摘要:
Methods, apparatus, and articles of manufacture to determine audience engagement indices associated with media presentations are disclosed. An example method involves determining an Internet engagement indice based on a quantity of messages posted on an Internet service and containing a keyword associated with a media presentation. The example method also involves determining a composite engagement indice based on the Internet engagement indice and a survey engagement indice based on a survey of panel members exposed to the media presentation.
摘要:
Methods and apparatus to measure exposure to streaming media are described. An example method includes demultiplexing a closed captioning transport stream from a media stream, the media stream intercepted intermediate a media device and a display. Metadata is extracted from the closed captioning transport stream. At least one of the metadata or data based on the metadata is exported to a media measurement server.
摘要:
Systems, methods and apparatus to monitor media presentations are disclosed. An example method includes identifying a media presentation device associated with a Domain Name Service (DNS) query based on a public Internet Protocol (IP) address that originated the DNS query and a destination address of the DNS query. A media source is identified based on a domain name requested in the DNS query. Identification of the media presented in association with the DNS query based on at least one of tagging data and metering data is attempted. A panelist associated with the media presentation device is credited with exposure to the identified media from the media source via the media presentation device when the media is identified. The panelist associated with the media presentation device is credited with exposure to media from the media source via the media presentation device when the media is not identified.
摘要:
Methods and apparatus to detect user attentiveness to handheld computing devices are disclosed. An example method includes detecting a change of a handheld computing device from a first starting spatial condition to a first ending spatial condition, wherein the first starting spatial condition and the first ending spatial condition are angular orientations of the handheld computing device relative to a reference; and querying an index associating a plurality of spatial condition changes with respective likelihoods indicative of user attentiveness to determine if the index includes an entry having the first starting spatial condition and the first ending spatial condition of the detected change.
摘要:
An example method disclosed herein to monitor Internet usage comprises intercepting, using a kernel extension executing in an operating system kernel of a device, a first request to be sent to a content source by a monitored client executing on the device, providing a first certificate to the client in response to intercepting the first request sent by the client to the content source, the first certificate associated with a meter that is to monitor Internet usage, sending a second request to the content source, receiving a second certificate that is associated with the content source in response to sending the second request to the content source, and obtaining a session key to decrypt encrypted traffic exchanged between the content source and the client, the session key being obtained from the client based on the first certificate and being sent to the content source based on the second certificate.
摘要:
Methods and apparatus to detect user attentiveness to handheld computing devices are disclosed. An example method includes detecting a change of a handheld computing device from a first starting spatial condition to a first ending spatial condition; and querying an index associating a plurality of spatial condition changes with respective likelihoods indicative of user attentiveness to determine if the index includes an entry having the first starting spatial condition and the first ending spatial condition of the detected change.
摘要:
Methods, apparatus and articles of manufacture to monitor streaming media content are disclosed. An example method disclosed herein to monitor streaming media content comprises extracting first metering data from media content to be provided to a content presentation device via a transport stream, the first metering data identifying at least one of the media content or a source of the media content, combining the first metering data with second metering data obtained independently of the media content, the combined metering data not being decodable by a meter associated with the content presentation device, and transcoding the combined metering data to form transcoded metering data having a format decodable by the meter associated with the content presentation device.
摘要:
Methods and apparatus for detecting space-shifted media content associated with a digital recording/playback device are disclosed. An example method for detecting space-shifted media content includes receiving media content at a first recording/playback device at a first viewing site at a monitored location, requesting data associated with the media content from a second device at the monitored location, and determining if the data associated with the media content indicates that the media content has been space-shifted to the first recording/playback device.
摘要:
Systems, methods and apparatus to monitor media presentations are disclosed. An example method includes identifying a household of panelists based on a public Internet Protocol address identified in tagging data transmitted by a media presentation device. A panelist is identified within the household of panelists based on metering data. A media source is identified based on the tagging data. Identification of the media presented in association with the tagging data based on at least one of the tagging data and the metering data is attempted. The panelist is credited with exposure to the identified media from the media source at a media presentation location associated with the public IP address when the media is identified. The panelist is credited with exposure to media from the media source at the media presentation location when the media is not identified.
摘要:
Methods, apparatus, and articles of manufacture to identify media presentation devices are disclosed. A disclosed example method to identify a media presentation device includes intercepting, using a processor in communication with a local network, a data packet comprising a source identification, the data packet being addressed to a destination in a wide area network and originating from a media presentation device in the local network, identifying a device type of the media presentation device based on the source identification, and storing the device type and an indication of media exposure.