A vehicular braking/driving-force control apparatus includes an accelerator operation detection part configured to detect an accelerator operation; a driving-force limiting apparatus configured to carry out driving-force limiting control of limiting driving force of an own vehicle in such a manner that an upper-limit speed that is set will not be exceeded; an automatic braking control apparatus configured to carry out automatic braking control of automatically generating braking force in the own vehicle based on a relative distance or a relative speed between an obstacle in front of the own vehicle and the own vehicle, and have a cancellation function of inhibiting a start of the automatic braking control based on the accelerator operation; and a control part configured to inhibit the cancellation function from being executed when the driving-force limiting apparatus is in an activated state where the driving-force limiting apparatus is allowed to carry out the driving-force limiting control.