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公开(公告)号:US20230066059A1
公开(公告)日:2023-03-02
申请号:US17792925
申请日:2021-01-25
申请人: DENTSU INC.
发明人: Wataru KISHIMOTO
摘要: A storage unit stores broadcast contact information indicating a degree of contact from receivers for each of a plurality of pieces of broadcast information broadcasted by a broadcast medium. A calculation unit calculates a statistic by using broadcast contact information of first broadcast information included in the plurality of pieces of broadcast information and broadcast contact information of second broadcast information broadcasted after the first broadcast information. The statistic to be calculated is a statistic having a larger contribution of the broadcast contact information of the second broadcast information than a contribution of the broadcast contact information of the first broadcast information. A prediction unit determines predicted contact information indicating a degree of contact from receivers for broadcasting-scheduled broadcast information based on the statistic.
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公开(公告)号:US11334909B2
公开(公告)日:2022-05-17
申请号:US17293457
申请日:2019-08-09
申请人: DENTSU INC.
发明人: Wataru Kishimoto
IPC分类号: H04N21/262 , G06Q30/02 , H04N21/81
摘要: [Problem to be solved] An object of the present invention is to provide a method for improving an advertising effect, particularly in a television commercial. [Solution] According to an embodiment of the present invention, the disclosed method is a method for providing an advertisement for a television program, which determines an advertisement-related product related to a product to be advertised, refers supply prediction information of the advertisement-related product, and determines the time for placing the TV program advertisement based on the supply prediction information.
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公开(公告)号:US20210217326A1
公开(公告)日:2021-07-15
申请号:US17058930
申请日:2019-05-17
申请人: DENTSU INC.
发明人: Kosuke TAKAHASHI
摘要: A character output device with which reading of print characters is not hindered by Braille characters even when Braille characters are output over print characters is provided. A character output device (1) includes a storage unit (2) that stores font data made up of a print character layer and a Braille character layer, a print character printing unit (3) that prints print characters onto a medium for output based on the print character layer, and a Braille character output unit (4) that outputs Braille characters onto the medium on which the print characters have been printed, based on the Braille character layer. Characters included in the font data are configured so that every dot portion (P) that forms a Braille character overlies a line portion (L) that forms a print character. When outputting the Braille characters onto the medium on which the print characters have been printed, the Braille character output unit (4) makes registration such that every dot portion (P) that forms a Braille character overlies a line portion (L) that forms a print character.
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4.
公开(公告)号:US20200074502A1
公开(公告)日:2020-03-05
申请号:US16476638
申请日:2018-01-09
申请人: DENTSU INC.
发明人: Wataru KISHIMOTO
IPC分类号: G06Q30/02 , G06N20/00 , H04N21/234
摘要: An advertisement space optimization system for optimizing an advertisement space broadcast on a broadcast medium includes a system for high-advanced rating estimate (SHARE) and a target actual optimization system (TAOS). The SHARE is configured to predict a target audience rating with an accuracy higher than a predetermined accuracy and/or receive an input of rating rate data measured in real time by a third party organization, and transmit predicted audience rating data for an advertisement space and/or audience rating data immediately before broadcast to the TAOS. The TAOS is configured to receive from the SHARE the predicted audience rating of an advertisement to be broadcast and/or audience rating data of the advertisement immediately before on air (OA), reallocate arrangement of a material for an advertisement space based on third data obtained by evaluating a difference between first data and second data, and transmit a specification of the reallocated material.
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公开(公告)号:US20180012389A1
公开(公告)日:2018-01-11
申请号:US15545512
申请日:2016-01-29
申请人: DENTSU INC.
发明人: Yuki KISHI , Yasuo HIGA , Akio IIJIMA , Tatsuki TATARA
CPC分类号: G06T13/205 , G06T13/40 , G10H1/00 , G10H1/0008 , G10H1/0058 , G10H1/368 , G10H1/40 , G10H2210/091 , G10H2220/201 , G10H2220/455 , G10H2240/056
摘要: The present invention is designed to allow easy synchronization of the movement of a computer graphics (CG) model with sound data. The data structure according to an embodiment of the present invention presents a data structure that relates to a computer graphics (CG) model, including first time-series information for designating the coordinates of the components of the CG model on a per beat basis, and the first time-series information is used on a computer to process the CG model.
