Abstract:
The present invention discloses a method of generating a unique code, comprising receiving purchase confirmation in response to a purchasing activity by a person, generating a unique code according to the purchasing activity, providing the unique code to the person who made the purchasing activity, wherein the unique code is configured to provide a proof of purchase by the person.
Abstract:
The disclosed embodiment relates to establishing communication with a nearby user computing device. An exemplary method executed by one or more computing devices comprises monitoring a geographic area to determine whether a user computing device is located within the proximity of at least one of the one or more computing devices, and when the user computing device is located within the proximity of at least one of the one or more computing devices, identifying, by at least one of the one or more computing devices, the user computing device based on identifying information associated with the user computing device. The method preferably further comprises transmitting promotional information to the user computing device, the promotional information being based at least in part on the identity of the user computing device and the geographic location of the user computing device.
Abstract:
In one aspect, a computing apparatus is configured to represent offer rules based on requirements for the detection of predefined types of events, and actions scheduled to be performed in response to the detection of each occurrence of the events. The events are processed independently from each other and are linked via prerequisite conditions to formulate the requirements of an offer campaign. In one embodiment, the requirements for the detection of the events are specified based on predetermined types of events, including a first type for an event specified for interaction with a first user when the first user performs an action as a result of a referral from a second user, and a second type for an event specified for interaction with the second user in response to the first user performing the action.
Abstract:
A marketing system, also referred to as a platform, is disclosed which facilitates centralized management of marketing activities among multiple participants of multiple channel marketing networks, where the marketing activities may include determination of one or more consumers to which marketing content is to be presented and a provision of marketing content thereto. In particular, the disclosed technology platform allows members of a channel marketing network, including, for example, sponsors/OEMs, distributors, buying groups, and resellers, to link to each other to create connections that allow a secure and managed exchange of marketing content, funding and contact data, for the purpose of executing shared business processes, such as co-marketing related processes, and having access to the results thereof. An advertising platform is provided which facilitates participant discovery and channel network formation, segregates marketing activities between channel marketing networks and among the participants of a particular channel marketing network, generates and conducts marketing campaigns on behalf of participants based on internally generated and/or participant provided marketing content and directed to participant identified contacts, facilitates the funding of those marketing campaigns by one or more participants, and facilitates gathering and evaluation of the results thereof.
Abstract:
In general, a method for providing content to a user includes providing a content item to a user responsive to a received request. The content item is displayed to the user in a slot associated with a third party content site. The content item includes a first annotation providing information for or about re-publishing the content item. A request is received from the user to follow a content provider associated with the content item. The user is designated as being interested in updated content from the content provider. Designating the user includes presenting information about the user to one or more of the content provider or a social application that includes a content provider presence so as to allow for updates associated with the content provider to be followed by the user.
Abstract:
A computer-implemented method of identifying illegitimate requests for information may include associating a first carrier with an electronic promotional item, receiving a request relating to the electronic promotional item from a second carrier, and identifying the request as illegitimate if the first carrier is different than the second carrier. The computer-implemented method may further include transmitting the electronic promotional item to the first carrier. The request may be a response to the electronic promotional item. In some embodiments, the electronic promotional item may be a link to more information about the electronic promotional item. The computer-implemented method may further include logging the request in a database and charging an ad sponsor for the request in the second database. In some embodiments, a charge may be canceled for the request if the request is identified as illegitimate.
Abstract:
A system and method of providing a linking module to link an identifier to media content in order to create embedded advertising content. A system enabler receives a registration of the identifier and further provides embedded advertising content to be transmitted to a client. The system enabler further provides an extraction module to extract the identifier from the embedded advertising content to allow a client interaction with an advertising experience. The client interactions with an advertising experience are tracked by the system enabler to result in tracked client interactions. After receiving the tracked client interactions, the system enabler compares the tracked client interactions to compensable action items to update an account.
Abstract:
A method of delivering interactive content using an entertainment system. The method includes a step of providing access to interactive content to a user at a first level of access over a computer network including first access privileges. The method also includes a step of providing access to the content to the user at a second level of access in response to the user satisfying a first predetermined condition. The second level of access provides second access privileges that are excluded from the first level of access. The method also includes a step of providing access to the content to the user at a third level of access in response to the user satisfying both the first predetermined condition and a second predetermined condition. The third level of access provides the second access privileges and third access privileges. The third access privileges are excluded from said second level of access.