Content-modification system with responsive transmission of reference fingerprint data feature

    公开(公告)号:US11632598B2

    公开(公告)日:2023-04-18

    申请号:US16872073

    申请日:2020-05-11

    申请人: Roku, Inc.

    摘要: In one aspect, a method is for use in connection with a content-modification system that includes a content-distribution system and a content-presentation device. The method includes (i) identifying an upcoming content modification opportunity on an identified channel, wherein the identifying is based on detecting a match between first reference fingerprint data representing an initial portion of a first modifiable content-segment and query fingerprint data representing content transmitted by the content-distribution system to the content-presentation device; and (ii) responsively: (a) using the first reference fingerprint data as a basis to select second reference fingerprint data representing more than an initial portion of a second modifiable content-segment, and (b) transmitting to the content-presentation device, third reference fingerprint data representing more than the initial portion of the first modifiable content-segment and the second reference fingerprint data, to facilitate the content-presentation device to, at a later time, perform an action.

    Content-Modification System With Determination of Input-Buffer Switching Delay Feature

    公开(公告)号:US20220312068A1

    公开(公告)日:2022-09-29

    申请号:US17839858

    申请日:2022-06-14

    申请人: Roku, Inc.

    摘要: In one aspect, a method includes: (i) determining a baseline input-to-output delay, which represents a time period between when content is input into a first input buffer and output by an output buffer; (ii) establishing a synchronous lock between (a) first fingerprint data representing content in the first input buffer and (b) second fingerprint data representing content in the output buffer; (iii) determining an instruction time-point at which a content-presentation device is instructed to switch from using content in the first input buffer to populate the output buffer, to using content in the second input buffer to populate the output buffer; (iv) determining a loss of synchronous lock time-point; (v) using the determined baseline input-to-output delay, the determined instruction time-point, and the determined loss of synchronous lock time-point to determine an input-buffer switching delay; and (vi) using the determined input-buffer switching delay to facilitate performing a content-modification operation.

    Content-modification system with transmission delay-based feature

    公开(公告)号:US11343571B2

    公开(公告)日:2022-05-24

    申请号:US17191372

    申请日:2021-03-03

    申请人: Roku, Inc.

    摘要: In one aspect, a method includes determining a content-transmission delay between a content-distribution system and a content-presentation device. The method also includes using at least the determined content-transmission delay as a basis to select, from among a plurality of reference fingerprint data sets, a reference fingerprint data set that corresponds with the determined content-transmission delay. The method also includes transmitting to the content-presentation device, the selected reference fingerprint data set that corresponds with the determined content-transmission delay to facilitate the content-presentation device detecting a match between query fingerprint data representing content received by the content-presentation device and at least a portion of reference fingerprint data in the transmitted reference fingerprint data set.

    Content-modification system with transmission delay-based feature

    公开(公告)号:US11153648B2

    公开(公告)日:2021-10-19

    申请号:US16836082

    申请日:2020-03-31

    申请人: Roku, Inc.

    摘要: In one aspect, a method includes receiving query fingerprint data representing content received by a content-presentation device. The method also includes determining a content-transmission delay between a content-distribution system and the content-presentation device. The method also includes using at least the determined content-transmission delay as a basis to select, from among a plurality of reference fingerprint data sets, a reference fingerprint data set that corresponds with the determined content-transmission delay. The method also includes detecting a match between the query fingerprint data and at least a portion of reference fingerprint data in the selected reference fingerprint data set. The method also includes responsive to detecting the match, performing an action.

    Content-modification system with responsive transmission of reference fingerprint data feature

    公开(公告)号:US11570526B2

    公开(公告)日:2023-01-31

    申请号:US16872073

    申请日:2020-05-11

    申请人: Roku, Inc.

    摘要: In one aspect, a method is for use in connection with a content-modification system that includes a content-distribution system and a content-presentation device. The method includes (i) identifying an upcoming content modification opportunity on an identified channel, wherein the identifying is based on detecting a match between first reference fingerprint data representing an initial portion of a first modifiable content-segment and query fingerprint data representing content transmitted by the content-distribution system to the content-presentation device; and (ii) responsively: (a) using the first reference fingerprint data as a basis to select second reference fingerprint data representing more than an initial portion of a second modifiable content-segment, and (b) transmitting to the content-presentation device, third reference fingerprint data representing more than the initial portion of the first modifiable content-segment and the second reference fingerprint data, to facilitate the content-presentation device to, at a later time, perform an action.

    Content-modification system with use of multiple fingerprint data types feature

    公开(公告)号:US11450110B2

    公开(公告)日:2022-09-20

    申请号:US16994033

    申请日:2020-08-14

    申请人: Roku, Inc.

    摘要: In one aspect, a method includes receiving first query fingerprint data representing first content channeled through a portion of a content-distribution system. The method also includes detecting a first match between the received first query fingerprint data and first reference fingerprint data representing a modifiable content-segment. The method also includes responsive to detecting the first match, performing a first action. The method also includes receiving second query fingerprint data representing content received by a content-presentation device. The method also includes detecting a second match between the received second query fingerprint data and second reference fingerprint data representing second content transmitted by the content-distribution system, where the second content is a modified version of the first content. The method also includes responsive to detecting the second match, performing a second action that is different from the first action.

    Content-Modification System with Fingerprint Data Mismatch and Responsive Action Feature

    公开(公告)号:US20220292872A1

    公开(公告)日:2022-09-15

    申请号:US17825638

    申请日:2022-05-26

    申请人: Roku, Inc.

    摘要: In one aspect, a method includes receiving query fingerprint data representing content received by a content-presentation device. The method also includes comparing at least a first portion of the query fingerprint data with at least one first reference fingerprint data set, where each first reference fingerprint data set corresponds with a respective channel. The method also includes determining that the query fingerprint data does not match any of the at least one first reference fingerprint data sets. The method also includes responsive to the determining, comparing at least a second portion of the query fingerprint data with second reference fingerprint data representing a modifiable content-segment. The method also includes detecting a match between at least the second portion of the query fingerprint data and the second reference fingerprint data. The method also includes responsive to detecting the match, performing an action that facilitates the content-presentation device performing a content-modification operation.

    Content-Modification System with Fingerprint Data Match and Mismatch Detection Feature

    公开(公告)号:US20220284729A1

    公开(公告)日:2022-09-08

    申请号:US17825465

    申请日:2022-05-26

    申请人: Roku, Inc.

    摘要: In one aspect, a method includes receiving a first portion of query fingerprint data representing content transmitted by a content-distribution system. The method also includes detecting a match between the first portion of the query fingerprint data and a first portion of reference fingerprint data representing a modifiable content-segment. The method also includes after detecting the match: (i) receiving a second portion of the query fingerprint data, wherein the second portion of the query fingerprint data is different from the first portion of the query fingerprint data; and (ii) detecting a mismatch between the second portion of the query fingerprint data and a second portion of the reference fingerprint data representing the modifiable content-segment, wherein the second portion of the reference fingerprint data is different from the first portion of the reference fingerprint data. The method also includes responsive to detecting the mismatch, performing an action.