METHOD AND APPARATUS FOR PROVIDING A SERVICE IN ACCORDANCE WITH THE VIEWING OF AN ADVERTISEMENT USING DRM
    1.
    发明申请
    METHOD AND APPARATUS FOR PROVIDING A SERVICE IN ACCORDANCE WITH THE VIEWING OF AN ADVERTISEMENT USING DRM 审中-公开
    根据使用DRM的广告查看提供服务的方法和装置

    公开(公告)号:WO2011122913A3

    公开(公告)日:2012-03-08

    申请号:PCT/KR2011002291

    申请日:2011-04-01

    CPC classification number: G06Q30/02 G06F21/10

    Abstract: The present invention relates to a method for providing a main service in accordance with the result of the determination of whether or not a user has viewed an advertisement, wherein a device acquires a rights object required for executing an advertisement connected to a specific service, executes the advertisement, reports details of the execution of the advertisement, acquires a rights object required for executing the specific advertisement, and executes the relevant service.

    Abstract translation: 本发明涉及一种用于根据用户是否观看广告的确定结果来提供主服务的方法,其中,设备获取执行连接到特定服务的广告所需的权限对象,执行 广告,报告广告执行的细节,获取执行特定广告所需的权利对象,并执行相关服务。

    APPARATUS AND METHOD FOR THE COMPULSORY VIEWING OF ADVERTISEMENTS
    2.
    发明申请
    APPARATUS AND METHOD FOR THE COMPULSORY VIEWING OF ADVERTISEMENTS 审中-公开
    用于强制查看广告的装置和方法

    公开(公告)号:WO2011122891A3

    公开(公告)日:2012-03-08

    申请号:PCT/KR2011002252

    申请日:2011-03-31

    CPC classification number: H04H60/15 G06Q30/02

    Abstract: The present invention relates to an apparatus and method for the compulsory viewing of advertisements in conjunction with a DRM technique for protecting a multimedia service. For this purpose, a method for forcing a user to view advertisements on the device of the user comprises the following steps: upon receipt of a request for the provision of content, determining whether or not information on compulsory advertisement viewing is included in a rights object for the requested content; if information on compulsory advertisement viewing is included, detecting the advertisement relevant to the requested content; playing the detected advertisement for a predetermined compulsory playback time; and providing the requested content upon the completion of the playback of the advertisement.

    Abstract translation: 本发明涉及一种结合用于保护多媒体业务的DRM技术强制观看广告的装置和方法。 为此,强制用户查看用户设备上的广告的方法包括以下步骤:在接收到提供内容的请求时,确定是否将关于强制广告观看的信息包括在权限对象中 为要求的内容; 如果包括关于强制广告观看的信息,则检测与所请求的内容相关的广告; 在预定的强制播放时间播放检测到的广告; 并且在广告的回放完成时提供所请求的内容。

    ENCRYPTION KEY DISTRIBUTION METHOD IN MOBILE BROADCASTING SYSTEM AND SYSTEM FOR THE SAME
    3.
    发明申请
    ENCRYPTION KEY DISTRIBUTION METHOD IN MOBILE BROADCASTING SYSTEM AND SYSTEM FOR THE SAME 审中-公开
    移动广播系统中的加密密钥分发方法及其相关系统

    公开(公告)号:WO2009151281A3

    公开(公告)日:2010-03-25

    申请号:PCT/KR2009003123

    申请日:2009-06-10

    Abstract: The present invention provides an encryption key distribution method for service protection and content protection in a mobile broadcasting system, and a system for the same. The encryption key distribution method according to the present invention includes the steps of: a network generating a first encryption key when a broadcasting service starts providing the service thereof to a terminal; the network transmitting a long-term key message containing the first encryption key generated in the previous step to the terminal; the network generating a second encryption key prior to the expiration of the lifetime of the first encryption key; and the network transmitting the long-term key message containing the second encryption key generated in the previous step to the terminal.

