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公开(公告)号：US10291947B2
公开(公告)日：2019-05-14
申请号：US15660918
申请日：2017-07-26
IPC分类号： H04N21/2668 , H04N21/433 , H04N21/435 , H04N21/44 , G06Q30/02 , H04N21/258 , H04N21/422 , H04N21/442 , H04N21/437 , H04N21/482 , H04N21/25 , H04N21/475 , H04N21/81 , H04N21/41 , H04N21/478 , H04N21/8545 , H04N21/858 , H04N21/254 , H04N21/4788 , H04N21/6334 , H04H60/31
摘要： The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into channel-synchronized product placement advertisement. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: providing TV program schedule listing data including a plurality of ad tags to a user mobile device, receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from the TV program schedule listing data; identifying an advertised item embedded in the media program based on the retrieved ad tag; determining an available ad template associated with the retrieved ad tag; generating an ad for the embedded advertised item based on the available ad template; and providing the generated ad to the user mobile device based on a timestamp of the ad tag.
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公开(公告)号：US09432713B2
公开(公告)日：2016-08-30
申请号：US14621346
申请日：2015-02-12
IPC分类号： H04N7/173 , H04N5/445 , H04N7/16 , H04N21/2668 , H04N21/258 , H04N21/422 , H04N21/442 , H04N21/437 , H04N21/482 , G06Q30/02 , H04N21/25 , H04N21/475 , H04N21/81 , H04N21/41 , H04N21/478 , H04N21/8545 , H04N21/858
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for obtaining TV program schedule listing data including a plurality of ad tags at a server: providing the obtained TV program schedule listing data to a user mobile device, receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from the TV program schedule listing data; extracting key terms from the ad tags based by parsing ad contents; querying a survey question list based on the extracted key terms; generating and sending a survey question from the query to the user mobile device; and obtaining a user reaction to the survey question.
摘要翻译： 媒体内容同步广告平台设备和系统（“AD-SURVEY”）通过AD-SURVEY组件将用户广告曝光数据转换为广告效果数据，包括用户对调查问题的回答。 公开了一种系统，包括：存储器; 处理器，与所述存储器通信，并且被配置为发出存储在存储器中的多个处理指令，其中处理器发出用于在服务器处获得包括多个广告标签的电视节目表列表数据的指令：提供所获得的电视节目 将用户移动设备列表数据调度到用户移动设备;从用户移动设备接收用户媒体节目选择消息; 从所述电视节目表列表数据检索与所述用户选择的媒体节目相关联的广告标签; 通过解析广告内容从广告代码中提取关键字词; 基于提取的关键术语查询调查问题列表; 从查询生成并发送调查问题到用户移动设备; 并获得用户对调查问题的反应。
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公开(公告)号：US09807442B2
公开(公告)日：2017-10-31
申请号：US15222116
申请日：2016-07-28
IPC分类号： H04N21/2668 , H04H20/14 , H04H60/33 , H04N21/435 , H04N21/258 , H04N21/422 , H04N21/442 , H04N21/437 , H04N21/482 , G06Q30/02 , H04N21/25 , H04N21/475 , H04N21/81 , H04N21/41 , H04N21/478 , H04N21/8545 , H04N21/858
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MEDIA CONTENT BASED ADVERTISING SURVEY PLATFORM APPARATUSES AND SYSTEMS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for obtaining TV program schedule listing data including a plurality of ad tags at a server; providing the obtained TV program schedule listing data to a user mobile device, receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from the TV program schedule listing data; extracting key terms from the ad tags based by parsing ad contents; querying a survey question list based on the extracted key terms; generating and sending a survey question from the query to the user mobile device; and obtaining a user reaction to the survey question.
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公开(公告)号：US09723346B2
公开(公告)日：2017-08-01
申请号：US14956390
申请日：2015-12-02
IPC分类号： H04N7/10 , H04N7/025 , H04N21/2668 , H04N21/258 , H04N21/422 , H04N21/442 , H04N21/437 , H04N21/482 , G06Q30/02 , H04N21/25 , H04N21/475 , H04N21/81 , H04N21/41 , H04N21/478 , H04N21/8545 , H04N21/858
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into channel-synchronized product placement advertisement. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: providing TV program schedule listing data including a plurality of ad tags to a user mobile device, receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from the TV program schedule listing data; identifying an advertised item embedded in the media program based on the retrieved ad tag; determining an available ad template associated with the retrieved ad tag; generating an ad for the embedded advertised item based on the available ad template; and providing the generated ad to the user mobile device based on a timestamp of the ad tag.
