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    Enhanced network based promotional tracking system
    4.
    发明授权
    Enhanced network based promotional tracking system 有权
    增强的基于网络的促销跟踪系统

    公开(公告)号：US07778877B2

    公开(公告)日：2010-08-17

    申请号：US10192256

    申请日：2002-07-09

    申请人： Stephen D. Messer ,  Cheryl Ho ,  Jianhao Meng

    发明人： Stephen D. Messer ,  Cheryl Ho ,  Jianhao Meng

    IPC分类号： G06Q13/00 ,  G06Q20/00

    CPC分类号： G06Q30/02 ,  G06Q20/0855 ,  G06Q20/202 ,  G06Q30/0242 ,  G06Q30/0641

    摘要： A novel communications network tracks and manages Merchant and Affiliate promotional efforts in a seamless, integrated fashion. Operative characteristics include central control over new, Rich Media promotional links, allowing sophisticated promotions employing Java-based presentations or similar to be easily applied across a broad network of connected Affiliate sites. The system accomplishes this, in part, by providing a selective API for use in wrapping the promotional links. In accordance with this protocol, these links may be hosted by the Clearinghouse or Merchant, and sourced from a variety of third-party vendors.

    摘要翻译： 一个新颖的通信网络以无缝的，集成的方式跟踪和管理商家和联盟促销活动。 操作特征包括对新的Rich Media促销链接的中央控制，允许使用基于Java的演示文稿或类似功能的复杂的促销活动，轻松应用于广泛的连接联盟网站。 该系统部分地通过提供用于包装促销链接的选择性API来实现。 根据本协议，这些链接可能由商标信息交换机构或商户主办，并且来自各种第三方供应商。

    System and method for association extraction for surf-shopping
    7.
    发明授权
    System and method for association extraction for surf-shopping 有权
    冲浪购物协会提取的系统和方法

    公开(公告)号：US08843497B2

    公开(公告)日：2014-09-23

    申请号：US13607967

    申请日：2012-09-10

    申请人： Zofia Stankiewicz ,  Satoshi Sekine

    发明人： Zofia Stankiewicz ,  Satoshi Sekine

    IPC分类号： G06F17/30 ,  G06Q30/06

    CPC分类号： G06F17/3071 ,  G06F17/30713 ,  G06Q30/0631

    摘要： The present disclosure is directed to a computer system and method performed by a selectively programmed data processor for providing data to a Web page such that items are presented to the user in a way that imitates a real world shopping experience. Various aspects of the disclosed technology also relate to systems and methods for calculating product or category associations using associative relation extraction. Additional aspects of the disclosed technology relate to automatic topic discovery, and event and category matching.

    摘要翻译： 本公开涉及一种由选择性编程的数据处理器执行的计算机系统和方法，用于向网页提供数据，使得以模仿真实世界购物体验的方式向用户呈现项目。 所公开技术的各个方面也涉及使用关联关系提取来计算产品或类别关联的系统和方法。 所公开技术的其他方面涉及自动主题发现，事件和类别匹配。

    Methods and systems for tracking electronic commerce transactions
    9.
    发明授权
    Methods and systems for tracking electronic commerce transactions 有权
    跟踪电子商务交易的方法和系统

    公开(公告)号：US08271329B2

    公开(公告)日：2012-09-18

    申请号：US12254809

    申请日：2008-10-20

    申请人： Jonathan Levine ,  Matthew Syrett ,  Steven Silverstein ,  Nathan Bryant ,  Shaochen Fan

    发明人： Jonathan Levine ,  Matthew Syrett ,  Steven Silverstein ,  Nathan Bryant ,  Shaochen Fan

    IPC分类号： G06Q30/00 ,  G06F17/60 ,  G06F15/16

    CPC分类号： G06Q30/0601 ,  G06Q30/02 ,  G06Q30/0273 ,  H04L9/3236 ,  H04L9/3297 ,  H04L2209/56

    摘要： Systems and methods are disclosed for tracking user access to an advertisement and user transactions with an electronic commerce computer associated with the advertisement. In accordance with one aspect of the disclosed technology, a transaction tracking computer associates an identifier with each access (e.g., click) of an advertisement. Transactions that occur at the electronic commerce computer that are related to the advertisement will be reported to the transaction tracking server together with the identifier. In one embodiment, if the reported transaction is a duplicate of a previously reported transaction, then the reported transaction is determined to be invalid. In one embodiment, if the reported transaction occurs more than a predetermined amount of time after the time the identifier was initially generated, then the reported transaction will also be determined to be invalid.

    摘要翻译： 公开了用于跟踪用户对与广告相关联的电子商务计算机进行广告和用户交易的访问的系统和方法。 根据所公开的技术的一个方面，交易跟踪计算机将标识符与广告的每个访问（例如，点击）相关联。 在电子商务计算机上发生与广告相关的交易将与标识符一起报告给交易跟踪服务器。 在一个实施例中，如果所报告的事务是先前报告的事务的副本，则所报告的事务被确定为无效。 在一个实施例中，如果报告的事务在标识符最初生成之后发生超过预定量的时间，则所报告的事务也将被确定为无效。