    Abstract translation: 本发明提供了一种用于移动广播系统中的服务保护和内容保护的加密密钥分发方法及其系统。 根据本发明的加密密钥分配方法包括以下步骤:当广播服务开始向终端提供服务时,生成第一加密密钥的网络; 所述网络向所述终端发送包含在前一步骤中生成的所述第一加密密钥的长期密钥消息; 所述网络在所述第一加密密钥的生命期满之前生成第二加密密钥; 并且所述网络向所述终端发送包含在前一步骤中生成的所述第二加密密钥的所述长期密钥消息。

    METHOD AND APPARATUS FOR REPORTING AUDIENCE MEASUREMENT IN CONTENT TRANSMISSION SYSTEM
    4.
    发明申请
    METHOD AND APPARATUS FOR REPORTING AUDIENCE MEASUREMENT IN CONTENT TRANSMISSION SYSTEM 审中-公开
    用于报告内容传输系统中的听众测量的方法和设备

    公开(公告)号:WO2011112048A4

    公开(公告)日:2012-03-01

    申请号:PCT/KR2011001733

    申请日:2011-03-11

    Abstract: A method and apparatus for reporting a consumption time of a service or content in Audience Measurement (AM) which measures a user consumption pattern of the service or the content is provided. A method for reporting a consumption time of the service or the content in a terminal of a content transmission system includes receiving an encryption key for encrypting the service or the content from a broadcasting server and transmitting a message requesting interpretation of the encryption key to a smart card. The message includes consumption time information of the service or the content.

    Abstract translation: 提供了一种用于在测量服务或内容的用户消费模式的观众测量(AM)中报告服务或内容的消费时间的方法和装置。 一种用于报告内容传输系统的终端中的服务或内容的消费时间的方法包括:从广播服务器接收用于加密服务或内容的加密密钥,并将请求解密加密密钥的消息发送到智能 卡。 该消息包括服务或内容的消费时间信息。

    METHOD AND APPARATUS FOR PROVIDING DRM SERVICE
    6.
    发明申请
    METHOD AND APPARATUS FOR PROVIDING DRM SERVICE 审中-公开
    提供DRM服务的方法和设备

    公开(公告)号:WO2012148227A3

    公开(公告)日:2013-01-03

    申请号:PCT/KR2012003307

    申请日:2012-04-27

    Abstract: Methods and apparatus are provided for providing a DRM service by a user terminal apparatus consuming DRM content in a service environment that provides the DRM content using a plurality of incompatible DRM systems. A license corresponding to the DRM content is acquired from a service providing apparatus that provides the DRM content. It is determined whether the license is a common license having a common DRM interface format. The common DRM interface format of the common license is converted to a format of a first DRM system installed in the user terminal apparatus, when the license is the common license. The license having the format of the first DRM system is applied in reproducing the DRM content. The common license is provided from the service providing apparatus to the user terminal apparatus through a common DRM interface when the service providing apparatus does not support the first DRM system.

    Abstract translation: 提供的方法和装置用于在使用多个不兼容DRM系统提供DRM内容的服务环境中消费DRM内容的用户终端设备提供DRM服务。 从提供DRM内容的服务提供装置获取对应于DRM内容的许可证。 确定许可证是否是具有公共DRM接口格式的通用许可证。 当许可证是公共许可证时,普通许可证的常见DRM接口格式被转换为安装在用户终端设备中的第一DRM系统的格式。 具有第一DRM系统的格式的许可证被应用于再现DRM内容。 当服务提供装置不支持第一DRM系统时,通过公共DRM接口从服务提供装置向用户终端装置提供通用许可证。

    APPARATUS AND METHOD FOR PLAYING ADVERTISEMENTS DEPENDING ON USE OF MULTIMEDIA SERVICE
    7.
    发明申请
    APPARATUS AND METHOD FOR PLAYING ADVERTISEMENTS DEPENDING ON USE OF MULTIMEDIA SERVICE 审中-公开
    使用多媒体服务播放广告的装置和方法

    公开(公告)号:WO2012030159A3

    公开(公告)日:2012-06-07

    申请号:PCT/KR2011006456

    申请日:2011-08-31

    CPC classification number: G06Q30/02 G06Q30/0241

    Abstract: An apparatus and method for playing an advertisement in a device depending on use of a multimedia service are provided. The method includes receiving a user request to execute request specific content; determining whether advertisement enforced-watching information is included in a rights object representing a user's consumption rights for the specific content; executing the specific content; stopping, if the advertisement enforced-watching information is included in the rights object the execution of the specific content according to the advertisement enforced-watching information and providing the advertisement to the user after stopping the execution of the specific content; and resuming the stopped execution of the specific content after providing the advertisement to the user is completed.

