Methods and apparatus to determine audience engagement indices associated with media presentations
    5.
    发明授权
    Methods and apparatus to determine audience engagement indices associated with media presentations 有权
    确定与媒体演示相关的观众参与指数的方法和设备

    公开(公告)号:US09009298B2

    公开(公告)日:2015-04-14

    申请号:US12965505

    申请日:2010-12-10

    摘要: Methods, apparatus, and articles of manufacture to determine audience engagement indices associated with media presentations are disclosed. An example method involves determining an Internet engagement indice based on a quantity of messages posted on an Internet service and containing a keyword associated with a media presentation. The example method also involves determining a composite engagement indice based on the Internet engagement indice and a survey engagement indice based on a survey of panel members exposed to the media presentation.

    摘要翻译: 公开了用于确定与媒体呈现相关联的观众参与指数的方法,装置和制品。 示例性方法包括基于在因特网服务上张贴的消息的数量来确定互联网参与指标,并且包含与媒体呈现相关联的关键字。 该示例方法还涉及基于互联网参与指标和基于对媒体呈现暴露的面板成员的调查来确定综合参与指标。

    MONITORING STREAMING MEDIA CONTENT
    6.
    发明申请
    MONITORING STREAMING MEDIA CONTENT 有权
    监测流媒体内容

    公开(公告)号:US20130007794A1

    公开(公告)日:2013-01-03

    申请号:US13341661

    申请日:2011-12-30

    IPC分类号: H04N21/442

    摘要: Methods, apparatus and articles of manufacture to monitor streaming media content are disclosed. An example method disclosed herein to monitor streaming media content comprises extracting first metering data from media content to be provided to a content presentation device via a transport stream, the first metering data identifying at least one of the media content or a source of the media content, combining the first metering data with second metering data obtained independently of the media content, the combined metering data not being decodable by a meter associated with the content presentation device, and transcoding the combined metering data to form transcoded metering data having a format decodable by the meter associated with the content presentation device.

    摘要翻译: 公开了用于监视流媒体内容的方法,装置和制品。 本文公开的用于监视流媒体内容的示例性方法包括:从要通过传输流提供给内容呈现设备的媒体内容提取第一测量数据,所述第一测量数据标识媒体内容或媒体内容的源中的至少一个 将第一计量数据与独立于媒体内容获得的第二测量数据相组合,组合的计量数据不能由与内容呈现设备相关联的计量器来解码,并且对组合的计量数据进行代码转换以形成具有可解码的格式的经转码的计量数据, 该仪表与内容呈现设备相关联。