Method and apparatus for presenting media programs
    21.
    发明授权
    Method and apparatus for presenting media programs 有权
    用于呈现媒体节目的方法和装置

    公开(公告)号:US08316303B2

    公开(公告)日:2012-11-20

    申请号:US12615850

    申请日:2009-11-10

    IPC分类号: G06F15/00 G06F13/00

    摘要: A system that incorporates teachings of the present disclosure may include, for example, a computing device, including a controller to: transmit a client program having a graphical user interface (GUI) to a media device operating in an interactive television (iTV) network, wherein the client program presents a symbolic overlay that superimposes onto media content received by the media device and enables the media device to associate comments with the media content received at the media device, and wherein the comments are presented by at least one symbol in a temporal vicinity of the media content; and perform a highlighting event when a cursor of an input device is positioned at or near the at least one symbol of the presentation of the symbolic overlay. Other embodiments are disclosed.

    摘要翻译: 包含本公开的教导的系统可以包括例如计算设备,包括控制器,用于:将具有图形用户界面(GUI)的客户端程序传送到在交互式电视(iTV)网络中操作的媒体设备, 其中所述客户端程序呈现叠加到由所述媒体设备接收的媒体内容上的符号叠加层,并且使所述媒体设备能够将所述媒体与所述媒体设备上接收的所述媒体内容相关联,并且其中所述评论由时间上的至少一个符号呈现 附近的媒体内容; 并且当输入设备的光标位于或接近符号叠加的呈现的至少一个符号时,执行突出显示事件。 公开了其他实施例。

    APPARATUS AND METHOD FOR PRODUCT TUTORIALS
    23.
    发明申请
    APPARATUS AND METHOD FOR PRODUCT TUTORIALS 审中-公开
    产品说明书的装置和方法

    公开(公告)号:US20110113458A1

    公开(公告)日:2011-05-12

    申请号:US12614704

    申请日:2009-11-09

    IPC分类号: H04N7/173

    摘要: A system that incorporates teachings of the present disclosure may include, for example, a set-top-box (STB) having a controller to present media content supplied by a content provider operating in an interactive television (iTV) network, wherein the media content comprises a tutorial for one of a product and a service, the tutorial comprising steps for utilizing one of the product and the service, access via a graphical user interface (GUI) a client program, wherein the client program presents an overlay that superimposes onto the media content, receive a user-generated comment, wherein the user-generated comment is associated with the media content by the client program, transmit the user-generated comment to a third party for analyzing the user-generated comment and determining parameters for evaluating at least one of the product and service tutorial, wherein replacement media content is generated by the third party based on the determined parameters. Other embodiments are disclosed.

    摘要翻译: 结合本公开的教导的系统可以包括例如具有控制器的机顶盒(STB),该控制器呈现由在交互式电视(iTV)网络中操作的内容提供商提供的媒体内容,其中媒体内容 包括用于产品和服务之一的教程,所述教程包括用于利用产品和服务中的一个的步骤,经由图形用户界面(GUI)访问客户端程序,其中所述客户端程序呈现叠加到 媒体内容,接收用户生成的评论,其中所述用户生成的评论由所述客户端程序与所述媒体内容相关联,将所述用户生成的评论传送到第三方以分析所述用户生成的评论并确定用于评估的参数 至少一个产品和服务教程,其中基于所确定的参数由第三方生成替换媒体内容。 公开了其他实施例。

    Apparatus and Method for Tagging Media Content and Managing Marketing
    25.
    发明申请
    Apparatus and Method for Tagging Media Content and Managing Marketing 有权
    标记媒体内容和管理营销的设备和方法

    公开(公告)号:US20110138326A1

    公开(公告)日:2011-06-09

    申请号:US12631613

    申请日:2009-12-04

    IPC分类号: G06F3/048

    摘要: A method that incorporates teachings of the present disclosure may include, for example, the steps of transmitting media content to a group of set top boxes for presentation with an overlay superimposed onto the media content, where the overlay can include a timeline corresponding to the presentation of the media content and receiving a first comment from a first set top box of the group of set top boxes, where the first comment is presentable with the overlay and the media content by the group of set top boxes. Additional steps can include receiving a tag generated at a first set top box during presentation of the media content, presenting the tag while the media content is presented, correlating the tag to a portion of the media content timeline and analyzing metadata associated with the portion of the media content timeline that is tagged to determine a first marketing parameter. Other embodiments are disclosed.