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公开(公告)号:US20120095832A1
公开(公告)日:2012-04-19
申请号:US13312509
申请日:2011-12-06
申请人: Satoshi NISHIDA , Shigetaka YAMAKAWA , Mieko SUGIHARA , Keita MANABE , Jun HASEGAWA , Yutaka KAMOSHITA , Hideaki HARUTA , Yoshifumi MORITA
发明人: Satoshi NISHIDA , Shigetaka YAMAKAWA , Mieko SUGIHARA , Keita MANABE , Jun HASEGAWA , Yutaka KAMOSHITA , Hideaki HARUTA , Yoshifumi MORITA
IPC分类号: G06Q30/02
CPC分类号: G06Q30/0245 , G06F17/30339 , G06F17/30424 , G06Q30/02 , G06Q30/0254 , G06Q30/0256
摘要: It is also an object of the present invention to provide objective advertisement plan(s). The target specifying information storage part 202 stores information for specifying target attribution including information for specifying information delivery medium of an object to contact with correspondently with searchers' id. The search term storage part 203 correspondently stores a searcher's id, the timing of search, and the term used for the search. The extraction part 204 extracts the timing of search for such search term for each searcher's id, segments the extracted search timing for each searcher's id into a predetermined number in chronological order and then extracts searcher's id belonging to each segment. The advertising medium data determination part 205 extracts information on candidate of information delivery medium for the each segment from the extracted each searcher's id using information for specifying a target and determines candidate(s) of information delivery medium from the extracted candidate of information delivery medium.
摘要翻译: 本发明的另一个目的是提供客观的广告计划。 目标指定信息存储部分202存储用于指定目标属性的信息,包括用于指定与搜索者id相对应的对象的信息传递介质的信息。 搜索项存储部203相应地存储搜索者的id,搜索的定时和用于搜索的术语。 提取部分204提取对于每个搜索者的id搜索这样的搜索项的定时,按照时间顺序将提取的每个搜索者id的搜索定时分成预定数,然后提取属于每个分段的搜索者的id。 广告介质数据确定部分205使用用于指定目标的信息从提取的每个搜索者的ID中提取关于每个段的信息传递介质的候选的信息,并且从提取的信息传递介质的候选中确定信息传递介质的候选。
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公开(公告)号:US08103663B2
公开(公告)日:2012-01-24
申请号:US12518817
申请日:2008-09-26
申请人: Satoshi Nishida , Shigetaka Yamakawa , Mieko Sugihara , Keita Manabe , Jun Hasegawa , Yutaka Kamoshita , Hideaki Haruta , Yoshifumi Morita
发明人: Satoshi Nishida , Shigetaka Yamakawa , Mieko Sugihara , Keita Manabe , Jun Hasegawa , Yutaka Kamoshita , Hideaki Haruta , Yoshifumi Morita
IPC分类号: G06F17/30
CPC分类号: G06Q30/0245 , G06F17/30339 , G06F17/30424 , G06Q30/02 , G06Q30/0254 , G06Q30/0256
摘要: It is also an object of the present invention to provide objective advertisement plan(s). The target specifying information storage part 202 stores information for specifying target attribution including information for specifying information delivery medium of an object to contact with correspondently with searchers' ID. The search term storage part 203 correspondently stores a searcher's ID, the timing of search, and the term used for the search. The extraction part 204 extracts the timing of search for such search term for each searcher's ID, segments the extracted search timing for each searcher's ID into a predetermined number in chronological order and then extracts searcher's ID belonging to each segment. The advertising medium data determination part 205 extracts information on candidate of information delivery medium for the each segment from the extracted each searcher's ID using information for specifying a target and determines candidate(s) of information delivery medium from the extracted candidate of information delivery medium.
