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    Interactive User Interface for Television Applications
    2.
    发明申请
    Interactive User Interface for Television Applications 审中-公开
    电视应用的交互式用户界面

    公开(公告)号：US20140351858A1

    公开(公告)日：2014-11-27

    申请号：US14455244

    申请日：2014-08-08

    申请人： TVWorks, LLC

    发明人： Lena D. Chane ,  Matt Marenghi ,  Ty Ahmad-Taylor ,  Alex Chung ,  Prakash Hegde ,  Samuel Moreau ,  Darrel Haber

    IPC分类号： H04N21/2665 ,  H04N21/482 ,  H04N21/8545 ,  H04N21/235

    CPC分类号： H04N21/482 ,  H04N5/44543 ,  H04N5/45 ,  H04N21/2355 ,  H04N21/2665 ,  H04N21/4437 ,  H04N21/4438 ,  H04N21/47202 ,  H04N21/47214 ,  H04N21/478 ,  H04N21/4786 ,  H04N21/4788 ,  H04N21/4828 ,  H04N21/812 ,  H04N21/8543 ,  H04N21/8545

    摘要： An iTV user interface includes a navigable menu area through which a user can select from among a variety of services and a content display area in which formatted data associated with a selected menu service are displayed to the user. The formatted data is displayed in a rotating or ticker fashion having both a passive mode, in which the formatted data is displayed in a sequence independent of any selection operations by a television viewer, and active mode, in which the formatted data is displayed in a sequence that depends on selection operations by the television viewer. Advertisements and/or promotions may be interspersed among the content items. The navigable menu area and the content display area may be displayed to the viewer at the same time as television programming is displayed on the television.

    摘要翻译： iTV用户界面包括可导航菜单区域，用户可通过该区域从多种服务中进行选择，以及内容显示区域，其中与所选择的菜单服务相关联的格式化数据被显示给用户。 格式化的数据以旋转或行话方式显示，具有被动模式，其中格式化数据以与电视观看者的任何选择操作无关的顺序显示，并且活动模式中格式化数据被显示在 这取决于电视观众的选择操作。 广告和/或促销可以散布在内容项之中。 在电视上显示电视节目的同时，可以向观众显示导航菜单区域和内容显示区域。

    Programming Contextual Interactive User Interface for Television
    3.
    发明申请
    Programming Contextual Interactive User Interface for Television 有权
    为电视编程上下文交互式用户界面

    公开(公告)号：US20140150024A1

    公开(公告)日：2014-05-29

    申请号：US14167355

    申请日：2014-01-29

    申请人： TVWORKS, LLC

    发明人： Lena Chane ,  Samuel Moreau ,  Darrell Haber ,  Matt Marenghi

    IPC分类号： H04N21/478 ,  H04N21/262 ,  H04N21/81

    CPC分类号： H04N21/478 ,  H04N5/44543 ,  H04N5/45 ,  H04N21/26283 ,  H04N21/4312 ,  H04N21/47217 ,  H04N21/482 ,  H04N21/8133 ,  H04N21/8153

    摘要： A user interface for interactive television services is represented as a visual overlay that provides a viewer with knowledge of a library of available content relating to a currently tuned to television channel and navigation options for selecting desired portions of the available content from the library, the available content being designated according to business rules specified by a provider of the interactive television services. The visual overlay may be displayed over full-screen or embedded television programming, which may be broadcast television programming or on-demand television programming.

    摘要翻译： 用于交互式电视服务的用户界面被表示为视觉叠加，其向观众提供与当前调谐到电视频道相关的可用内容的库的知识和用于从库中选择可用内容的期望部分的导航选项，可用 内容根据交互式电视服务提供商规定的业务规则进行指定。 可以通过全屏幕或嵌入式电视节目显示视觉叠加，其可以是广播电视节目或按需电视节目。

    System and Method for Construction, Delivery and Display of iTV Content
    4.
    发明申请
    System and Method for Construction, Delivery and Display of iTV Content 审中-公开
    iTV内容的构建，交付和显示系统及方法

    公开(公告)号：US20160127802A1

    公开(公告)日：2016-05-05

    申请号：US14842196

    申请日：2015-09-01

    申请人： TVWORKS, LLC

    发明人： John Carney ,  David de Andrade ,  Sithampara Babu Niranjan ,  David Brandyberry ,  Leon Franzen ,  Lena Chane ,  Matt Marenghi ,  Prakash Hedge ,  Alex Chung ,  Viva Chu ,  Greg Thomson ,  Ruth Dawson

