INSERTING ADS INTO A VIDEO WITHIN A MESSAGING SYSTEM

    公开(公告)号:US20220103912A1

    公开(公告)日:2022-03-31

    申请号:US17222477

    申请日:2021-04-05

    Applicant: Snap Inc.

    Abstract: Aspects of the present disclosure involve a system comprising a computer-readable storage medium storing a program and method for inserting ads into a video. The program and method provide for receiving a request to play a video, the video comprising plural shots separated by breakpoints, each shot of the plural shots corresponding to a contiguous sequence of video frames that is free of cuts or transitions; initiating, in response to receiving the request, playback of the video from a selected shot of the plural shots; receiving indication of an ad to present at a breakpoint following the selected shot; determining, in response to receiving the indication, that a first threshold amount of time has passed since initiating the playback of the video; and inserting, based on the determining, the ad at the breakpoint following the selected shot.

    SETTING AD BREAKPOINTS IN A VIDEO WITHIN A MESSAGING SYSTEM

    公开(公告)号:US20220101013A1

    公开(公告)日:2022-03-31

    申请号:US17222451

    申请日:2021-04-05

    Applicant: Snap Inc.

    Abstract: Aspects of the present disclosure involve a system comprising a computer-readable storage medium storing a program and method for setting ad breakpoints in a video. The program and method provide for accessing a video; determining plural shot boundaries for the video, each shot boundary defining a shot corresponding to a contiguous sequence of video frames that is free of cuts or transitions; and for each shot boundary of the plural shot boundaries, performing a set of breakpoint tests on the shot boundary, each breakpoint test configured to return a respective score indicating whether the shot boundary corresponds to a. breakpoint for potential insertion of an ad during playback of the video, calculating a combined score for the shot boundary based on combining the each of the respective scores, and setting, in a case where the combined score meets a threshold value, the shot boundary as the breakpoint.

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