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    TARGETED ADVERTISING TO SPECIFIED MOBILE COMMUNICATION FACILITIES
    1.
    发明申请
    TARGETED ADVERTISING TO SPECIFIED MOBILE COMMUNICATION FACILITIES 审中-公开
    专门针对指定的移动通信设备进行广告宣传

    公开(公告)号：US20110153428A1

    公开(公告)日：2011-06-23

    申请号：US13036899

    申请日：2011-02-28

    申请人： Jorey Ramer ,  Adam Soroca ,  Dennis Doughty ,  Young Mi Chun

    发明人： Jorey Ramer ,  Adam Soroca ,  Dennis Doughty ,  Young Mi Chun

    IPC分类号： G06Q30/00

    CPC分类号： G06Q30/00 ,  G06Q30/0267

    摘要： A system for targeted distribution of advertising content of a sponsor based on rendering capabilities of mobile communication facilities within a cellular telephony infrastructure includes (a) presenting to a sponsor data corresponding to a first type and a second type of mobile communication facility; (b) receiving from the sponsor: (i) a selection corresponding to the first type of mobile communication facility; and (ii) an advertising content, wherein the advertising content requires the rendering capability of the first type of mobile communication facility to be rendered thereon; and (c) receiving an advertising request associated with the first type of mobile communication facility and in response thereto, transmitting the advertising content to the first type of mobile communication facility.

    摘要翻译： 基于蜂窝电话基础设施内的移动通信设施的呈现能力来定向分发赞助商的广告内容的系统包括：（a）向赞助商呈现对应于第一类型和第二类型的移动通信设施的数据; （b）从赞助商接收：（i）对应于第一类移动通信设施的选择; 和（ii）广告内容，其中所述广告内容需要在其上呈现第一类型的移动通信设施的呈现能力; 以及（c）接收与第一类型的移动通信设备相关联的广告请求，并响应于此，将广告内容发送到第一类型的移动通信设施。

    Interactive mobile advertisement banners
    3.
    发明授权
    Interactive mobile advertisement banners 有权
    互动手机广告横幅

    公开(公告)号：US08660891B2

    公开(公告)日：2014-02-25

    申请号：US11928990

    申请日：2007-10-30

    申请人： Jorey Ramer ,  Adam Soroca ,  Dennis Doughty ,  Neal J. Karasic

    发明人： Jorey Ramer ,  Adam Soroca ,  Dennis Doughty ,  Neal J. Karasic

    IPC分类号： G06Q30/00

    CPC分类号： G06Q30/02 ,  G06Q30/0255 ,  G06Q30/0267 ,  G06Q30/0269 ,  G06Q30/0277

    摘要： In embodiments, the present invention provides a method and system for associating an interactive element with a sponsored content, presenting the sponsored content to a mobile communication facility based at least in part on a relevancy to a mobile subscriber characteristic associated with the mobile communication facility, and allowing a user of the mobile communication facility to engage the interactive element within the sponsored content.

    摘要翻译： 在实施例中，本发明提供了一种用于将交互式元素与赞助内容相关联的方法和系统，所述方法和系统至少部分地基于与移动通信设施相关联的移动用户特性的相关性将赞助内容呈现给移动通信设施， 以及允许所述移动通信设备的用户参与所述赞助内容内的所述交互元素。

    PRESENTATION OF SPONSORED CONTENT ON MOBILE DEVICE BASED ON TRANSACTION EVENT
    7.
    发明申请
    PRESENTATION OF SPONSORED CONTENT ON MOBILE DEVICE BASED ON TRANSACTION EVENT 有权
    基于交易活动的移动设备上的赞助内容的呈现

    公开(公告)号：US20130012178A1

    公开(公告)日：2013-01-10

    申请号：US13620688

    申请日：2012-09-14

    申请人： Jorey Ramer ,  Adam Soroca ,  Dennis Doughty

    发明人： Jorey Ramer ,  Adam Soroca ,  Dennis Doughty

    IPC分类号： H04M3/493

    CPC分类号： H04M3/493 ,  G06F17/30749 ,  G06F17/30867 ,  G06F17/30905 ,  G06Q30/02 ,  G06Q30/0246 ,  G06Q30/0247 ,  G06Q30/0255 ,  H04W4/029 ,  H04W4/18

    摘要： A system and computer-implemented method for positioning targeted sponsored content on a mobile communication facility includes the steps of: (a) receiving data corresponding to a transaction event having occurred via the interaction of a user with the mobile communication facility, wherein the transaction event includes transmission of data representative of a first product or a first service being purchased by the user and credit card information associated with a credit card of the user used to purchase the first product or first service; (b) selecting advertising content based at least upon a relevance between an advertisement for a second product or a second service and the credit card information, wherein the relevance is further based on information relating to compatibility of the advertising content, second product, or second service with the mobile communication facility; and (c) presenting the selected advertising content on a display of the mobile communication facility.

