Abstract:
Systems and methods are provided for assigning a value to a coupon, suited for ranking the coupon relative to other coupons. One exemplary method generally includes selecting, by a computing device, a target coupon; weighting, by the computing device, a value associated with the coupon, based on at least one parameter related to the coupon and/or a redemption merchant associated with the coupon; and publishing the weighted value of the target coupon, whereby the weighted value is usable to compare the target coupon to weighted values of other coupons.
Abstract:
In examples provided herein, a method comprises calling a demographics package to analyze data associated with electronic toll tags used on a toll road along which a digital billboard is positioned to determine time-dependent demographics of drivers of vehicles driven on the toll road. The method also includes calling an advertisement selection package to identify an advertisement to be displayed on the digital billboard, where the advertisement to be displayed is based on the time-dependent demographics of the toll road. Further, the method comprises transmitting the advertisement to be displayed to the digital billboard.
Abstract:
A system, method, and apparatus for managing promotions are disclosed. An example method includes receiving in a server an indication of a sale of a promotional item from a sales terminal, the promotional item being specified by a promoter for a promotional competition to be carried out by a group of sales associates, the indication including an identifier of a sales associate who sold the promotional item, determining a quantity of the promotional items sold based on the received indication and a previous quantity of the promotional items sold by the sales associate, determining relationships among the group of sales associates based on the quantity of promotional items sold by the sales associates, and sending to a computer system of the promoter information indicative of the quantity of promotional items sold respectively by the sales associates and information indicative of the determined relationship among the group of sales associates.
Abstract:
An initiator computing device may acquire a digital coupon having a first value. The initiator computing device may share the digital coupon with a recipient computing device. An advertisement server may be notified that the initiator computing device has shared or has an intent to share the digital coupon with the recipient computing device. The advertisement server may calculate a second value associated with the digital coupon and assign the second value to the digital coupon responsive to the initiator computing device sharing the digital coupon with the recipient computing device. Further, the advertisement server may receive logging information associated with sharing the digital coupon. The logging information can facilitate monitoring the influence of the digital coupon.
Abstract:
A commerce system has a plurality of members. A maximum discounted offer is determined for a product in the commerce system. A discounted offer is generated less than the maximum discounted offer for the product. Members of the commerce system are assigned to a control group and offer group. A control discounted offer is provided to members of the control group and the discounted offer is provided to members of the offer group to assist with purchasing decisions. An incremental profit is determined as a difference between the maximum discounted offer and the discounted offer for a purchased product. Activities within the commerce system are controlled by distributing the incremental profit between members of the commerce system. The incremental revenue or profit is distributed based on purchasing decisions of the control group with the control discounted offer and purchasing decisions of the offer group with the discounted offer.
Abstract:
Providing for network-based management of dynamic mobile coupons (DMCs) employed in mobile device-related commerce is described herein. Management can include mitigating processing load involved in processing dynamic characteristics of a set of DMCs, facilitating post-transaction evaluation of DMCs, or facilitating a virtual shopping experience in conjunction with redeeming DMCs in a mobile-commerce environment. Communicative association between a mobile device and network components can be implemented to leverage data collected by the mobile device with communication and processing capabilities of the network. Dynamic DMC states are determined from the collected data, which are implemented to facilitate the mobile-commerce. The disclosure provides an integrated mechanism for efficient utilization of DMCs to enhance user experience and satisfaction with mobile commerce.
Abstract:
The transmission system transmits an encrypted identifier ultrasonically in an open-air environment using an ultrasonic transmitter. The ultrasonic identifier is associated with a location, which may be a store or a department within a store, and may be received by a microphone on a mobile phone. The identifier may be used to infer presence of the mobile phone user at the location associated with the identifier. The transmitter may include an ultrasonic transducer. The system may further provide a reward, responsive to inferring presence at the location.
Abstract:
A purchase-transaction-settled online consumer referral and reward system and method using real-time specific merchant sales information is provided for the advertising publishing industry The system provides a pay per transaction platform that allows advertising publishers to leverage online advertising to sell offline advertising.
Abstract:
A method for using promotional programs and merchant values is disclosed. In one example, the method includes receiving an authorization request message including a merchant verification value through a payment processing network, where the authorization request message is associated with a purchase by a consumer. A merchant-specific promotional program is then determined using the merchant verification value, and the merchant specific promotional program is performed. For example, the promotional program can be a sweepstakes and the task may be determining of the consumer is an instant winner.