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5.发明授权公开(公告)号：US08978086B2
公开(公告)日：2015-03-10
申请号：US13341076
申请日：2011-12-30
IPC分类号： H04N7/16 , H04N21/437 , H04N21/258 , H04N21/422 , H04N21/442 , H04N21/25 , H04N21/475 , H04N21/81 , G06Q30/02 , H04N21/41
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MEDIA CONTENT BASED ADVERTISING SURVEY PLATFORM APPARATUSES AND SYSTEMS (“AD-SURVEY”) transforms user advertisement exposure data via AD-SURVEY components, into ad effects data including user responses to survey questions. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions executable by a processor for obtaining TV program schedule listing data including a plurality of ad tags at a server; providing the obtained TV program schedule listing data to a user mobile device, receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from the TV program schedule listing data; querying a survey question list based on key terms extracted from ad contents; generating and sending a survey question to the user mobile device; and obtaining a user reaction to the survey question.
摘要翻译： 基于媒体内容的广告调查平台设备和系统（“AD-SURVEY”）将用户广告曝光数据通过AD-SURVEY组件转换为广告效果数据，包括用户对调查问题的回答。 公开了一种系统，包括：存储器; 处理器，被布置为与所述存储器通信，并且被配置为发出可由处理器执行的多个处理指令，用于获得在服务器处包括多个广告标签的电视节目安排列表数据; 将所获得的TV节目表列表数据提供给用户移动设备，从用户移动设备接收用户媒体节目选择消息; 从所述电视节目表列表数据检索与所述用户选择的媒体节目相关联的广告标签; 根据从广告内容中提取的关键词查询调查问题列表; 生成并向用户移动设备发送调查问题; 并获得用户对调查问题的反应。
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公开(公告)号：US08650587B2
公开(公告)日：2014-02-11
申请号：US13341254
申请日：2011-12-30
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MOBILE CONTENT TRACKING PLATFORM APPARATUSES AND SYSTEMS (“Mobile-Track”) transforms user device activity data via Mobile-Track components, into user advertisement exposure data and advertisement effects data. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for obtaining a user mobile device identifier; monitoring data traffic coming in and out of the user mobile device based on the obtained user mobile device identifier via a mobile usage tracking entity; parsing the monitored data traffic to determine a data content type of the data traffic; determining user media content exposure information from the parsed monitored data traffic based on the data content type; and generating user media content exposure statistics data.
摘要翻译： 移动内容跟踪平台设备和系统（“移动轨道”）将用户设备活动数据通过移动轨道组件转换成用户广告曝光数据和广告效果数据。 公开了一种系统，包括：存储器; 处理器，被设置成与所述存储器通信，并且被配置为发出存储在所述存储器中的多个处理指令，其中所述处理器发出用于获得用户移动设备标识符的指令; 基于所获得的用户移动设备标识符经由移动使用跟踪实体来监视进入和离开所述用户移动设备的数据流量; 解析所监视的数据流量以确定数据流量的数据内容类型; 基于所述数据内容类型从所解析的被监视数据业务确定用户媒体内容曝光信息; 以及生成用户媒体内容曝光统计数据。
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公开(公告)号：US08635674B2
公开(公告)日：2014-01-21
申请号：US13341137
申请日：2011-12-30
IPC分类号： G06F7/04
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The SOCIAL CONTENT MONITORING PLATFORM METHODS (“Social-Watch”) transforms social media contents via Social-Watch components, into ad effects data. A method is disclosed, comprising: identifying a request to access user social media content; obtaining user authorization credentials to access user social media content; sending an access request with the obtained user authorization credentials to a social media platform; receiving social media content data from the social media platform; determining a type of the received media content data; tagging the received media content data based on the type according to a progressive taxonomy mechanism; receive a social media analytics request for an item; querying the tagged media content data based on key terms related to the item; and determining impression heuristics for the item based on query results.