摘要翻译: 本发明的另一个目的是提供客观的广告计划。 目标指定信息存储部分202存储用于指定目标属性的信息,包括用于指定与搜索者ID相对应的对象的信息传递介质的信息。 搜索项存储部203相应地存储搜索者的ID,搜索的定时和用于搜索的术语。 提取部分204提取对每个搜索者ID搜索这样的搜索项的定时,按照时间顺序将所搜索的每个搜索者的ID的搜索定时分成预定的数目,然后提取属于每个分段的搜索者的ID。 广告介质数据确定部分205使用用于指定目标的信息从提取的每个搜索者的ID中提取关于每个分段的信息传递介质的候选的信息,并且从所提取的信息传递介质的候选中确定信息传递介质的候选。
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公开(公告)号:US20090241433A1
公开(公告)日:2009-10-01
申请号:US12066988
申请日:2005-09-15
申请人: Jun Naito , Akira Hoshino , Mitsunori Kikutake , Hisashi Maruoka , Hisashi Inaba , Masao Takebayashi , Keiji Yanagiya
发明人: Jun Naito , Akira Hoshino , Mitsunori Kikutake , Hisashi Maruoka , Hisashi Inaba , Masao Takebayashi , Keiji Yanagiya
摘要: A theater (54) can be divided into a plurality of booths (64) by booth partition walls (68). By moving the booth partition walls (68), the plurality of booths (64) are combined to form a combined theater (66). When the theater (54) is divided in the plurality of booths (64), each booth (64) provides a booth picture in which images of visitors seated in the booth (64) are incorporated as characters. The combined theater (66) provides a combined-theater picture with the use of screens (70) of all the booths (64). Each booth (64) provides a default picture when a fault occurs in the function of generating a booth picture.
摘要翻译: 剧院(54)可以由展位分隔壁(68)分成多个展位(64)。 通过移动展位分隔壁(68),组合多个展位(64)形成组合剧院(66)。 当剧院(54)在多个展位(64)中分开时,每个展位(64)提供一个展位图片,其中坐在展台(64)中的游客的图像被并入作为字符。 组合剧院(66)提供了使用所有展位(64)中的屏幕(70)的组合剧院图片。 每个展台(64)在生成展位图片的功能发生故障时提供默认图片。
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公开(公告)号:US20050211770A1
公开(公告)日:2005-09-29
申请号:US11128757
申请日:2005-05-13
申请人: Takahito Iida
发明人: Takahito Iida
IPC分类号: G06F17/30 , G06K5/00 , G06Q20/04 , G06Q20/12 , G06Q30/06 , G07F7/10 , G07F17/16 , G07F17/30 , G11B20/00 , G11B27/00 , G11B27/028 , G11B27/031 , G11B27/034 , G11B27/34 , G11B27/36 , H04H20/31 , H04H20/76
CPC分类号: G06Q20/1235 , G06F16/40 , G06F16/68 , G06Q20/04 , G06Q20/12 , G06Q30/06 , G07F7/1008 , G07F7/1025 , G07F17/16 , G07F17/305 , G11B20/00086 , G11B27/002 , G11B27/028 , G11B27/031 , G11B27/034 , G11B27/34 , G11B27/36 , G11B2220/2529 , G11B2220/41 , H04H20/31 , H04H2201/70
摘要: A software implemented code is operational in a system for permitting a user to access broadcast media in data communication with a broadcast receiving device. The code comprises encoded information that is sufficient to uniquely identify the media being broadcast and comprises information regarding the permitted uses of the broadcast media. The code is configured to be broadcast with the media and to travel with the broadcast media, or alternatively is configured to be distributed to the user independent of the media. The code is also capable of being selectively stored into a storage medium associated with said broadcast receiving device, and is configured to selectively permit access by the user to the broadcast media. Alternatively, the code is capable of being transmitted to a station in response to an input from the user selecting said media, and is configured to instruct the station to selectively permit access by the user to the media depending upon the user input.
摘要翻译: 软件实现的代码在用于允许用户访问与广播接收设备的数据通信中的广播媒体的系统中是可操作的。 代码包括足以唯一地标识正在广播的媒体的编码信息,并且包括关于广播媒体的允许使用的信息。 代码被配置为与媒体一起广播并且与广播媒体一起旅行,或者可选地被配置为独立于媒体分发给用户。 代码还能够被选择性地存储到与所述广播接收设备相关联的存储介质中,并且被配置为选择性地允许用户访问广播媒体。 或者,代码能够响应于来自用户选择所述媒体的输入而被发送到站,并且被配置为指示站根据用户输入选择性地允许用户访问媒体。
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