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公开(公告)号：US09286397B1
公开(公告)日：2016-03-15
申请号：US13957648
申请日：2013-08-02
Applicant: Google Inc.
Inventor： Dani Suleman , Hobart Sze
IPC: G06F17/30
CPC classification number: G06F17/30029 , G06F17/30477 , G06F17/3053 , G06F17/30699 , G06F17/30864 , G06F17/30867 , G06Q30/0269 , G06Q50/01 , H04L67/18
Abstract: Example techniques for generating customized content may include the following operations: receiving a search query from a computing device associated with a user; performing a search of electronic content based on the search query; obtaining a search result based on the search of electronic content; obtaining configurable content that relates to the search query, where the configurable content includes a field that is configurable; identifying user-specific content based on the search query; configuring the field of the configurable content based on the user-specific content to thereby produce configured content; and outputting data corresponding to the search result and the configured content for use in generating a Web page containing the search result and the configured content.
Abstract translation: 用于生成定制内容的示例技术可以包括以下操作：从与用户相关联的计算设备接收搜索查询; 基于搜索查询执行电子内容的搜索; 基于电子内容的搜索获得搜索结果; 获取与所述搜索查询相关的可配置内容，其中所述可配置内容包括可配置的字段; 基于搜索查询识别用户特定内容; 基于用户特定内容配置可配置内容的字段，从而产生配置的内容; 并且输出与搜索结果和所配置的内容相对应的数据，以用于生成包含搜索结果和配置的内容的网页。
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公开(公告)号：US10019443B2
公开(公告)日：2018-07-10
申请号：US15667802
申请日：2017-08-03
Applicant: Google Inc.
Inventor： Dani Suleman , Hobart Sze
CPC classification number: G06F16/435 , G06F16/2455 , G06F16/24578 , G06F16/335 , G06F16/951 , G06F16/9535 , G06Q30/0269 , G06Q50/01 , H04L67/18
Abstract: Example techniques for generating customized content may include the following operations: receiving a search query from a computing device associated with a user; performing a search of electronic content based on the search query; obtaining a search result based on the search of electronic content; obtaining configurable content that relates to the search query, where the configurable content includes a field that is configurable; identifying user-specific content based on the search query; configuring the field of the configurable content based on the user-specific content to thereby produce configured content; and outputting data corresponding to the search result and the configured content for use in generating a Web page containing the search result and the configured content.
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公开(公告)号：US20170329776A1
公开(公告)日：2017-11-16
申请号：US15667802
申请日：2017-08-03
Applicant: Google Inc.
Inventor： Dani Suleman , Hobart Sze
CPC classification number: G06F17/30029 , G06F17/30477 , G06F17/3053 , G06F17/30699 , G06F17/30864 , G06F17/30867 , G06Q30/0269 , G06Q50/01 , H04L67/18
Abstract: Example techniques for generating customized content may include the following operations: receiving a search query from a computing device associated with a user; performing a search of electronic content based on the search query; obtaining a search result based on the search of electronic content; obtaining configurable content that relates to the search query, where the configurable content includes a field that is configurable; identifying user-specific content based on the search query; configuring the field of the configurable content based on the user-specific content to thereby produce configured content; and outputting data corresponding to the search result and the configured content for use in generating a Web page containing the search result and the configured content.
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公开(公告)号：US09734518B2
公开(公告)日：2017-08-15
申请号：US15059035
申请日：2016-03-02
Applicant: Google Inc.
Inventor： Dani Suleman , Hobart Sze
CPC classification number: G06F17/30029 , G06F17/30477 , G06F17/3053 , G06F17/30699 , G06F17/30864 , G06F17/30867 , G06Q30/0269 , G06Q50/01 , H04L67/18
Abstract: Example techniques for generating customized content may include the following operations: receiving a search query from a computing device associated with a user; performing a search of electronic content based on the search query; obtaining a search result based on the search of electronic content; obtaining configurable content that relates to the search query, where the configurable content includes a field that is configurable; identifying user-specific content based on the search query; configuring the field of the configurable content based on the user-specific content to thereby produce configured content; and outputting data corresponding to the search result and the configured content for use in generating a Web page containing the search result and the configured content.
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公开(公告)号：US09721012B1
公开(公告)日：2017-08-01
申请号：US14187159
申请日：2014-02-21
Applicant: Google Inc.
Inventor： Chuan Jiang , Shreyas Doshi , Dani Suleman , Varouj Armen Chitilian , Daniel Aaron Shaffer , Lakshmi Kumar Dabbiru
IPC: G06F17/30
CPC classification number: G06F17/30864 , G06F17/30893
Abstract: A system and machine-implemented method for displaying social presence information associated with content, the method including identifying content being provided for display, determining an entity associated with the content, determining one or more social presence scores for the content based on social activity at one or more pages belonging to the entity at one or more social networking services, the social presence score being determined based on one or more indications of the quantity or quality of the social activity, determining, based on at least one score of the one or more social presence scores, whether the content should be annotated with social presence information regarding the social activity and providing the content and social presence information for display if it is determined that the content should be annotated with social presence information.
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Patent Agency Ranking
公开(公告)号：US20160180405A1
公开(公告)日：2016-06-23
申请号：US15059035
申请日：2016-03-02
Applicant: Google Inc.
