Machine-readable food packaging film

    公开(公告)号:US10074046B2

    公开(公告)日:2018-09-11

    申请号:US15460518

    申请日:2017-03-16

    CPC classification number: G06K19/06037 G06K7/1095

    Abstract: In one embodiment, a sidewalk-facing display window of a retail store is treated to scatter (or absorb) a portion of incident light, in a narrow wavelength spectral band. A machine-readable pattern, which encodes an identifier, is projected onto the treated window from outside the store. The reflection (absorption) of that projected pattern, within the narrow spectral band, escapes notice of shoppers on the sidewalk. Yet if a shopper captures imagery of a product displayed on the other side of the display window, using a mobile device camera, the pattern is captured with the imagery, and can be analyzed to decode the identifier. The mobile device can use this decoded identifier to access online information about the displayed product, for presentation to the shopper on the mobile device display. The technology is particularly suited for wearable computing devices, and more generally enables glass windows to subliminally convey digital information to image sensors conveyed by passing shoppers. A great variety of other features and arrangements are also detailed.

    Signal decoding methods, apparatus and systems

    公开(公告)号:US09928560B2

    公开(公告)日:2018-03-27

    申请号:US15605904

    申请日:2017-05-25

    Abstract: The present invention relate generally to signal encoding and decoding. One claim recites a method comprising: obtaining color image data or color video data, the color image data or color video data comprising an encoded signal pattern, the encoded signal pattern aiding detection of an encoded message, the pattern comprising first frequency components and second frequency components, the color image data or color video data comprising first color data and second color data, in which the first color data comprises the first frequency components encoded therein, and the second color data comprises the second frequency components encoded therein; combining the first color data and the second color data, said combining yielding combined color data; utilizing one or more processors or electronic processing circuitry, detecting the encoded signal pattern from the combined color data, said detecting yielding rotation and scale information; and using the rotation and scale information to detect the encoded message from the combined color data. Of course, other combinations and claims are provided too.

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