Enabling Advertisers to Bid on Abstract Objects
    1.
    发明申请
    Enabling Advertisers to Bid on Abstract Objects 审中-公开
    使广告商能够对抽象对象进行投标

    公开(公告)号:US20120150657A1

    公开(公告)日:2012-06-14

    申请号:US12967855

    申请日:2010-12-14

    IPC分类号: G06Q30/00

    摘要: Computer-readable media, computer systems, and computing methods are provided for employing abstract objects to solicit bids from advertisers and to present ads submitted by the advertisers upon a user invoking the abstract objects while conducting an online search. The abstract objects include entities, entity classes, actions, and tasks, which are mined by crawling storage locations on the Internet. These abstract objects are monetized by building an index with entries referencing the abstract objects and maintaining the index in a location accessible to advertisers. Via the index, the advertisers target the abstract objects and place bids thereon. During a user-initiated online search, the abstract objects that are relevant to a task being carried out by the user are identified. Further, ads submitted by advertisers that placed bids upon the identified abstract objects are selected for presentation. Based on the bids, the winning advertiser's ad is presented to the user.

    摘要翻译: 提供计算机可读介质,计算机系统和计算方法,用于使用抽象对象来征求广告者的出价,并且在进行在线搜索时在用户调用抽象对象时呈现由广告商提交的广告。 抽象对象包括实体,实体类,动作和任务,它们是通过爬网在互联网上的存储位置进行挖掘的。 这些抽象对象通过使用引用抽象对象的条目构建索引并将索引维护到广告商可访问的位置来获利。 通过索引,广告客户将目标抽象对象并对其进行投标。 在用户发起的在线搜索期间,识别与由用户执行的任务相关的抽象对象。 此外,选择投标对所标识的抽象对象的广告商提交的广告进行呈现。 根据出价,中奖广告客户的广告将呈现给用户。

    GENERATING SCORING FUNCTIONS USING TRANSFER LEARNING
    2.
    发明申请
    GENERATING SCORING FUNCTIONS USING TRANSFER LEARNING 审中-公开
    使用传递学习生成分数函数

    公开(公告)号:US20130185314A1

    公开(公告)日:2013-07-18

    申请号:US13350821

    申请日:2012-01-16

    IPC分类号: G06F17/30

    CPC分类号: G06F16/2468

    摘要: Data sources, such as web pages or databases, store or output entities that include data or other information. To compare entities generated by different data sources, and to identify duplicate entities, a scoring function is generated for each pair of data sources that can generate a similarity score that represents the similarity of two entities from the data sources in the pair. To generate the scoring functions, training data is generated for each pair of data sources and reviewed by a judge. The training data is used to generate the scoring functions using machine learning. In order to reduce the amount of training data that is used, transfer learning techniques are applied to use information learned from generating one scoring function for a pair of sources when generating a scoring function for a subsequent pair of sources.

    摘要翻译: 数据源(如网页或数据库)存储或输出包含数据或其他信息的实体。 为了比较不同数据源生成的实体,并识别重复实体,可以为每对数据源生成一个评分函数,该数据源可以生成表示两个实体与该对中的数据源相似度的相似性分数。 为了产生评分功能,为每对数据源生成训练数据,并由法官审查。 培训数据用于使用机器学习生成评分函数。 为了减少所使用的训练数据的数量,应用传送学习技术来在为后续的一对源生成评分函数时,使用从一个来源生成一个评分函数获得的信息。

    Presenting actions and providers associated with entities
    3.
    发明授权
    Presenting actions and providers associated with entities 有权
    呈现与实体相关的动作和提供者

    公开(公告)号:US09189549B2

    公开(公告)日:2015-11-17

    申请号:US12941315

    申请日:2010-11-08

    IPC分类号: G06F17/30 G06Q30/06

    CPC分类号: G06F17/30864 G06Q30/0601

    摘要: Computer-readable media, computer systems, and computing devices method of facilitating presentation of actions and providers associated with entities. The method includes determining a query intent of a received query. Entity sets having an entity that matches the determined query intent are recognized. Each entity set includes an entity, an action, and a provider. Actions and/or providers associated with the entity that matches the determined query intent are identified. The actions and/or the corresponding providers associated with the entity are provided for integration with a representation of the associated entity on a search results page.

    摘要翻译: 计算机可读介质,计算机系统和计算设备方法,用于促进与实体相关联的动作和提供者的呈现。 该方法包括确定所接收查询的查询意图。 识别具有与确定的查询意图相匹配的实体的实体集。 每个实体集包括实体,动作和提供者。 识别与确定的查询意图匹配的实体相关联的操作和/或提供者。 与实体相关联的动作和/或相应的提供者被提供用于与搜索结果页面上的关联实体的表示集成。

    Entity based search and resolution
    4.
    发明授权
    Entity based search and resolution 有权
    基于实体的搜索和分辨率

    公开(公告)号:US09443021B2

    公开(公告)日:2016-09-13

    申请号:US13341284

    申请日:2011-12-30

    IPC分类号: G06F17/30 H04L29/08

    摘要: Systems, methods, and computer-readable storage media for providing a rich search experience utilizing entity-type characterization are provided. A search query is received and an entity type is determined for the query. A Web search is then performed for the query against a predefined list of sources determined to be authoritative for the determined entity type. The results of the source-specific searches are filtered based upon the entity type providing a filtered list of results that each pertains to an entity of the entity type determined to be associated with the query. The filtered list are then compared to a list of resolved entities to determine equivalent entities identified by different searched sources, the equivalent entities being combined into a single potential search result. The consolidated search results are then ordered based upon rank values. At least a portion of the results may then be presented to the user.