Inventor： Dani Suleman , Hobart Sze
CPC classification number: G06F17/30029 , G06F17/30477 , G06F17/3053 , G06F17/30699 , G06F17/30864 , G06F17/30867 , G06Q30/0269 , G06Q50/01 , H04L67/18
Abstract: Example techniques for generating customized content may include the following operations: receiving a search query from a computing device associated with a user; performing a search of electronic content based on the search query; obtaining a search result based on the search of electronic content; obtaining configurable content that relates to the search query, where the configurable content includes a field that is configurable; identifying user-specific content based on the search query; configuring the field of the configurable content based on the user-specific content to thereby produce configured content; and outputting data corresponding to the search result and the configured content for use in generating a Web page containing the search result and the configured content.
Abstract translation: 用于生成定制内容的示例技术可以包括以下操作：从与用户相关联的计算设备接收搜索查询; 基于搜索查询执行电子内容的搜索; 基于电子内容的搜索获得搜索结果; 获取与所述搜索查询相关的可配置内容，其中所述可配置内容包括可配置的字段; 基于搜索查询识别用户特定内容; 基于用户特定内容配置可配置内容的字段，从而产生配置的内容; 并且输出与搜索结果和所配置的内容相对应的数据，以用于生成包含搜索结果和配置的内容的网页。
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公开(公告)号：US20150134414A1
公开(公告)日：2015-05-14
申请号：US14498446
申请日：2014-09-26
Applicant: Google Inc.
Inventor： Daniel Shaffer , Shreyas Doshi , Dani Suleman , Lakshmi Kumar Dabbiru , Varouj Chitilian , Sundeep Jain
CPC classification number: G06Q30/0254 , G06Q30/0203
Abstract: Systems and methods for annotating a content item may include determining statistical data concerning the at least one resource, brand, product, or service. A statistic of the statistical data may be associated with a content item associated with the at least one resource, brand, product, or service. A request for a content item may be received from a client device and the content item associated with the statistic of the statistical data may be selected in response to the request. Data to effect presentation of the selected content item and data to effect presentation of an annotation with the selected content item may be served. The annotation may be based, at least in part, on the statistic of the statistical data.
Abstract translation: 用于注释内容项的系统和方法可以包括确定关于至少一个资源，品牌，产品或服务的统计数据。 统计数据的统计量可以与与至少一个资源，品牌，产品或服务相关联的内容项目相关联。 可以从客户端设备接收对内容项目的请求，并且可以响应于该请求来选择与统计数据的统计信息相关联的内容项目。 可以提供用于实现所选择的内容项目和数据的呈现以实现具有所选内容项目的注释的呈现的数据。 该注释可以至少部分地基于统计数据的统计。
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公开(公告)号：US10600078B2
公开(公告)日：2020-03-24
申请号：US15586009
申请日：2017-05-03
Applicant: Google Inc.
Inventor： Lakshmi Kumar Dabbiru , Luke Hiro Swartz , Dani Suleman
Abstract: Systems and methods for measuring brand uplift in a computer networked environment are provided. A data processing system can assign a first set of device identifiers to an experimental arm and a second set of device identifiers to a control arm. Computing devices associated with the experimental arm receive third-party content items promoting a brand for which a brand uplift experiment is performed, while computing devices associated with the control arm do not receive third-party content items promoting the brand. At the end of the experiment, a brand uplift metric value is computed by analyzing search query logs of the computing devices. The brand uplift metric value is then provided to an advertiser for display.
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公开(公告)号：US20170300963A1
公开(公告)日：2017-10-19
申请号：US15586009
申请日：2017-05-03
Applicant: Google Inc.
Inventor： Lakshmi Kumar Dabbiru , Luke Hiro Swartz , Dani Suleman
CPC classification number: G06Q30/0246 , G06Q30/0245 , G06Q30/0256 , G06Q30/0264 , H04L67/02 , H04L67/10 , H04L67/20 , H04L67/42
Abstract: Systems and methods for measuring brand uplift in a computer networked environment are provided. A data processing system can assign a first set of device identifiers to an experimental arm and a second set of device identifiers to a control arm. Computing devices associated with the experimental arm receive third-party content items promoting a brand for which a brand uplift experiment is performed, while computing devices associated with the control arm do not receive third-party content items promoting the brand. At the end of the experiment, a brand uplift metric value is computed by analyzing search query logs of the computing devices. The brand uplift metric value is then provided to an advertiser for display.
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公开(公告)号：US09679308B2
公开(公告)日：2017-06-13
申请号：US14485164
申请日：2014-09-12
Applicant: Google Inc.
Inventor： Lakshmi Kumar Dabbiru , Luke Hiro Swartz , Dani Suleman
CPC classification number: G06Q30/0246 , G06Q30/0245 , G06Q30/0256 , G06Q30/0264 , H04L67/02 , H04L67/10 , H04L67/20 , H04L67/42
Abstract: Systems and methods for measuring brand uplift in a computer networked environment is provided. A data processing system can assign a first set of device identifiers to an experimental arm and a second set of device identifiers to a control arm. Computing devices associated with the experimental arm receive third-party content items promoting a brand for which a brand uplift experiment is performed, while computing devices associated with the control arm do not receive third-party content items promoting the brand. At the end of the experiment, a brand uplift metric value is computed by analyzing search query logs of the computing devices. The brand uplift metric value is then provided to an advertiser for display.
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