    摘要翻译： 一种用于在移动通信设备上定位目标赞助内容的系统和计算机实现的方法包括以下步骤：（a）接收与通过用户与移动通信设备的交互发生的交易事件相对应的数据，其中交易事件 包括代表由用户购买的第一产品或第一服务的数据的传输和与用于购买第一产品或第一服务的用户的信用卡相关联的信用卡信息; （b）至少基于第二产品或第二服务的广告与信用卡信息之间的相关性来选择广告内容，其中所述相关性进一步基于与所述广告内容，第二产品或第二产品的兼容性相关的信息 与移动通信设施的服务; 以及（c）在所述移动通信设施的显示器上呈现所选择的广告内容。

    System for targeting advertising content to a plurality of mobile communication facilities
    9.
    发明授权
    System for targeting advertising content to a plurality of mobile communication facilities 有权
    用于将广告内容定位到多个移动通信设施的系统

    公开(公告)号：US08316031B2

    公开(公告)日：2012-11-20

    申请号：US13226475

    申请日：2011-09-06

    申请人： Jorey Ramer ,  Adam Soroca ,  Dennis Doughty

    发明人： Jorey Ramer ,  Adam Soroca ,  Dennis Doughty

    IPC分类号： G06F17/30

    CPC分类号： G06F17/30864 ,  G06F17/30867 ,  G06Q30/02 ,  G06Q30/0243 ,  G06Q30/0247 ,  G06Q30/0255 ,  G06Q30/0261 ,  G06Q30/0267 ,  G06Q30/0275

    摘要： A system for targeting advertising content includes the steps of: (a) receiving respective requests for advertising content corresponding to a plurality of mobile communication facilities operated by a group of users, wherein the plurality includes first and second types of mobile communication facilities with different rendering capabilities; (b) receiving a datum corresponding to the group; (c) selecting from a first and second sponsor respective content based on a relevancy to the datum, wherein each content includes a first and second item requiring respective rendering capabilities; (d) receiving bids from the first and second sponsors; (e) attributing a priority to the content of the first sponsor based upon a determination that a yield associated with the first sponsor is greater than a yield associated with the second sponsor; and (f) transmitting the first and second items of the first sponsor to the first and second types of mobile communication facilities respectively.

    摘要翻译： 一种用于定位广告内容的系统包括以下步骤：（a）接收与由一组用户操作的多个移动通信设备相对应的广告内容的各种请求，其中，多个包括具有不同呈现的第一类和第二类移动通信设施 能力; （b）接收与该组对应的数据; （c）基于与所述基准的相关性，从第一和第二赞助商选择相应的内容，其中每个内容包括需要相应呈现能力的第一和第二项; （d）收到第一和第二赞助商的投标; （e）基于与第一赞助商相关的收益大于与第二赞助商相关的收益的确定，将优先权归因于第一赞助商的内容; 和（f）分别将第一和第二类型的移动通信设备的第一和第二项目传送到第一和第二类型的移动通信设备。

    System for Targeting Advertising to Mobile Communication Facilities Using Third Party Data
    10.
    发明申请
    System for Targeting Advertising to Mobile Communication Facilities Using Third Party Data 审中-公开

    公开(公告)号：US20120215626A1

    公开(公告)日：2012-08-23

    申请号：US13459227

    申请日：2012-04-29

    申请人： Jorey Ramer ,  Adam Soroca ,  Dennis Doughty ,  Neal J. Karasic

    发明人： Jorey Ramer ,  Adam Soroca ,  Dennis Doughty ,  Neal J. Karasic

    IPC分类号： G06Q30/02

    CPC分类号： G06Q30/02 ,  G06F16/9535 ,  G06Q30/0269 ,  G06Q30/0273

    摘要： A system for targeting advertising content includes the steps of: (a) receiving first and second requests for advertising associated with first and second users, wherein the users are identified; (b) retrieving data pertaining to the users from a data provider; (c) selecting respective advertising content from the first and second sponsors based at least on a determination of relevancy of each advertising content to the data provider's data, wherein the relevancy determination generates respective relevancy scores; (d) determining the advertising content of the first sponsor is more relevant to the first user and the advertising content of the second sponsor is more relevant to the second user based on the respective relevancy scores; and (e) transmitting the advertising content of the first sponsor to the first mobile communication facility for display and transmitting the advertising content of the second sponsor to the second mobile communication facility for display.