公开(公告)号：US20110282728A1

公开(公告)日：2011-11-17

申请号：US12980681

申请日：2010-12-29

申请人： Sarah Bingham ,  Dow K. Hardy ,  Peter D. Kovacs ,  Francis J. Lichtenberger ,  Matthew S. Ross ,  Nathan Short ,  Brian Silver ,  Scott N. Weller

发明人： Sarah Bingham ,  Dow K. Hardy ,  Peter D. Kovacs ,  Francis J. Lichtenberger ,  Matthew S. Ross ,  Nathan Short ,  Brian Silver ,  Scott N. Weller

IPC分类号： G06Q30/00

CPC分类号： G06Q30/0201 ,  G06Q30/0207 ,  G06Q30/0236 ,  G06Q50/34 ,  G07F17/3255

摘要： Improved systems, methods and apparatus are needed to provide gaming establishments within the casino, lottery and gaming industries a unified platform and middleware for the attraction, registration, engagement, delivery, management and measurement of new player acquisition through interactive mediums and channels. Acquisition of new players using such systems and methods and benefits from integration of external information on the new player. The systems and methods are configured to require entry of external information as part of delivery and/or redemption of incentives designed to attract and engage new and even existing players.

摘要翻译： 需要改进的系统，方法和设备，以在娱乐场，彩票和游戏行业内提供游戏机构，通过交互式媒体和渠道吸引，注册，参与，交付，管理和测量新玩家获取的统一平台和中间件。 使用这样的系统和方法获取新玩家，并将新的玩家的外部信息整合在一起。 系统和方法被配置为要求输入外部信息作为交付和/或赎回旨在吸引和参与新的甚至现有玩家的激励的一部分。