摘要:
In delivering an entertainment program over a communications network, e.g., a cable TV network, interactive application data for realizing interactive features in the entertainment program are interjected into the program stream carrying the entertainment program on an as needed basis. Because the entire channel bandwidth is temporarily dedicated for transmission of the interactive application data, whose amount is relatively small compared with that of the video and audio data of the programming content, the interactive application data when transmitted appears as a short “burst,” causing a virtually unnoticeable interruption in the programming content delivery.
摘要:
In a broadband communications system, e.g., a cable system, a broadcast program stream is transmitted to broadcast programming content, and the broadcast program stream is recorded in a headend of the system to enable a user to perform network private video recorder (NPVR) functions (e.g., rewinding, pausing, and fast-forwarding) on the programming content in the recorded program stream. In accordance with the invention, a delay is introduced into the transmission of the broadcast program stream to reduce the unsynchronization between its transmission and that of the recorded program stream. In an illustrative embodiment, the amount of the delay is a function of the time required for recording the broadcast program stream and processing a user request for a recorded program stream. In another embodiment, the amount of the delay is predetermined.
摘要:
The present invention is directed to systems and methods for creating a program for delivery to a client in a video time shifting architecture. The system of the present comprises an advertisement selection system (ADS) operative to select one or more advertisements and transmit one or more identifiers that uniquely identify the selected advertisements and an advertisement management system (AMS) operative to generate a playlist that identifies content. The playlist includes a user requested time shifted program and the one or more selected advertisements. A video server is operative to interpret the playlist and deliver the content to the user.
摘要:
The present invention discloses a system and method for providing targeted advertising in a television distribution system, without the disclosure of personally identifiable information. The system of the present invention comprises an advertisement management system (AMS) operative to monitor the state of one or more clients in the television distribution system and determine when a advertisement is required. The AMS is operative to select one or more features that do not comprise personally identifiable information from a feature repository. The system also comprises an advertisement selection system (ADS) operative to receive the one or more features from the AMS and select an advertisement targeted according to the one or more features.
摘要:
The present invention discloses a system and method for providing targeted advertising in a television distribution system, without the disclosure of personally identifiable information. The system of the present invention comprises an advertisement management system (AMS) operative to monitor the state of one or more clients in the television distribution system and determine when a advertisement is required. The AMS is operative to select one or more features that do not comprise personally identifiable information from a feature repository. The system also comprises an advertisement selection system (ADS) operative to receive the one or more features from the AMS and select an advertisement targeted according to the one or more features.
摘要:
The present invention is directed to systems and methods for employing canonical metadata to describe advertisements comprising an advertiser storing an advertisement and arbitrarily complex metadata that is descriptive of the advertisement, which is received at a control center. At the control center, the advertisement is mapped to canonical metadata. The advertisement and canonical metadata are stored at the control center for use in discriminating between advertisements from a plurality of advertisers.
摘要:
The present invention is directed to systems and methods for creating a program for delivery to a client in a video time shifting architecture. The system of the present comprises an advertisement selection system (ADS) operative to select one or more advertisements and transmit one or more identifiers that uniquely identify the selected advertisements and an advertisement management system (AMS) operative to generate a playlist that identifies content. The playlist includes a user requested time shifted program and the one or more selected advertisements. A video server is operative to interpret the playlist and deliver the content to the user.
摘要:
The present invention is directed to systems and methods for employing canonical metadata to describe advertisements comprising an advertiser storing an advertisement and arbitrarily complex metadata that is descriptive of the advertisement, which is received at a control center. At the control center, the advertisement is mapped to canonical metadata. The advertisement and canonical metadata are stored at the control center for use in discriminating between advertisements from a plurality of advertisers. An application program interface is provided for facilitating communication between a first computer and a second computer comprising means for the first computer requesting registration with the second computer, means for the second computer responding to the registration request of the first computer, means for the second computer requesting an advertisement identifier from the first computer in response to the occurrence of an event and means for transmitting the advertisement identifier from the second computer to the first computer.