    摘要翻译: 结合本公开的教导的方法可以包括例如将媒体内容发送到一组机顶盒以便用叠加到媒体内容上的叠加进行呈现的步骤,其中覆盖可以包括对应于呈现的时间线 并从所述机顶盒组的第一机顶盒接收第一注释,其中所述第一注释可由所述叠加层呈现,并且所述媒体内容由所述机顶盒组组成。 附加步骤可以包括在呈现媒体内容期间接收在第一机顶盒处生成的标签,在呈现媒体内容时呈现标签,将标签与媒体内容时间线的一部分相关联并且分析与该部分的媒体内容相关联的元数据 被标记以确定第一营销参数的媒体内容时间线。 公开了其他实施例。

    Apparatus and method for tagging media content and managing marketing
    26.
    发明授权
    Apparatus and method for tagging media content and managing marketing 有权
    用于标记媒体内容和管理营销的设备和方法

    公开(公告)号:US09094726B2

    公开(公告)日:2015-07-28

    申请号:US12631613

    申请日:2009-12-04

    摘要: A method that incorporates teachings of the present disclosure may include, for example, the steps of transmitting media content to a group of set top boxes for presentation with an overlay superimposed onto the media content, where the overlay can include a timeline corresponding to the presentation of the media content and receiving a first comment from a first set top box of the group of set top boxes, where the first comment is presentable with the overlay and the media content by the group of set top boxes. Additional steps can include receiving a tag generated at a first set top box during presentation of the media content, presenting the tag while the media content is presented, correlating the tag to a portion of the media content timeline and analyzing metadata associated with the portion of the media content timeline that is tagged to determine a first marketing parameter. Other embodiments are disclosed.

    摘要翻译: 结合本公开的教导的方法可以包括例如将媒体内容发送到一组机顶盒以便用叠加到媒体内容上的叠加进行呈现的步骤,其中覆盖可以包括对应于呈现的时间线 并从所述机顶盒组的第一机顶盒接收第一注释,其中所述第一注释可由所述叠加层呈现,并且所述媒体内容由所述机顶盒组组成。 附加步骤可以包括在呈现媒体内容期间接收在第一机顶盒处生成的标签,在呈现媒体内容时呈现标签,将标签与媒体内容时间线的一部分相关联并且分析与该部分的媒体内容相关联的元数据 被标记以确定第一营销参数的媒体内容时间线。 公开了其他实施例。

    System and method for managing e-commerce transaction
    30.
    发明授权
    System and method for managing e-commerce transaction 有权
    管理电子商务交易的系统和方法

    公开(公告)号:US08874473B2

    公开(公告)日:2014-10-28

    申请号:US12262959

    申请日:2008-10-31

    IPC分类号: G06Q20/12 G06Q10/06 G06Q30/06

    摘要: A system that incorporates teachings of the present disclosure may include, for example, an avatar engine having a controller to retrieve a user profile of a user, present the user an avatar having characteristics that correlate to the user profile, detect one or more responses of the user during a communication exchange between the avatar and the user, identify from the one or more responses a need to engage in an e-commerce transaction, engage in a commercial exchange with a merchant system according to the e-commerce transaction, identify a commercial status of the e-commerce transaction from the commercial exchange with the merchant system, and present the user by way of the avatar the commercial status of the e-commerce transaction. Other embodiments are disclosed.

    摘要翻译: 结合本公开的教导的系统可以包括例如具有用于检索用户的用户简档的控制器的化身引擎,向用户呈现具有与用户简档相关的特征的化身,检测一个或多个响应 所述用户在所述化身与所述用户之间的通信交换期间,从所述一个或多个响应中识别参与电子商务交易的需要,根据所述电子商务交易与商家系统进行商业交换,识别 从与商业系统进行商业交流的电子商务交易的商业状态,通过头像呈现用户电子商务交易的商业状态。 公开了其他实施例。