AUCTIONING FOR CONTENT ON DEMAND ASSET INSERTION

    公开(公告)号:US20190268642A1

    公开(公告)日:2019-08-29

    申请号:US16168710

    申请日:2018-10-23

    摘要: Systems and methods presented herein provide for Content On Demand (COD) asset insertion. A COD asset insertion decision system (CODAID) is communicatively coupled to a content distributer to process information about COD content selections by Customer Premises Equipment (CPEs). An auction system is communicatively coupled to the CODAID and to a plurality of asset providers to process information about assets of the providers, to provide an auction for asset opportunities in the COD content selections, to receive bids for the asset opportunities, and to rank the auctioned assets according to bid. The CODAID further ranks the auctioned assets based in part on the COD content selection information and the asset information, identifies one or more of the further ranked assets for insertion into the COD content selection, and directs the content distributer to insert the identified one or more further ranked assets into the COD content selection.

    AUCTIONING FOR CONTENT ON DEMAND ASSET INSERTION
    4.
    发明申请
    AUCTIONING FOR CONTENT ON DEMAND ASSET INSERTION 有权
    对需求资产插入的内容进行拍卖

    公开(公告)号:US20140101694A1

    公开(公告)日:2014-04-10

    申请号:US14102265

    申请日:2013-12-10

    IPC分类号: H04N21/2547 H04N21/81

    摘要: Systems and methods presented herein provide for Content On Demand (COD) asset insertion. A COD asset insertion decision system (CODAID) is communicatively coupled to a content distributer to process information about a COD content selection by a Customer Premises Equipment (CPE). The CODAID also processes information about assets from asset providers. The CODAID ranks the assets based in part on the COD content selection information and the asset information, identifies one or more of the ranked assets for insertion into the COD content selection, and directs the content distributer to insert the identified one or more ranked assets into the COD content selection. The system also includes an auction system which identifies asset placement opportunities remaining in the COD content selection after the CODAID identifies the one or more ranked assets for insertion so as to provide an auction for the asset placement opportunities.

    摘要翻译: 本文中提供的系统和方法提供了内容点播(COD)资产插入。 COD资产插入决策系统(CODAID)通信地耦合到内容分配器以处理由客户驻地设备(CPE)进行的COD内容选择的信息。 CODAID还处理有关资产提供者资产的信息。 CODAID部分基于COD内容选择信息和资产信息对资产进行排名,识别一个或多个排名资产插入COD内容选择,并指示内容分发者将所识别的一个或多个排名资产插入 COD内容选择。 该系统还包括拍卖系统,其识别在CODAID识别用于插入的一个或多个排名资产之后剩余的COD内容选择中的资产定位机会,以便为资产安置机会提供拍卖。

    Auctioning for content on demand asset insertion

    公开(公告)号:US11265588B2

    公开(公告)日:2022-03-01

    申请号:US16984397

    申请日:2020-08-04

    摘要: Systems and methods presented herein provide for Content On Demand (COD) asset insertion. A COD asset insertion decision system (CODAID) is communicatively coupled to a content distributer to process information about COD content selections by Customer Premises Equipment (CPEs). An auction system is communicatively coupled to the CODAID and to a plurality of asset providers to process information about assets of the providers, to provide an auction for asset opportunities in the COD content selections, to receive bids for the asset opportunities, and to rank the auctioned assets according to bid. The CODAID further ranks the auctioned assets based in part on the COD content selection information and the asset information, identifies one or more of the further ranked assets for insertion into the COD content selection, and directs the content distributer to insert the identified one or more further ranked assets into the COD content selection.

    Auctioning for content on demand asset insertion

    公开(公告)号:US10735791B2

    公开(公告)日:2020-08-04

    申请号:US16168710

    申请日:2018-10-23

    摘要: Systems and methods presented herein provide for Content On Demand (COD) asset insertion. A COD asset insertion decision system (CODAID) is communicatively coupled to a content distributer to process information about COD content selections by Customer Premises Equipment (CPEs). An auction system is communicatively coupled to the CODAID and to a plurality of asset providers to process information about assets of the providers, to provide an auction for asset opportunities in the COD content selections, to receive bids for the asset opportunities, and to rank the auctioned assets according to bid. The CODAID further ranks the auctioned assets based in part on the COD content selection information and the asset information, identifies one or more of the further ranked assets for insertion into the COD content selection, and directs the content distributer to insert the identified one or more further ranked assets into the COD content selection.

    AUCTIONING FOR CONTENT ON DEMAND ASSET INSERTION
    8.
    发明申请
    AUCTIONING FOR CONTENT ON DEMAND ASSET INSERTION 审中-公开
    对需求资产插入的内容进行拍卖

    公开(公告)号:US20140101695A1

    公开(公告)日:2014-04-10

    申请号:US14102291

    申请日:2013-12-10

    IPC分类号: H04N21/2547

    摘要: Systems and methods presented herein provide for Content On Demand (COD) asset insertion. A COD asset insertion decision system (CODAID) is communicatively coupled to a content distributer to process information about COD content selections by Customer Premises Equipment (CPEs). An auction system is communicatively coupled to the CODAID and to a plurality of asset providers to process information about assets of the providers, to provide an auction for asset opportunities in the COD content selections, to receive bids for the asset opportunities, and to rank the auctioned assets according to bid. The CODAID further ranks the auctioned assets based in part on the COD content selection information and the asset information, identifies one or more of the further ranked assets for insertion into the COD content selection, and directs the content distributer to insert the identified one or more further ranked assets into the COD content selection.

    摘要翻译: 本文中提供的系统和方法提供了内容点播(COD)资产插入。 COD资产插入决策系统(CODAID)通信地耦合到内容分配器以处理客户端设备(CPE)的COD内容选择信息。 拍卖系统通信地耦合到CODAID和多个资产提供商以处理关于提供商的资产的信息,以提供COD内容选择中的资产机会的拍卖,以接收投标机会的投标,并且对 拍卖资产根据投标。 CODAID部分地基于COD内容选择信息和资产信息对拍卖资产进行排序,识别用于插入到COD内容选择中的一个或多个进一步排名的资产,并指示内容分发者插入所识别的一个或多个 进一步将资产列入COD内容选择。