    IPC分类号： H04N21/81 ,  H04N21/45

    CPC分类号： H04N5/44543 ,  G06Q30/02 ,  H04N5/45 ,  H04N7/165 ,  H04N7/17318 ,  H04N21/4437 ,  H04N21/4438 ,  H04N21/4532 ,  H04N21/4622 ,  H04N21/47202 ,  H04N21/47214 ,  H04N21/478 ,  H04N21/4782 ,  H04N21/4786 ,  H04N21/4788 ,  H04N21/482 ,  H04N21/4828 ,  H04N21/812 ,  H04N21/8543 ,  H04N21/8545

    摘要： iTV content is created and deployed using a server component adapted to allow content developers to create applications according to an authoring specification that describes a framework for same; a transport component configured to optimize and deliver the applications to one or more clients; and a client component adapted to render the applications through a television so as to permit user interaction therewith. The authoring specification provides for the presentation of content through one or more templates defined therein, allowing application definition and behavior to remain common across multiple client device types, middleware platforms, and/or iTV operating environments. The framework for applications accommodates advertising, promotions, content placement packages and/or programming campaign definitions, so as to permit a selection of a specific advertisement, promotion or content at a time of preparation of the iTV content by the server, and/or a time of execution of the applications by the client.

    摘要翻译： 使用服务器组件创建和部署iTV内容，该服务器组件适于允许内容开发人员根据描述相同框架的创作规范来创建应用程序; 配置成优化并将应用传递给一个或多个客户端的运输组件; 以及适于通过电视机呈现应用程序以允许用户与其进行交互的客户端组件。 创作规范通过其中定义的一个或多个模板来提供内容的呈现，允许应用程序定义和行为在多个客户端设备类型，中间件平台和/或iTV操作环境中保持共同。 用于应用的框架适应广告，促销，内​​容放置包和/或节目活动定义，以便允许在由服务器准备iTV内容时选择特定广告，促销或内容，和/或 客户端执行应用程序的时间。

    INTERACTIVE USER INTERFACE FOR TELEVISION APPLICATIONS
    7.
    发明申请
    INTERACTIVE USER INTERFACE FOR TELEVISION APPLICATIONS 有权
    电视应用的交互式用户界面

    公开(公告)号：US20130139201A1

    公开(公告)日：2013-05-30

    申请号：US13751441

    申请日：2013-01-28

    申请人： TVWORKS, LLC

    发明人： Lena D. Chane ,  Matt Marenghi ,  Ty Ahmad-Taylor ,  Alex Chung ,  Prakash Hegde ,  Samuel Moreau ,  Darrel Haber

    IPC分类号： H04N21/482

    CPC分类号： H04N21/482 ,  H04N5/44543 ,  H04N5/45 ,  H04N21/2355 ,  H04N21/2665 ,  H04N21/4437 ,  H04N21/4438 ,  H04N21/47202 ,  H04N21/47214 ,  H04N21/478 ,  H04N21/4786 ,  H04N21/4788 ,  H04N21/4828 ,  H04N21/812 ,  H04N21/8543 ,  H04N21/8545

    摘要： An iTV user interface includes a navigable menu area through which a user can select from among a variety of services and a content display area in which formatted data associated with a selected menu service are displayed to the user. The formatted data is displayed in a rotating or ticker fashion having both a passive mode, in which the formatted data is displayed in a sequence independent of any selection operations by a television viewer, and active mode, in which the formatted data is displayed in a sequence that depends on selection operations by the television viewer. Advertisements and/or promotions may be interspersed among the content items. The navigable menu area and the content display area may be displayed to the viewer at the same time as television programming is displayed on the television.

    摘要翻译： iTV用户界面包括可导航菜单区域，用户可通过该区域从多种服务中进行选择，以及内容显示区域，其中与所选择的菜单服务相关联的格式化数据被显示给用户。 格式化的数据以旋转或行话方式显示，具有被动模式，其中格式化数据以与电视观看者的任何选择操作无关的顺序显示，并且活动模式中格式化数据被显示在 这取决于电视观众的选择操作。 广告和/或促销可以散布在内容项之中。 在电视上显示电视节目的同时，可以向观众显示导航菜单区域和内容显示区域。