content items are combined into a combined content item and providing the combined content item as a search result responsive to the request.

    Abstract translation: 方法，系统和装置包括在计算机可读存储介质上编码的计算机程序，包括用于提供内容的方法。 接收到一个搜索查询。 识别响应于查询的搜索结果，包括识别与品牌相关联的顶部搜索结果集合中的第一搜索结果。 至少部分地基于查询，一个或多个符合条件的内容项被识别以便响应于该查询与搜索结果一起传送。 确定何时至少一个符合条件的内容项目与与第一搜索结果相关联的品牌相同的品牌相关联。 第一搜索结果和所确定的至少一个合格内容项之一被组合成组合内容项，并且响应于该请求提供组合内容项作为搜索结果。

    Providing leaf page sublinks in response to a search query
    10.
    发明授权
    Providing leaf page sublinks in response to a search query 有权
    提供叶页面子链接以响应搜索查询

    公开(公告)号：US09081832B2

    公开(公告)日：2015-07-14

    申请号：US13833454

    申请日：2013-03-15

    Applicant: Google Inc.

    Inventor： Raj Krishnan ,  Daniel Rocha ,  Harvey Jones ,  Hannah Allison Johnston ,  Jeremy Silber ,  Russ Yanofsky

    IPC: G06F17/30

    CPC classification number: G06F17/30864

    Abstract: Methods and apparatus for providing leaf pages as sublinks for a webpage in response to a search query. A search query may be received from a user and search results obtained based on the search query. A plurality of leaf pages associated with a webpage of the search results may be identified. The webpage may be provided as a main search result to the search query and sublinks to the leaf pages may be provided as sublinks of the main search result. At least one category of the leaf pages may be identified and the sublinks to the leaf pages may be sorted according to a sorting scheme of the category.

    Abstract translation: 提供叶页面作为响应于搜索查询的网页的子链接的方法和装置。 可以从用户接收搜索查询并且基于搜索查询获得的搜索结果。 可以识别与搜索结果的网页相关联的多个叶页。 可以将该网页作为主要搜索结果提供给搜索查询，并且可以将作为主搜索结果的子链接的叶子页面的子链接提供。 可以识别至少一个类别的叶页面，并且可以根据该类别的分类方案对叶页面的子链接进行排序。

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