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    Method, system, and computer program product for offline advertisement servicing and cycling
    1.
    发明申请
    Method, system, and computer program product for offline advertisement servicing and cycling 有权
    方法，系统和计算机程序产品，用于离线广告服务和循环

    公开(公告)号：US20060041638A1

    公开(公告)日：2006-02-23

    申请号：US10923019

    申请日：2004-08-23

    申请人： Thomas Whittaker ,  Antony Sargent

    发明人： Thomas Whittaker ,  Antony Sargent

    IPC分类号： G06F15/16

    CPC分类号： H04L67/36 ,  G06Q30/0267 ,  G06Q30/0277

    摘要： Methods, systems, apparatuses, and computer program products for servicing advertisements for offline display on mobile devices are provided. In a first aspect, a channel is received at a mobile device server from one or more providers, including a first web page, an advertiser web page, and an advertisement image file. The received channel is transmitted to the mobile device. In an offline mode, when displayed, the first web page includes an image contained by the advertisement image file. A user viewing the first web page on the mobile device can select the displayed image of the advertisement image file to traverse a link to cause the advertiser page to be displayed on the mobile device. In another aspect, a plurality of advertisement image files are received and stored at a mobile device. The display of the advertisement images on a first web page is cycled each time the first web page is displayed on the mobile device.

    摘要翻译： 提供了用于在移动设备上进行离线显示的广告服务的方法，系统，设备和计算机程序产品。 在第一方面，在移动设备服务器处从包括第一网页，广告主网页和广告图像文件的一个或多个提供者接收频道。 接收到的信道被发送到移动设备。 在脱机模式下，当显示时，第一网页包括由广告图像文件包含的图像。 在移动设备上观看第一网页的用户可以选择广告图像文件的显示图像来遍历链接，以使广告主页面显示在移动设备上。 在另一方面，多个广告图像文件被接收并存储在移动设备处。 每当第一网页在移动设备上显示时，第一网页上的广告图像的显示被循环。

    Bidding for position placement in a search result on time-limited resources
    3.
    发明申请
    Bidding for position placement in a search result on time-limited resources 审中-公开
    在时间有限的资源中，在搜索结果中投标排名

    公开(公告)号：US20080319917A1

    公开(公告)日：2008-12-25

    申请号：US12133833

    申请日：2008-06-05

    申请人： Keith Berenstein ,  Sandip Chokshi ,  David M. Moore ,  Antony Sargent ,  Rafael Z. Weinstein ,  Daniel L. Willhite

    发明人： Keith Berenstein ,  Sandip Chokshi ,  David M. Moore ,  Antony Sargent ,  Rafael Z. Weinstein ,  Daniel L. Willhite

    IPC分类号： G06Q30/00 ,  G06Q10/00

    CPC分类号： G06Q30/02 ,  G06Q30/0275 ,  G06Q30/0601 ,  G06Q50/188

    摘要： A method, computer program product, and system are provided for bidding for position placement in a search result on time-limited resources. For example, an embodiment of the method includes receiving a bid for position placement of the time-limited resource in the search result, calculating the bid based on historical data of the time-limited resource, and ordering the search result based on the bid and relevance between a search term and attributes of the time-limited resource. In receiving the bid, the method can vary an amount of the bid for one or more time periods of interest, thus allowing flexibility for an owner/manager of the resource to offer bids for various time periods. The calculation of the bid is based on historical data of the resource, which can assess a likelihood that a consumer will click on a link associated with the resource, inquire further information on the resource, or book the resource. In turn, the search result can order one or more results from the search primarily on relevance between a number of similarities between inquiry and characteristics of the resource and secondarily on bid amount. One advantage of this method, among others, is that the method provides relevancy in a bid for placement advertising model and efficiently facilitates the bidding process for advertisers with multiple resources.

