Inferring purchase intent using non-payment transaction events

    公开(公告)号:US10096037B2

    公开(公告)日:2018-10-09

    申请号:US14595193

    申请日:2015-01-12

    Applicant: GOOGLE INC.

    Abstract: Inferring purchase intent using non-payment transaction signals predicts whether a payment transaction has been completed based on non-payment information. An account system that operates outside of the payment path does not take part in and the approval of a financial transaction between the user and the merchant system, distributes an offer to the user. The user completes a financial payment transaction with the merchant and the account system determines whether a trigger event has occurred. The user performs an action or enters information using the user computing device, and the user computing device transmits an indication of the action to the account system. In another example, the account system receives notification from another system or device. The account system determines whether the action is a trigger event and the predictive model determines whether the user completed a financial transaction and/or redeemed the distributed offer.

    INFERRING PURCHASE INTENT USING NON-PAYMENT TRANSACTION EVENTS
    3.
    发明申请
    INFERRING PURCHASE INTENT USING NON-PAYMENT TRANSACTION EVENTS 审中-公开
    使用非付款交易活动来收购购买信息

    公开(公告)号:US20160203506A1

    公开(公告)日:2016-07-14

    申请号:US14595193

    申请日:2015-01-12

    Applicant: GOOGLE INC.

    Abstract: Inferring purchase intent using non-payment transaction signals predicts whether a payment transaction has been completed based on non-payment information. An account system that operates outside of the payment path does not take part in and the approval of a financial transaction between the user and the merchant system, distributes an offer to the user. The user completes a financial payment transaction with the merchant and the account system determines whether a trigger event has occurred. The user performs an action or enters information using the user computing device, and the user computing device transmits an indication of the action to the account system. In another example, the account system receives notification from another system or device. The account system determines whether the action is a trigger event and the predictive model determines whether the user completed a financial transaction and/or redeemed the distributed offer.

    Abstract translation: 使用非付款交易信号推定购买意向预测是否基于未付款信息完成支付交易。 在支付路径之外运行的帐户系统不参与用户和商家系统之间的金融交易的批准,向用户分发报价。 用户完成与商家的金融支付交易,并且帐户系统确定是否发生触发事件。 用户使用用户计算设备执行动作或输入信息,并且用户计算设备向帐户系统发送动作的指示。 在另一个示例中,帐户系统从另一个系统或设备接收通知。 帐户系统确定该动作是否是触发事件,并且预测模型确定用户是否完成了金融交易和/或赎回分配的报价。

    Point Of Sale Terminal Geolocations
    4.
    发明申请
    Point Of Sale Terminal Geolocations 有权
    销售点终端地理位置

    公开(公告)号:US20160358144A1

    公开(公告)日:2016-12-08

    申请号:US14733917

    申请日:2015-06-08

    Applicant: GOOGLE INC.

    Abstract: Identifying the geolocation of POS terminals using non-payment events to predict when the geolocation of a computing device at a time when the device detects events corresponds to the geolocation of the terminal. The device monitors for pre-selected events and transmit data to the account system. The account system determines a frequency of the events and it reaches a pre-defined threshold, the account system identifies the location of the terminal by identifying the common geolocation of the events. The identified geolocation is saved so that when a user then enters the location and transmits event data to the account system, the system can compare the geolocation of the event data to the saved geolocation to determine whether the computing device is located at the terminal. If the computing device is located at the terminal, the account system transmits offers or other content for display and use at the identified terminal.

    Abstract translation: 使用非支付事件识别POS终端的地理位置,以预测在设备检测到事件时计算设备的地理位置何时对应于终端的地理定位。 设备监控预先选择的事件并将数据传输到帐户系统。 帐户系统确定事件的频率并达到预定义的阈值,帐户系统通过识别事件的公共地理位置来识别终端的位置。 所识别的地理定位被保存,使得当用户然后输入位置并将事件数据发送到帐户系统时,系统可以将事件数据的地理位置与保存的地理位置进行比较,以确定计算设备是否位于终端。 如果计算设备位于终端,则帐户系统在所识别的终端上发送提供或其他内容以进行显示和使用。

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