Ad rendering parameters, such as size, style, and/or layout, of online ads

    公开(公告)号:US10380640B2

    公开(公告)日:2019-08-13

    申请号:US14160664

    申请日:2014-01-22

    Applicant: Google Inc.

    Abstract: Ad rendering parameters for a set of two or more ads may be determined by (a) accepting, for a set of two or more ads, ad information including at least one ad feature having a value that depends on ad rendering parameters, and (b) determining ad rendering parameters for at least one ad from the set of two or more ads using the accepted ad information. Ad rendering parameters may be determined using accepted ad rendering constraints. The ad rendering constraints may include space available and/or a maximum number of ads permitted to be rendered. The act of determining ad rendering parameters may include maximizing a value associated with serving at least one ad from the set of two or more ads with ad rendering parameters subject to the ad rendering constraints. The ad rendering parameters may include sizes of the served ads, and/or a layout of the served ads.

    DEVICE CONFIGURATION-BASED FUNCTION DELIVERY

    公开(公告)号:US20170372348A1

    公开(公告)日:2017-12-28

    申请号:US15189826

    申请日:2016-06-22

    Applicant: Google Inc.

    Inventor: Shumeet Baluja

    Abstract: The present disclosure is directed to a system for device configuration-based function delivery. A server receives a data structure including device configuration information that indicates the computing device comprises an application programming interface to allow a data function to access a call function of the computing device. The server identifies a first content item having a call-on-select function and a second content item without a call-on-select function. The server determines, based on the device configuration information, a first call score for the first content item having the call-on-select function and a second call score for the second content item without the call-on-select function. The server selects the second content item for transmission to the computing device to cause the computing device to display the second content item without the call-on-select function on the computing device comprising the application programming interface.

    DEVICE CONFIGURATION-BASED FUNCTION DELIVERY

    公开(公告)号:US20170237613A1

    公开(公告)日:2017-08-17

    申请号:US15584970

    申请日:2017-05-02

    Applicant: Google Inc.

    Inventor: Shumeet Baluja

    Abstract: The present disclosure is directed to a system for device configuration-based function delivery. A server receives a data structure including device configuration information that indicates the computing device comprises an application programming interface to allow a data function to access a call function of the computing device. The server identifies a first content item having a call-on-select function and a second content item without a call-on-select function. The server determines, based on the device configuration information, a first call score for the first content item having the call-on-select function and a second call score for the second content item without the call-on-select function. The server selects the second content item for transmission to the computing device to cause the computing device to display the second content item without the call-on-select function on the computing device comprising the application programming interface.

    Overloaded communication session
    7.
    发明授权

    公开(公告)号:US09655158B2

    公开(公告)日:2017-05-16

    申请号:US14926646

    申请日:2015-10-29

    Applicant: Google Inc.

    CPC classification number: H04W76/15 G06F17/30864 H04W28/085

    Abstract: A method of providing information responsive to a request from a wireless communication device involves receiving an information request from a mobile device and generating responsive information for the information request, transmitting a first portion of the responsive information to the mobile device in a first communication session, and transmitting a second portion of the responsive information to the mobile device in a second, overloaded communication session.

    Inferring the gender of a face in an image

    公开(公告)号:US09355300B1

    公开(公告)日:2016-05-31

    申请号:US14056852

    申请日:2013-10-17

    Applicant: Google Inc.

    CPC classification number: G06K9/00221 G06K9/00288 G06Q50/01

    Abstract: The subject matter of this specification can be embodied in, among other things, a computer-implemented method that includes receiving a plurality of images having human faces. The method further includes generating a data structure having representations of the faces and associations that link the representations based on similarities in appearance between the faces. The method further includes outputting a first gender value for a first representation of a first face that indicates a gender of the first face based on one or more other gender values of one or more other representations of one or more other faces that are linked to the first representation.

    DISPATCH SYSTEM TO REMOTE DEVICES
    10.
    发明申请
    DISPATCH SYSTEM TO REMOTE DEVICES 有权
    分配系统来移动设备

    公开(公告)号:US20150356620A1

    公开(公告)日:2015-12-10

    申请号:US14826769

    申请日:2015-08-14

    Applicant: Google Inc.

    Abstract: A method and system for presenting promotional content to a user of a communication device involves receiving information from a communication device, where the information relates to the communication device, and identifying a result relating to the information that is capable of being presented in a plurality of formats on the communication device, and dynamically selecting a format for the result from among the plurality of formats, and presenting the result in the selected format for display by the communication device.

    Abstract translation: 用于向通信设备的用户呈现促销内容的方法和系统涉及从通信设备接收信息,其中信息与通信设备相关,并且识别与能够呈现在多个 在通信设备上格式化,并且从多种格式中动态地选择结果的格式,并以所选择的格式呈现结果以供通信设备显示。

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