    摘要翻译： 提供了一种方法，计算机程序产品和系统，用于在时间有限的资源的搜索结果中投标位置。 例如，该方法的一个实施例包括在搜索结果中接收有限时间资源的位置投标，根据时间有限的资源的历史数据计算投标，并根据投标对搜索结果进行排序; 搜索词与时间有限的资源的属性之间的相关性。 在接收投标中，该方法可以改变一个或多个感兴趣时段的出价金额，从而允许资源的所有者/管理者灵活地为不同的时间段提供出价。 投标的计算基于资源的历史数据，可以评估消费者点击与资源相关联的链接的可能性，查询资源的进一步信息或预订资源。 反过来，搜索结果可以从搜索中排序一个或多个结果，主要是查询和资源特征之间的相似性之间的相关性，其次是出价金额。 这种方法的一个优点是，该方法提供了针对展示广告模式的投标的相关性，并有效地促进了具有多种资源的广告商的投标过程。

    Method, apparatus, and computer program product for indexing, synchronizing and searching digital data
    4.
    发明申请
    Method, apparatus, and computer program product for indexing, synchronizing and searching digital data 有权
    用于索引，同步和搜索数字数据的方法，装置和计算机程序产品

    公开(公告)号：US20060080303A1

    公开(公告)日：2006-04-13

    申请号：US11245100

    申请日：2005-10-07

    申请人： Antony Sargent ,  Erik Kay ,  David Moore ,  Daniel Willhite ,  Linus Upson

    发明人： Antony Sargent ,  Erik Kay ,  David Moore ,  Daniel Willhite ,  Linus Upson

    IPC分类号： G06F17/30

    CPC分类号： G06F17/30613

    摘要： A system, method and computer program product provide a search module for searching digital data. The search module operates, according to an embodiment, by indexing stored data without interrupting use of the stored data, synchronizing the indexed data with data stored subsequent to the indexing step, searching at least one of the synchronized data and the indexed data, and outputting results of the searching step.

    摘要翻译： 系统，方法和计算机程序产品提供用于搜索数字数据的搜索模块。 搜索模块根据实施例通过索引所存储的数据而不中断使用所存储的数据，使索引数据与索引步骤之后存储的数据同步，搜索同步数据和索引数据中的至少一个，并输出 搜索步骤的结果。

    Method, system, and computer program product for improved synchronization efficiency for mobile devices, including database hashing and caching of web access errors
    5.
    发明申请
    Method, system, and computer program product for improved synchronization efficiency for mobile devices, including database hashing and caching of web access errors 审中-公开
    方法，系统和计算机程序产品，用于提高移动设备的同步效率，包括数据库散列和缓存Web访问错误

    公开(公告)号：US20060064470A1

    公开(公告)日：2006-03-23

    申请号：US10947351

    申请日：2004-09-23

    申请人： Antony Sargent ,  Duane Hess ,  Ramandeep Sethi ,  Michael Tsao

    发明人： Antony Sargent ,  Duane Hess ,  Ramandeep Sethi ,  Michael Tsao

    IPC分类号： G06F15/16

    CPC分类号： H04L67/2847 ,  H04L67/28

    摘要： Methods, systems, apparatuses, and computer program products for improving efficiency in transfer of content to mobile devices are provided. In a first aspect, hashing is used in a synchronization server to determine whether objects have changed, and therefore need to be updated on the mobile device and/or on the mobile device server. For example, databases are hashed on a record-by-record basis. Records determined to be changed are transmitted to the mobile device and/or updated on the synchronization server. In another embodiment, errors occurring during attempts to obtain unavailable web content are cached (i.e., “negative caching”). The cached errors are accessed during subsequent attempts to obtain the unavailable web content to avoid spending time on the subsequent attempts.

    摘要翻译： 提供了用于提高内容传输到移动设备的效率的方法，系统，设备和计算机程序产品。 在第一方面，在同步服务器中使用散列来确定对象是否已经改变，因此需要在移动设备和/或移动设备服务器上进行更新。 例如，数据库以逐个记录为基础进行散列。 确定要更改的记录被发送到移动设备和/或在同步服务器上更新。 在另一个实施例中，在尝试获得不可用的web内容期间发生的错误被缓存（即，“否定缓存”）。 随后尝试获取缓存的错误，以获取不可用的Web内容，以避免在后续尝试中花费时间。