RESEARCH DATA GATHERING WITH A PORTABLE MONITOR AND A STATIONARY DEVICE
    13.
    发明申请
    RESEARCH DATA GATHERING WITH A PORTABLE MONITOR AND A STATIONARY DEVICE 有权
    用便携式监视器和静态设备研究数据收集

    公开(公告)号:US20140229232A1

    公开(公告)日:2014-08-14

    申请号:US14253646

    申请日:2014-04-15

    IPC分类号: G06Q30/02

    摘要: Methods and apparatus for research data gathering with a portable monitor and a stationary device are described. An example method includes gathering, via a stationary monitoring system, first data concerning exposure to media output by a media receiver, wherein gathering the first data comprises collecting a first code encoded in the media, gathering second data concerning exposure to the media output by the media receiver with a portable monitor carried on the person of a user, wherein the second data comprises a second code encoded in the media, gathering, via the portable monitor, location data encoded in the media by the stationary monitoring system, the location data providing information on a physical location of the portable monitor, and producing the audience measurement data concerning exposure to the media output by the receiver from the first data, the second data, and the location data.

    摘要翻译: 描述了利用便携式监视器和固定装置进行研究数据采集的方法和装置。 一种示例性方法包括:通过静态监视系统收集关于由媒体接收器输出的媒体曝光的第一数据,其中收集第一数据包括收集在媒体中编码的第一代码,收集关于通过媒体输出的媒体输出的曝光的第二数据 具有携带在用户身上的便携式监视器的媒体接收器,其中第二数据包括在媒体中编码的第二代码,经由便携式监视器收集由固定监视系统编码在媒体中的位置数据,提供位置数据 关于便携式监视器的物理位置的信息,以及从第一数据,第二数据和位置数据产生关于由接收器输出的媒体的曝光的观众测量数据。