摘要:
A system and method for supporting the storage of advertising data used for providing advertisements in video games relies upon a proxy server for storing the advertising data. Specifically, in a video game device that supports a network communications and does not support a large non-volatile memory suitable for storing advertising data a storage media external to the video game device is identified and a portion of the storage media is reserved for storing advertising data. During a video game session an opportunity to provide an advertisement is detected and suitable advertising data is identified on the storage medium and transferred to the computing device via the network.
摘要:
In a video game session supporting a set of gamers participating in the game from a variety of different locations, an opportunity to provide an advertisement is presented. The content of the advertisement is chosen based upon specific criteria such as data relating to one of the gamers, for example, the location of the gamer. The chosen content of the advertisement is provided within an advertising spot of the video game.
摘要:
A thin client is for detecting a video game in execution. The video game does not support dynamic in game advertising. The thin client changes the video game content of the video game during execution thereof in order to provide in game advertising within the first video game in execution.
摘要:
A method of in game advertising wherein in game advertising spots are registered from different video games having similar demographic characteristics. The in game advertising spots are then grouped together into an aggregated community of advertising spots. An advertising campaign then delivers advertising content to the group of advertising spots as if the group were a single advertising spot.
摘要:
The present invention relates to a method and system for providing advertising content. A request is received for first advertising content according to a first advertising content request protocol. The first advertising content is then requested according to a second other advertising content request protocol. The first advertising content is received according to the second other advertising content request protocol and provided according to the first advertising content request protocol. The invention enables a game to communicate with a plurality of Ad Servers using different Ad Server Protocols, allowing a game publisher to mitigate the business risk by present ads from a plurality of advertising services.
摘要:
A method for automatically enabling and disabling advertising in an advertising enabled gaming environment includes providing a video game in execution on a gaming platform having communications with a communications network. In addition, a server is provided within the communications network for delivering of advertising content to the video game. To this end, the advertising content is retrievably stored in at least a storage location for access by the server. According to a set of rules, delivery of the advertising content to the video game is selectively disabled. Such disabling is performed absent disabling of a network connection between the gaming platform and the server and absent deleting of the advertising content from the at least a storage location.
摘要:
In order to enhance visual representation of an advertisement within a video game optical characteristics of the advertisement are specified. Specifically, downloaded data corresponding to an advertisement is used to provide an advertising image within a virtual environment of a video game. The advertising image is displayed having a portion that appears to be at least one of transmissive and reflective. In this way, advertisements are displayed in a fashion consistent with the appearance of a corresponding advertisement in the real world.
摘要:
In a video game session supporting a set of gamers participating in the game from a variety of different locations, an opportunity to provide an advertisement is presented. The content of the advertisement is chosen based upon specific criteria such as data relating to one of the gamers, for example, the location of the gamer. The chosen content of the advertisement is provided within an advertising spot of the video game.
摘要:
In order to enhance visual representation of an advertisement within a video game optical characteristics of the advertisement are specified. Specifically, downloaded data corresponding to an advertisement is used to provide an advertising image within a virtual environment of a video game. The advertising image is displayed having a portion that appears to be at least one of transmissive and reflective. In this way, advertisements are displayed in a fashion consistent with the appearance of a corresponding advertisement in the real world.
摘要:
A method for cataloging and populating advertising spots of an advertising enabled game includes using a catalog to select an advertising-spot of the advertising enabled game. For instance, the catalog is a catalog of itemized advertising spots for the advertising enabled game. An image is displayed including the selected advertising spot, in the context of the advertising enabled game. Advertising content is inserted into the image at the selected advertising spot, so as to produce a preview image that is representative of the advertising content when being displayed at the selected advertising spot during actual game play.