ENCRYPTED AGGREGATED TRANSACTION DATA EXCHANGE WITH TRANSACTION DATA PROVIDER
    1.
    发明申请
    ENCRYPTED AGGREGATED TRANSACTION DATA EXCHANGE WITH TRANSACTION DATA PROVIDER 审中-公开
    加密的交易数据交换交易数据提供商

    公开(公告)号:US20160078431A1

    公开(公告)日:2016-03-17

    申请号:US14660204

    申请日:2015-03-17

    Applicant: Google Inc.

    CPC classification number: G06Q20/3823 G06Q30/0605

    Abstract: Aggregated transaction data from a transaction data provider may be encrypted and exchanged with a content item selection system using commutative encryption algorithms. The transaction data provider and content item selection system may utilize a set of common identifiers that are each encrypted using a respective commutative encryption algorithm of the transaction data provider or content item selection system. The other of the transaction data provider or content item selection system encrypts the single-encrypted common identifier using a respective commutative encryption algorithm to generate double encrypted common identifiers. The double encrypted common identifiers may be used to match a set of common identifiers with transaction data. The transaction data may be encrypted and/or may include random offset values.

    Abstract translation: 来自事务数据提供者的聚合事务数据可以使用交换加密算法与内容项选择系统进行加密和交换。 交易数据提供者和内容项目选择系统可以利用一组共同的标识符,每个公共标识符使用交易数据提供者或内容项目选择系统的相应的交换加密算法进行加密。 交易数据提供者或内容项选择系统中的另一个使用相应的交换加密算法加密单加密的公共标识符,以生成双加密的公共标识符。 双加密公用标识符可以用于将一组公共标识符与事务数据进行匹配。 交易数据可以被加密和/或可以包括随机偏移值。

    Generating bridge match identifiers for linking identifiers from server logs

    公开(公告)号:US10182042B2

    公开(公告)日:2019-01-15

    申请号:US15650099

    申请日:2017-07-14

    Applicant: Google Inc.

    Abstract: Bridging encrypted datasets is provided. A system transmits, to a server, a first identifier vector encrypted with a first encryption that is commutative. The system receives an encrypted first identifier vector encrypted based on the first encryption and encrypted by a second encryption associated with the server. The system receives a second identifier vector encrypted based on the second encryption. The system encrypts the second identifier vector with the first encryption to generate an encrypted second identifier vector that is encrypted based on the second encryption and further encrypted based on the first encryption. The system determines a correlation count between the encrypted first identifier vector and the encrypted second identifier vector. The system generates one identifier key for both the first identifier and the second identifier. The system can provide the one identifier key for input into an application to process interactions.

    Correlating Online Content Distribution to Offline Activity
    3.
    发明申请
    Correlating Online Content Distribution to Offline Activity 审中-公开
    将在线内容分发与离线活动相关联

    公开(公告)号:US20150356597A1

    公开(公告)日:2015-12-10

    申请号:US14300085

    申请日:2014-06-09

    Applicant: Google Inc.

    CPC classification number: G06Q30/02 G06F21/6227 G06Q30/0246 G06Q30/0255

    Abstract: Example processes may include identifying online activity associated with content from a content provider; determining a first set of identification information, where the first set of identification information identifies users corresponding to the identified online activity associated with the content from the content provider; transmitting the first set of identification information to a first service and receiving, in return, a second set of different identification information; transmitting items of the second set of different identification information to a second different service and receiving, in return, aggregated offline transaction information corresponding to a set of transactions for users that are included in the second set of different identification information; attributing transactions indicated by the aggregated offline transaction information; and providing a report to the content provider that is based on the aggregated offline transaction information.

