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    Condition-based, privacy-sensitive selection method of directing electronic, profile-based advertisements to selected internet websites
    2.
    发明授权
    Condition-based, privacy-sensitive selection method of directing electronic, profile-based advertisements to selected internet websites 有权

    公开(公告)号：US10475073B2

    公开(公告)日：2019-11-12

    申请号：US16194203

    申请日：2018-11-16

    Applicant: AlmondNet, Inc.

    Inventor： Roy Shkedi

    IPC: G06Q30/02 ,  H04L29/08

    Abstract: An automatic system facilitates selection of media properties on which to display an advertisement, responsive to a profile collected on a first media property, where a behavioral-targeting company calculates expected profit for an ad correlated with the profile and arranges for the visitor to be tagged with a tag readable by the selected media property. The profit can be calculated by deducting, from the revenues that are expected to be generated from an ad delivered based on the collected profile, at least the price of ad space at a media property where the BT company might like to deliver ads to the profiled visitor. When the calculated profit is positive (i.e., not a loss), the BT company arranges for the visitor to be tagged with a tag readable by the selected media property through which the BT company expects to profit.

    User control of replacement television advertisements inserted by a smart television
    3.
    发明授权
    User control of replacement television advertisements inserted by a smart television 有权
    由智能电视插入的替换电视广告的用户控制

    公开(公告)号：US09571865B2

    公开(公告)日：2017-02-14

    申请号：US14763963

    申请日：2014-01-30

    Applicant: ALMONDNET, INC.

    Inventor： Roy Shkedi

    IPC: H04N7/10 ,  H04N7/025 ,  H04N21/234 ,  H04N21/81 ,  H04N21/4147 ,  H04N21/643 ,  H04N21/432 ,  H04N21/458 ,  H04N21/2668 ,  H04N21/44 ,  H04N21/442

    CPC classification number: H04N21/23424 ,  H04N21/2668 ,  H04N21/4147 ,  H04N21/432 ,  H04N21/44008 ,  H04N21/44222 ,  H04N21/458 ,  H04N21/64322 ,  H04N21/812

    Abstract: A method is performed using a smart TV, which receives from a television signal source device a television signal feed encoding primary television content and then presents that content. The smart TV receives data via the computer network, including first data representing a to-be-replaced portion of the primary television content and second data representing secondary television content. Using the second data, the smart TV automatically presents the secondary television content in place of the to-be-replaced television content. The method includes the smart TV: (a) automatically monitoring, during presentation of the secondary television content, the television signal feed and comparing it with the first data; and (b) automatically altering presentation of the secondary television content in accordance with a user-control action with respect to the television signal source device, in response to detecting any difference between the television signal feed and the first data indicative of that user-control action.

    Abstract translation: 使用智能电视机执行一种方法，智能电视从电视信号源设备接收电视信号馈送编码主要电视内容，然后呈现该内容。 智能电视经由计算机网络接收数据，包括表示主要电视内容的待替换部分的第一数据和表示次要电视内容的第二数据。 使用第二数据，智能电视机自动呈现次要电视内容来代替被替换的电视内容。 该方法包括智能电视：（a）在呈现次要电视内容期间自动监视电视信号馈送并将其与第一数据进行比较; 以及（b）响应于检测到所述电视信号馈送和指示所述用户控制的所述第一数据之间的任何差异，自动地根据关于所述电视信号源设备的用户控制动作来改变所述次要电视内容的呈现 行动。

    Media properties selection method and system based on expected profit from profile-based ad delivery
    5.
    发明申请
    Media properties selection method and system based on expected profit from profile-based ad delivery 有权
    基于基于配置文件的广告投放的预期利润的媒体属性选择方法和系统

    公开(公告)号：US20140188600A1

    公开(公告)日：2014-07-03

    申请号：US14201494

    申请日：2014-03-07

    Applicant: AlmondNet, Inc.

