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    MOBILE AD SELECTION AND FILTERING
    1.
    发明申请
    MOBILE AD SELECTION AND FILTERING 审中-公开
    移动广告选择和过滤

    公开(公告)号：US20080153513A1

    公开(公告)日：2008-06-26

    申请号：US11767360

    申请日：2007-06-22

    申请人： Gary W. Flake ,  Alexander G. Gounares ,  Kamal Jain ,  Lili Cheng ,  David M. Chickering ,  Christopher A. Meek ,  Jeffrey R. Hemmen

    发明人： Gary W. Flake ,  Alexander G. Gounares ,  Kamal Jain ,  Lili Cheng ,  David M. Chickering ,  Christopher A. Meek ,  Jeffrey R. Hemmen

    IPC分类号： H04Q7/20

    CPC分类号： G06Q30/02

    摘要： The claimed subject matter relates to an architecture that can filter or organize content such as advertisements that are either received by or transmitted to a mobile device. The filtering or organizing can be based upon local attributes associated with the mobile device (e.g., location, velocity, time, a profile), as well as based upon attributes associated with the advertiser (e.g., inventory, customer traffic). In addition, the architecture can provide for selection and/or display of advertisements based upon a bidding model, wherein advertisers can bid for mobile devices that exhibit certain characteristics.

    摘要翻译： 所要求保护的主题涉及可以过滤或组织诸如由移动设备接收或传送到移动设备的广告的内容的架构。 过滤或组织可以基于与移动设备相关联的本地属性（例如，位置，速度，时间，简档）以及基于与广告商相关联的属性（例如，库存，客户流量）。 此外，该架构可以基于出价模型提供对广告的选择和/或显示，其中广告商可以出示具有某些特征的移动设备。

    NETWORK-BASED RECOMMENDATIONS
    3.
    发明申请
    NETWORK-BASED RECOMMENDATIONS 审中-公开
    基于网络的建议

    公开(公告)号：US20080154915A1

    公开(公告)日：2008-06-26

    申请号：US11769449

    申请日：2007-06-27

    申请人： Gary W. Flake ,  Lili Cheng ,  David M. Chickering ,  Michael Connolly ,  Alexander G. Gounares ,  Jeffrey R. Hemmen ,  Kamal Jain ,  Leonard Smith

    发明人： Gary W. Flake ,  Lili Cheng ,  David M. Chickering ,  Michael Connolly ,  Alexander G. Gounares ,  Jeffrey R. Hemmen ,  Kamal Jain ,  Leonard Smith

    IPC分类号： G06F17/30

    CPC分类号： G06Q30/02 ,  G06F16/9535

    摘要： The claimed subject matter relates to an architecture that can utilize information obtained from a communications system and/or an associated content engine or model in order to facilitate enhanced content recommendations. The information can include content recommendations (e.g., from the content model) as well as information based upon social networking features of the communications system. For example, information such as referrals from friends, family, or other parties that are likely to have firsthand knowledge of interests, objectives, and/or desires of particular consumer that potentially offer a superior data set than conventional data mining by which to form a content recommendation.

    摘要翻译： 所要求保护的主题涉及可以利用从通信系统和/或相关联的内容引擎或模型获得的信息的架构，以便促进增强的内容建议。 信息可以包括内容建议（例如，来自内容模型）以及基于通信系统的社交网络特征的信息。 例如，诸如可能具有第一手知识的特定消费者的兴趣，目标和/或欲望的朋友，家庭或其他方的转介的信息，其潜在地提供比常规数据挖掘更好的数据集，以形成 内容推荐。

    COMMODITIZATION OF PRODUCTS AND PRODUCT MARKET
    6.
    发明申请
    COMMODITIZATION OF PRODUCTS AND PRODUCT MARKET 审中-公开
    产品和产品市场的商品

    公开(公告)号：US20080154761A1

    公开(公告)日：2008-06-26

    申请号：US11766695

    申请日：2007-06-21

    申请人： Gary W. Flake ,  Lili Cheng ,  Nishant V. Dani ,  Alexander G. Gounares ,  Jeffrey R. Hemmen ,  Eric J. Horvitz ,  Kamal Jain ,  Leonard Smith

    发明人： Gary W. Flake ,  Lili Cheng ,  Nishant V. Dani ,  Alexander G. Gounares ,  Jeffrey R. Hemmen ,  Eric J. Horvitz ,  Kamal Jain ,  Leonard Smith

    IPC分类号： G06Q40/00

    CPC分类号： G06Q30/02 ,  G06Q40/04

    摘要： The claimed subject matter relates to an architecture that can facilitate the commoditization of both products and product markets in resale domains in order to aid in quantifying a value of used product as well as to enhance efficiencies and/or profits in resale markets. In one aspect, the architecture can determine a recommended (e.g., average) price and listing fee for a product. In another aspect, desired (e.g. indicated by the seller) values can be provided and based upon various market factors and differences between the desired values and the recommended values, the architecture can determine a variety of probabilities relating to the conversion of the product, as well as provide suggestions for increases the potential for a conversion. In addition, the architecture can identify and capitalize on arbitrage opportunities within the market.

    摘要翻译： 所要求保护的主题涉及可以促进转售领域的产品和产品市场商品化的架构，以帮助量化二手产品的价值，并提高转售市场的效率和/或利润。 一方面，架构可以确定产品的推荐（例如，平均）价格和上市费用。 在另一方面，可以提供期望的（例如由卖方指示）的价值，并且基于各种市场因素和期望值与推荐值之间的差异，该架构可以确定与产品的转换有关的各种概率，如 以及为提高转换潜力提供建议。 此外，架构可以识别和利用市场中的套利机会。