摘要翻译： 社交内容监控平台方法（“社交观察”）将社交媒体内容通过社交观察组件转化为广告效果数据。 公开了一种方法，包括：识别访问用户社交媒体内容的请求; 获取用户授权凭据以访问用户社交媒体内容; 将获得的用户授权凭证的访问请求发送到社交媒体平台; 从社交媒体平台接收社交媒体内容数据; 确定所接收的媒体内容数据的类型; 根据渐进式分类机制，根据类型标记所接收的媒体内容数据; 接收一个项目的社交媒体分析请求; 基于与该项目相关的关键术语来查询标记的媒体内容数据; 并根据查询结果确定项目的展示启发式。
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公开(公告)号：US10034034B2
公开(公告)日：2018-07-24
申请号：US13341400
申请日：2011-12-30
IPC分类号： G06F3/00 , G06F13/00 , H04N5/445 , H04N21/2668 , H04N21/258 , H04N21/422 , H04N21/442 , H04N21/437 , H04N21/482 , G06Q30/02 , H04N21/25 , H04N21/475 , H04N21/81 , H04N21/41 , H04N21/478 , H04N21/8545 , H04N21/858 , H04N21/254 , H04N21/4788 , H04N21/6334
摘要： The MOBILE REMOTE MEDIA CONTROL PLATFORM METHODS (“MR-Control”) transforms TV program schedule listing information and user channel selection via MR-Control components, into TV audience viewing data and ad effects data. A method is disclosed, comprising: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
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公开(公告)号：US20140173643A1
公开(公告)日：2014-06-19
申请号：US14148662
申请日：2014-01-06
IPC分类号： H04N21/442 , H04N21/41
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04H60/31 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The MOBILE CONTENT TRACKING PLATFORM METHODS (“Mobile-Track”) transforms TV program schedule listing information and user channel selection via Mobile-Track components, into TV audience viewing data and ad effects data. A method is disclosed, comprising: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question.
摘要翻译： 移动内容跟踪平台方法（“移动轨道”）通过移动轨道组件将电视节目表列表信息和用户频道选择转换为电视观众数据和广告效果数据。 公开了一种方法，包括：获得电视节目表列表数据; 将获得的电视节目表列表数据提供给用户移动装置; 接收用户频道选择的指示; 确定与所接收的用户频道选择指示相关联的媒体节目; 确定与确定的媒体节目相关联的广告; 向用户移动设备提供与确定的广告相关的调查问题; 并接收用户对调查问题的回复。
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公开(公告)号：US08631473B2
公开(公告)日：2014-01-14
申请号：US13341165
申请日：2011-12-30
IPC分类号： G06F7/04
CPC分类号： H04N21/2668 , G06Q30/02 , G06Q30/0201 , G06Q30/0241 , G06Q30/0245 , G06Q30/0267 , H04N21/251 , H04N21/252 , H04N21/2541 , H04N21/25808 , H04N21/25891 , H04N21/4126 , H04N21/42203 , H04N21/42204 , H04N21/4222 , H04N21/42221 , H04N21/437 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/4758 , H04N21/47815 , H04N21/4788 , H04N21/482 , H04N21/4821 , H04N21/4826 , H04N21/6334 , H04N21/812 , H04N21/8545 , H04N21/8586
摘要： The SOCIAL CONTENT MONITORING PLATFORM APPARATUSES AND SYSTEMS (“Social-Watch”) transforms social media contents via Social-Watch components, into ad effects data. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: identifying a request to access user social media content; obtaining user authorization credentials to access user social media content; sending an access request with the obtained user authorization credentials to a social media platform; receiving social media content data from the social media platform; determining a type of the received media content data; tagging the received media content data based on the type according to a progressive taxonomy mechanism; receive a social media analytics request for an item; querying the tagged media content data based on key terms related to the item; and determining impression heuristics for the item based on query results.
摘要翻译： 社交内容监控平台设备和系统（“社交观察”）将社交媒体内容通过社交观察组件转化为广告效果数据。 公开了一种系统，包括：存储器; 处理器，与所述存储器通信并配置成发出存储在所述存储器中的多个处理指令，其中所述处理器发出指令，用于：识别访问用户社交媒体内容的请求; 获取用户授权凭据以访问用户社交媒体内容; 将所获得的用户授权凭证的访问请求发送到社交媒体平台; 从社交媒体平台接收社交媒体内容数据; 确定所接收的媒体内容数据的类型; 根据渐进式分类机制，根据类型标记所接收的媒体内容数据; 接收一个项目的社交媒体分析请求; 基于与该项目相关的关键术语来查询标记的媒体内容数据; 并根据查询结果确定项目的展示启发式。
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