    摘要翻译: 提供了使用实体类型表征来提供丰富的搜索体验的系统,方法和计算机可读存储介质。 接收到搜索查询,并确定查询的实体类型。 然后针对针对所确定的实体类型被确定为权威的源的预定义源列表针对查询执行网络搜索。 源特定搜索的结果基于提供过滤列表的结果的实体类型进行过滤,每个结果与确定与查询相关联的实体类型的实体相关。 然后将经过滤的列表与解析实体的列表进行比较,以确定由不同搜索源标识的等效实体,将等效实体组合成单个潜在搜索结果。 统一搜索结果然后根据等级值排序。 然后可以将至少一部分结果呈现给用户。

    ADJUSTING SEARCH RESULTS BASED ON USER SOCIAL PROFILES
    5.
    发明申请
    ADJUSTING SEARCH RESULTS BASED ON USER SOCIAL PROFILES 审中-公开
    根据用户社会概况调整搜索结果

    公开(公告)号:US20110320441A1

    公开(公告)日:2011-12-29

    申请号:US12823587

    申请日:2010-06-25

    IPC分类号: G06F17/30

    CPC分类号: G06F16/9535

    摘要: Many contemporary computing scenarios involve the submission by a user of a search query to be applied to a data set (such as a set of web pages indexed by a web search engine.) Additionally, many users participate in social networking and have generated a social profile, including demographic information, interests, and associations with other users who also have social profiles. It may be advantageous to improve the presentation of search results from search queries by adjusting the search queries according to a prediction of user interest of the user in the topics associated with respective search results, based on the information in the social profile of the user. For example, search results relating to topics in which the user or the user's friends have expressed an interest within the social network may be presented before other search results, thereby improving the relevance of the search results to the user.

    摘要翻译: 许多当代计算场景涉及用户提交的搜索查询以应用于数据集(例如由网页搜索引擎索引的一组网页)。此外,许多用户参与社交网络并产生了社交 个人资料,包括人口统计信息,兴趣以及与具有社交资料的其他用户的关联。 基于用户社交简档中的信息,通过根据用户对与各个搜索结果相关联的主题的用户兴趣的预测来调整搜索查询来改善搜索结果的搜索查询的呈现可能是有利的。 例如,可以在其他搜索结果之前呈现与用户或用户的朋友在社交网络中表达兴趣的主题相关的搜索结果,从而提高搜索结果与用户的相关性。

    Integrating social network data with search results
    6.
    发明授权
    Integrating social network data with search results 有权
    将社交网络数据与搜索结果集成

    公开(公告)号:US08554756B2

    公开(公告)日:2013-10-08

    申请号:US12823511

    申请日:2010-06-25

    IPC分类号: G06F7/00 G06F17/30

    摘要: A user of a social network may submit a search query relating to one or more topics to a search engine indexing a set of data items, but the search results, while authoritative and informative, may be highly impersonal with respect to the user. Conversely, the user may search for social data items within the social network relating to the topics, and such social data items may be more highly personalized to the user, but may also be inaccurate or incomplete. Instead, the search query may be applied to both the search engine and the social network, and the selected search results and social data items may be integrated into a presentation featuring both authoritative and personalized information about the topics associated with the search query.

    摘要翻译: 社交网络的用户可以将索引一个或多个主题的搜索查询提交给索引一组数据项的搜索引擎,但是在权威和翔实的情况下,搜索结果对于用户来说可能是高度非人格化的。 相反,用户可以搜索与该主题相关的社交网络内的社交数据项,并且这样的社交数据项可能对用户更加高度个性化,但也可能不准确或不完整。 相反,搜索查询可以应用于搜索引擎和社交网络,并且所选择的搜索结果和社交数据项可以被集成到特征在于与关于搜索查询相关联的主题的权威和个性化信息的呈现中。

    PRODUCT CONVERSATIONS AMONG SOCIAL GROUPS
    7.
    发明申请
    PRODUCT CONVERSATIONS AMONG SOCIAL GROUPS 审中-公开
    社会团体中的产品对话

    公开(公告)号:US20110320373A1

    公开(公告)日:2011-12-29

    申请号:US12823550

    申请日:2010-06-25

    IPC分类号: G06Q99/00 G06Q30/00 G06F3/00

    摘要: Conversations about products and product areas arise among users who also participate in social networks. These conversations often occur over generalized communications channels, such as email or social network messages, which may be unstructured and ephemeral. Such conversations may be promoted among the users of a social group (such as a highly interconnected set of users), and may be restricted to the members of the social group in order to promote reliable discussion and personalized recommendations. The social network may also store such conversations as a product review database that is searchable by members of the social group, evaluate the conversation to identify a consensus recommendation of a product in a product area or a consensus opinion of the social group about a product or recommendation, and compute an aggregated user rating of a product based on the user ratings of the product by various members of the social group.

