A semiconductor memory device, a flash memory and a continuous reading method thereof are provided for achieving a continuous reading of pages in high speed. A flash memory of the invention includes a memory cell array; a page reading element, which selects a page of the memory cell array and reads out data of the selected page to a page buffer/sense circuit; a page information storage element, which stores page information related to a range of a continuous reading; and a control element, which controls the continuous reading of the page. The control element determines whether to resume the continuous reading according to the page information. When it is determined to resume the continuous reading, the continuous reading can still be performed without a page data read command and a page address being inputted even if a chip select signal is toggled.