    Abstract translation: 提供了一种根据多媒体服务的使用在设备中播放广告的装置和方法。 该方法包括:接收用户请求以执行请求特定内容; 确定广告执行观看信息是否包括在表示特定内容的用户消费权限的权利对象中; 执行具体内容; 如果广告强制观看信息被包括在权利对象中,则根据广告执行观看信息执行特定内容并在停止执行特定内容之后向用户提供广告; 并且在向用户提供广告之后恢复停止执行特定内容。

    DEVICE AND METHOD FOR ENFORCING ADVERTISEMENT VIEWING
    8.
    发明申请
    DEVICE AND METHOD FOR ENFORCING ADVERTISEMENT VIEWING 审中-公开
    用于执行广告查看的设备和方法

    公开(公告)号:WO2012026745A3

    公开(公告)日:2012-05-31

    申请号:PCT/KR2011006227

    申请日:2011-08-23

    CPC classification number: G06Q30/0241

    Abstract: A method and device for enforcing advertisement viewing in the device are provided. When there is a play request for contents, it is determined whether there is a common Rights Object (RO) linked with an RO of the requested contents. When there is a common RO, information about consumption of advertisements on a plurality of contents is obtained from the common RO. At least one advertisement linked with the requested contents is played on the basis of the obtained information.

    Abstract translation: 提供了用于在设备中执行广告观看的方法和设备。 当存在对内容的播放请求时,确定是否存在与所请求的内容的RO相关联的公共权利对象(RO)。 当存在共同的RO时,从公共RO获得关于多个内容上的广告的消费的信息。 基于获得的信息播放与所请求的内容相关联的至少一个广告。

    METHOD AND SYSTEM FOR MANAGING AN ENCRYPTION KEY FOR A BROADCASTING SERVICE
    9.
    发明申请
    METHOD AND SYSTEM FOR MANAGING AN ENCRYPTION KEY FOR A BROADCASTING SERVICE 审中-公开
    用于管理广播服务的加密密钥的方法和系统

    公开(公告)号:WO2011122912A3

    公开(公告)日:2012-01-26

    申请号:PCT/KR2011002290

    申请日:2011-04-01

    Abstract: According to the present invention, a method for managing an encryption key for a broadcasting service comprises the following steps: receiving, from a DRM agent, a message for requesting a rights object required for receiving content having at least one section; generating a pair of seed keys containing a first key and a second key, and applying hash chains with different directions to the first key and to the second key so as to generate at least one encryption key for each of said at least one section; and transmitting, to the DRM agent, a response message including a context element having an identifier of the content and a key information element, wherein said key information element includes a first encryption key element containing information on the encryption key; a rights encryption key information element containing information on the reference of a rights encryption key; and an encryption data element containing an encryption seed.

    Abstract translation: 根据本发明,一种用于管理广播服务的加密密钥的方法包括以下步骤:从DRM代理接收用于请求接收具有至少一个部分的内容所需的权限对象的消息; 生成包含第一密钥和第二密钥的一对种子密钥,以及将具有不同方向的散列链应用于所述第一密钥和所述第二密钥,以便为所述至少一个部分中的每一个生成至少一个加密密钥; 以及向所述DRM代理发送包括具有所述内容的标识符和密钥信息元素的上下文元素的响应消息,其中所述密钥信息元素包括包含关于所述加密密钥的信息的第一加密密钥元素; 权限加密密钥信息元素,其包含关于权限加密密钥的引用的信息; 以及包含加密种子的加密数据元素。

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