    摘要翻译: 有关产品和产品领域的对话也出现在参与社交网络的用户当中。 这些对话通常发生在通用通信通道上,例如电子邮件或社交网络消息,可能是非结构化和短暂的。 可以在社交群体(例如高度互联的用户群体)的用户之间促进这种对话,并且可以限于社交群体的成员,以促进可靠的讨论和个性化的建议。 社交网络还可以将这样的对话存储为可由社会群体的成员搜索的产品评论数据库,评估对话以识别产品领域中的产品或关于产品的社会团体的一致意见的一致建议或 建议,并根据社会群体的各个成员的产品的用户评分来计算产品的聚合用户评级。

    INTEGRATING SOCIAL NETWORK DATA WITH SEARCH RESULTS
    8.
    发明申请
    INTEGRATING SOCIAL NETWORK DATA WITH SEARCH RESULTS 有权
    整合社会网络数据与搜索结果

    公开(公告)号:US20110320423A1

    公开(公告)日:2011-12-29

    申请号:US12823511

    申请日:2010-06-25

    IPC分类号: G06F17/30

    摘要: A user of a social network may submit a search query relating to one or more topics to a search engine indexing a set of data items, but the search results, while authoritative and informative, may be highly impersonal with respect to the user. Conversely, the user may search for social data items within the social network relating to the topics, and such social data items may be more highly personalized to the user, but may also be inaccurate or incomplete. Instead, the search query may be applied to both the search engine and the social network, and the selected search results and social data items may be integrated into a presentation featuring both authoritative and personalized information about the topics associated with the search query.

    摘要翻译: 社交网络的用户可以将索引一个或多个主题的搜索查询提交给索引一组数据项的搜索引擎,但是在权威和翔实的情况下,搜索结果对于用户来说可能是高度非人格化的。 相反,用户可以搜索与该主题相关的社交网络内的社交数据项,并且这样的社交数据项可能对用户更加高度个性化,但也可能不准确或不完整。 相反,搜索查询可以应用于搜索引擎和社交网络,并且所选择的搜索结果和社交数据项可以被集成到特征在于与关于搜索查询相关联的主题的权威和个性化信息的呈现中。

    Reliable multicast transport protocol

    公开(公告)号:US08612617B2

    公开(公告)日:2013-12-17

    申请号:US11823541

    申请日:2007-06-28

    IPC分类号: G06F15/16 H04H20/71

    摘要: A semi-reliable multicast transport protocol uses multiple channels for communication between a server and multiple client devices. A join channel allows the sever to negotiate with client devices to join and exit a transmission session. A communication channel allows the server to communicate with client devices about a status of the transmission session. A polling channel initiated by a content transfer protocol, which runs on top of the transport protocol, transmits polling queries received from the content transfer protocol, receives client device responses to the polling queries, and passes the client device responses to the content transfer protocol. A data channel transmits data to client devices over a network.

    PROVIDING QUERY COMPLETIONS BASED ON DATA TUPLES
    10.
    发明申请
    PROVIDING QUERY COMPLETIONS BASED ON DATA TUPLES 审中-公开
    提供基于数据分组的查询完成

    公开(公告)号:US20120185507A1

    公开(公告)日:2012-07-19

    申请号:US13008046

    申请日:2011-01-18

    IPC分类号: G06F17/30

    CPC分类号: G06F16/2428 G06F16/243

    摘要: Data, such as product data or airline flight data, is represented using structured data tuples, tables, or as data with related metadata and tags, and stored by a search engine. Partial queries are received by the search engine from a user and are used to generate a dialog between the search engine and the user. The dialog may include suggested query completions for the partial queries that correspond to a schema associated with the data tuples. The suggested query completions may be determined using attribute combinations of attributes and attribute values, or metadata and tags associated with the data tuples, including known synonyms and misspellings. The user may interact with the query completions in the dialog, and the search engine may revise the dialog and the query completions according to the interactions. A user may query data tuples without knowing the schema used by the underlying data structures.

    摘要翻译: 诸如产品数据或航空公司航班数据的数据使用结构化数据元组,表格或具有相关元数据和标签的数据表示,并由搜索引擎存储。 搜索引擎从用户接收到部分查询,并用于在搜索引擎和用户之间生成对话。 该对话框可以包括与对应于与数据元组相关联的模式的部分查询的建议查询完成。 可以使用属性和属性值的属性组合或与数据元组相关联的元数据和标签(包括已知的同义词和拼写错误)来确定建议的查询完成。 用户可以与对话中的查询完成进行交互,并且搜索引擎可以根据交互来修改对话和查询完成。 用户可以在不知道底层数据结构使用的模式的情况下查询数据元组。