    Inventor： Roy Shkedi

    IPC: G06Q30/02

    CPC classification number: G06Q30/0255 ,  G06Q30/02 ,  G06Q30/0241 ,  G06Q30/0242 ,  G06Q30/0246 ,  G06Q30/0247 ,  G06Q30/0249 ,  G06Q30/0269 ,  G06Q30/0273 ,  G06Q30/0277 ,  H04L67/22 ,  H04L67/306

    Abstract: An automatic system facilitates selection of media properties on which to display an advertisement, responsive to a profile collected on a first media property, where a behavioral-targeting company calculates expected profit for an ad correlated with the profile and arranges for the visitor to be tagged with a tag readable by the selected media property. The profit can be calculated by deducting, from the revenues that are expected to be generated from an ad delivered based on the collected profile, at least the price of ad space at a media property where the BT company might like to deliver ads to the profiled visitor. When the calculated profit is positive (i.e., not a loss), the BT company arranges for the visitor to be tagged with a tag readable by the selected media property through which the BT company expects to profit.

    Abstract translation: 自动系统有助于选择在其上显示广告的媒体属性，响应于在第一媒体财产上收集的简档，行为目标公司计算与该简档相关联的广告的预期利润，并且安排访问者被标记 具有所选媒体属性可读的标签。 利润可以通过扣除预期从基于所收集的配置文件交付的广告中生成的收入来计算，BT至少可以在BT公司可能希望将投放广告的媒体资源的广告空间的价格 游客。 当计算的利润是正的（即不是亏损）时，BT公司安排访客被标记为BT公司期望获利的所选媒体财产可读的标签。

    Condition-based method of directing electronic profile-based advertisements for display in ad space in video streams
    7.
    发明授权
    Condition-based method of directing electronic profile-based advertisements for display in ad space in video streams 有权

    公开(公告)号：US11610226B2

    公开(公告)日：2023-03-21

    申请号：US17714936

    申请日：2022-04-06

    Applicant: AlmondNet, Inc.

    Inventor： Roy Shkedi

    IPC: G06Q30/02 ,  H04L67/50 ,  H04L67/306 ,  G06Q30/0251 ,  G06Q30/0241 ,  G06Q30/0242 ,  G06Q30/0273

    Abstract: An automatic system facilitates selection of media properties on which to display an advertisement, responsive to a profile collected on a first media property, where a behavioral-targeting company calculates expected profit for an ad correlated with the profile and arranges for the visitor to be tagged with a tag readable by the selected media property. The profit can be calculated by deducting, from the revenues that are expected to be generated from an ad delivered based on the collected profile, at least the price of ad space at a media property where the BT company might like to deliver ads to the profiled visitor. When the calculated profit is positive (i.e., not a loss), the BT company arranges for the visitor to be tagged with a tag readable by the selected media property through which the BT company expects to profit.

    User control of replacement television advertisements inserted by a smart television
    8.
    发明授权
    User control of replacement television advertisements inserted by a smart television 有权

    公开(公告)号：US10834438B2

    公开(公告)日：2020-11-10

    申请号：US16016448

    申请日：2018-06-22

    Applicant: ALMONDNET, INC.

    Inventor： Roy Shkedi

    IPC: H04N21/234 ,  H04N21/81 ,  H04N21/4147 ,  H04N21/643 ,  H04N21/432 ,  H04N21/458 ,  H04N21/2668 ,  H04N21/44 ,  H04N21/442

    Abstract: A method is performed using a smart TV, which receives from a television signal source device a television signal feed encoding primary television content and then presents that content. The smart TV receives data via the computer network, including first data representing a to-be-replaced portion of the primary television content and second data representing secondary television content. Using the second data, the smart TV automatically presents the secondary television content in place of the to-be-replaced television content. The method includes the smart TV: (a) automatically monitoring, during presentation of the secondary television content, the television signal feed and comparing it with the first data; and (b) automatically altering presentation of the secondary television content in accordance with a user-control action with respect to the television signal source device, in response to detecting any difference between the television signal feed and the first data indicative of that user-control action.

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