    Abstract translation: 示例性过程可以包括识别来自内容提供商的与内容相关联的在线活动; 确定第一组标识信息,其中所述第一组标识信息从所述内容提供商识别与所述内容相关联的所识别的在线活动对应的用户; 将第一组识别信息发送到第一服务,并且接收第二组不同的识别信息; 将第二组不同标识信息的项目发送到第二不同服务,并且接收返回对应于包括在第二组不同标识信息中的用户的一组交易的聚合脱机交易信息; 归因于由聚合的脱机交易信息指示的交易; 以及基于聚合的脱机事务信息向内容提供商提供报告。

    GENERATING BRIDGE MATCH IDENTIFIERS FOR LINKING IDENTIFIERS FROM SERVER LOGS

    公开(公告)号:US20170317994A1

    公开(公告)日:2017-11-02

    申请号:US15650099

    申请日:2017-07-14

    Applicant: Google Inc.

    CPC classification number: H04L63/06 G06F21/6254 H04L63/068

    Abstract: Systems and methods of matching identifiers between multiple datasets are described herein. A system can transmit a first identifier vector to a third party server. The first identifier vector can include a first identifier, first parameters, and second parameters. The system can receive, from the third party server, the first identifier vector encrypted based on a third-party encryption. The system can receive, from the third party server, a second identifier vector encrypted based on the third-party encryption associated with the third party server. The second identifier vector can include a second identifier, third parameters, and fourth parameters. The system can determine a correlation count between the first identifier vector and the second identifier vector. The system can determine that the first identifier corresponds to the second identifier based on the correlation count. The system can generate one identifier key for both the first identifier and the second identifier.

    Generating bridge match identifiers for linking identifiers from server logs

    公开(公告)号:US09716697B2

    公开(公告)日:2017-07-25

    申请号:US14808634

    申请日:2015-07-24

    Applicant: Google Inc.

    CPC classification number: H04L63/06 G06F21/6254 H04L63/068

    Abstract: Systems and methods of matching identifiers between multiple datasets are described herein. A system can transmit a first identifier vector to a third party server. The first identifier vector can include a first identifier, first parameters, and second parameters. The system can receive, from the third party server, the first identifier vector encrypted based on a third-party encryption. The system can receive, from the third party server, a second identifier vector encrypted based on the third-party encryption associated with the third party server. The second identifier vector can include a second identifier, third parameters, and fourth parameters. The system can determine a correlation count between the first identifier vector and the second identifier vector. The system can determine that the first identifier corresponds to the second identifier based on the correlation count. The system can generate one identifier key for both the first identifier and the second identifier.

    GENERATING BRIDGE MATCH IDENTIFIERS FOR LINKING IDENTIFIERS FROM SERVER LOGS
    6.
    发明申请
    GENERATING BRIDGE MATCH IDENTIFIERS FOR LINKING IDENTIFIERS FROM SERVER LOGS 有权
    生成用于将标识符从服务器日志中链接的桥匹配标识符

    公开(公告)号:US20170026352A1

    公开(公告)日:2017-01-26

    申请号:US14808634

    申请日:2015-07-24

    Applicant: Google Inc.

    CPC classification number: H04L63/06 G06F21/6254 H04L63/068

    Abstract: Systems and methods of matching identifiers between multiple datasets are described herein. A system can transmit a first identifier vector to a third party server. The first identifier vector can include a first identifier, first parameters, and second parameters. The system can receive, from the third party server, the first identifier vector encrypted based on a third-party encryption. The system can receive, from the third party server, a second identifier vector encrypted based on the third-party encryption associated with the third party server. The second identifier vector can include a second identifier, third parameters, and fourth parameters. The system can determine a correlation count between the first identifier vector and the second identifier vector. The system can determine that the first identifier corresponds to the second identifier based on the correlation count. The system can generate one identifier key for both the first identifier and the second identifier.

    Abstract translation: 这里描述了在多个数据集之间匹配标识符的系统和方法。 系统可以向第三方服务器发送第一标识符向量。 第一标识符向量可以包括第一标识符,第一参数和第二参数。 系统可以从第三方服务器接收基于第三方加密加密的第一标识符向量。 系统可以从第三方服务器接收基于与第三方服务器相关联的第三方加密来加密的第二标识符向量。 第二标识符向量可以包括第二标识符,第三参数和第四参数。 该系统可以确定第一标识符向量和第二标识符向量之间的相关计数。 系统可以基于相关数来确定第一标识符对应于第二标识符。 系统可以为第一标识符和第二标识符生成一个标识符密钥。

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