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公开(公告)号：US20200213669A1
公开(公告)日：2020-07-02
申请号：US16742017
申请日：2020-01-14
Applicant: Google LLC
Inventor： Ant Oztaskent , Yaroslav Volovich , Ingrid McAulay Trollope , Margaret Hollendoner
IPC: H04N21/442 , H04H60/33 , G06Q30/02 , H04N21/81
Abstract: An audience measurement service may monitor broadcasts in a region, ingesting closed captioning data, metadata, displayed text or logos, performing facial recognition on people, and/or generating audio/video fingerprints of broadcast content to create a database of content and associated keywords, along with times at which the content was broadcast. The audience measurement service may receive user search queries from a search provider and detect “spiking” queries. The audience measurement service may determine whether the spiking queries are related, contextually and temporally, to an item of content identified in the database, and infer that users generating the queries likely viewed the item of content. In some implementations, the audience measurement service may also infer that the users likely viewed other items of content (e.g. advertisements) displayed during the prior or subsequent few minutes on the same broadcast channel as the query-triggering item.
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公开(公告)号：US20180242041A1
公开(公告)日：2018-08-23
申请号：US15958352
申请日：2018-04-20
Applicant: Google LLC
Inventor： Ant Oztaskent , Yaroslav Volovich , Ingrid McAulay Trollope , Margaret Hollendoner
CPC classification number: H04N21/44222 , G06Q30/0246 , H04H60/33 , H04H60/63 , H04H60/66 , H04N21/812
Abstract: An audience measurement service may monitor broadcasts in a region, ingesting closed captioning data, metadata, displayed text or logos, performing facial recognition on people, and/or generating audio/video fingerprints of broadcast content to create a database of content and associated keywords, along with times at which the content was broadcast. The audience measurement service may receive user search queries from a search provider and detect “spiking” queries. The audience measurement service may determine whether the spiking queries are related, contextually and temporally, to an item of content identified in the database, and infer that users generating the queries likely viewed the item of content. In some implementations, the audience measurement service may also infer that the users likely viewed other items of content (e.g. advertisements) displayed during the prior or subsequent few minutes on the same broadcast channel as the query-triggering item.
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公开(公告)号：US10567839B2
公开(公告)日：2020-02-18
申请号：US15958352
申请日：2018-04-20
Applicant: Google LLC
Inventor： Ant Oztaskent , Yaroslav Volovich , Ingrid McAulay Trollope , Margaret Hollendoner
Abstract: An audience measurement service may monitor broadcasts in a region, ingesting closed captioning data, metadata, displayed text or logos, performing facial recognition on people, and/or generating audio/video fingerprints of broadcast content to create a database of content and associated keywords, along with times at which the content was broadcast. The audience measurement service may receive user search queries from a search provider and detect “spiking” queries. The audience measurement service may determine whether the spiking queries are related, contextually and temporally, to an item of content identified in the database, and infer that users generating the queries likely viewed the item of content. In some implementations, the audience measurement service may also infer that the users likely viewed other items of content (e.g. advertisements) displayed during the prior or subsequent few minutes on the same broadcast channel as the query-triggering item.
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Patent Agency Ranking
公开(公告)号：US11546659B2
公开(公告)日：2023-01-03
申请号：US17234354
申请日：2021-04-19
Applicant: Google LLC
Inventor： Ant Oztaskent , Yaroslav Volovich , Ingrid McAulay Trollope , Margaret Hollendoner
Abstract: An audience measurement service may monitor broadcasts in a region, ingesting closed captioning data, metadata, displayed text or logos, performing facial recognition on people, and/or generating audio/video fingerprints of broadcast content to create a database of content and associated keywords, along with times at which the content was broadcast. The audience measurement service may receive user search queries from a search provider and detect “spiking” queries. The audience measurement service may determine whether the spiking queries are related, contextually and temporally, to an item of content identified in the database, and infer that users generating the queries likely viewed the item of content. In some implementations, the audience measurement service may also infer that the users likely viewed other items of content (e.g. advertisements) displayed during the prior or subsequent few minutes on the same broadcast channel as the query-triggering item.
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公开(公告)号：US20210243496A1
公开(公告)日：2021-08-05
申请号：US17234354
申请日：2021-04-19
Applicant: Google LLC
Inventor： Ant Oztaskent , Yaroslav Volovich , Ingrid McAulay Trollope , Margaret Hollendoner
IPC: H04N21/442 , H04N21/81 , G06Q30/02 , H04H60/33
Abstract: An audience measurement service may monitor broadcasts in a region, ingesting closed captioning data, metadata, displayed text or logos, performing facial recognition on people, and/or generating audio/video fingerprints of broadcast content to create a database of content and associated keywords, along with times at which the content was broadcast. The audience measurement service may receive user search queries from a search provider and detect “spiking” queries. The audience measurement service may determine whether the spiking queries are related, contextually and temporally, to an item of content identified in the database, and infer that users generating the queries likely viewed the item of content. In some implementations, the audience measurement service may also infer that the users likely viewed other items of content (e.g. advertisements) displayed during the prior or subsequent few minutes on the same broadcast channel as the query-triggering item.
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公开(公告)号：US10999626B2
公开(公告)日：2021-05-04
申请号：US16742017
申请日：2020-01-14
Applicant: Google LLC
Inventor： Ant Oztaskent , Yaroslav Volovich , Ingrid McAulay Trollope , Margaret Hollendoner
Abstract: An audience measurement service may monitor broadcasts in a region, ingesting closed captioning data, metadata, displayed text or logos, performing facial recognition on people, and/or generating audio/video fingerprints of broadcast content to create a database of content and associated keywords, along with times at which the content was broadcast. The audience measurement service may receive user search queries from a search provider and detect “spiking” queries. The audience measurement service may determine whether the spiking queries are related, contextually and temporally, to an item of content identified in the database, and infer that users generating the queries likely viewed the item of content. In some implementations, the audience measurement service may also infer that the users likely viewed other items of content (e.g. advertisements) displayed during the prior or subsequent few minutes on the same broadcast channel as the query-triggering item.
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9.发明授权公开(公告)号：US10296645B2
公开(公告)日：2019-05-21
申请号：US14622542
申请日：2015-02-13
Applicant: Google LLC.
Inventor： Simon Michael Rowe , John Wedgwood , Margaret Hollendoner
Abstract: An audience measurement service may monitor broadcasts in a region, ingesting closed captioning data, metadata, displayed text or logos, performing facial recognition on people, and/or generating audio/video fingerprints of broadcast content to create a database of content and associated keywords, along with times at which the content was broadcast. The audience measurement service may receive user search queries from a search provider and detect “spiking” queries. The audience measurement service may determine whether the spiking queries are related, contextually and temporally, to an item of content identified in the database, and infer that users generating the queries likely viewed the item of content. If or when the media is subsequently rebroadcast, media-related search queries may be detected and corresponding users identified as likely audience members for the rebroadcast, such that they may be targeted to receive additional media-related content.
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