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    AUDIENCE TARGETING BASED ON PERFORMANCE HISTORY OF INVITATIONAL CONTENT
    41.
    发明申请
    AUDIENCE TARGETING BASED ON PERFORMANCE HISTORY OF INVITATIONAL CONTENT 有权
    基于邀请内容的性能历史的听觉目标

    公开(公告)号：US20110295628A1

    公开(公告)日：2011-12-01

    申请号：US12790741

    申请日：2010-05-28

    Applicant: Eswar Priyadarshan ,  Kenley Sun ,  Dan Marius Grigorovici ,  Ravikiran Chittari ,  Jayasurya Vadrevu ,  Omar Abdala

    Inventor： Eswar Priyadarshan ,  Kenley Sun ,  Dan Marius Grigorovici ,  Ravikiran Chittari ,  Jayasurya Vadrevu ,  Omar Abdala

    IPC: G06Q10/00 ,  G06Q50/00 ,  G06F15/173

    CPC classification number: G06Q30/02 ,  G06Q10/063

    Abstract: Systems and methods are provided for audience targeting based on a performance history of invitational content from secondary content providers, such as advertisements. In operation, responsive to request from a user for content package, a queue of available invitational content is retrieved. Thereafter, based at least on a performance history of the available invitational content in the queue, a context of the primary content, and a performance history of invitational content previously presented to other users, the queue can be at least partially reordered to provide an adjusted queue. The invitational content for the content package can then be selected based on the adjusted queue.

    Abstract translation: 根据来自次要内容提供商（如广告）的邀请内容的演奏历史，为受众群体定位提供系统和方法。 在操作中，响应于用户对内容包的请求，检索可用邀请内容的队列。 此后，至少基于队列中的可用邀请内容的性能历史，主内容的上下文以及之前呈现给其他用户的邀请内容的性能历史，该队列可以至少部分地重新排序以提供经调整的 队列。 然后可以基于调整的队列来选择内容包的邀请内容。

    Integrated interactive messaging system and method
    42.
    发明授权
    Integrated interactive messaging system and method 有权
    集成交互式消息系统和方法

    公开(公告)号：US08051132B2

    公开(公告)日：2011-11-01

    申请号：US10521507

    申请日：2003-07-18

    Applicant: Gerald Hewes ,  Eswar Priyadarshan ,  Boon Hwang ,  Srinivasarao Nandiwada

    Inventor： Gerald Hewes ,  Eswar Priyadarshan ,  Boon Hwang ,  Srinivasarao Nandiwada

    IPC: G06F15/16

    CPC classification number: G06Q30/02 ,  H04L12/1859 ,  H04L51/12

    Abstract: A system and method for organizations to develop, test, execute and analyze messaging programs defining a message application server comprising (a) a dialog designer configured to provide a user interface to an organization's program designers and marketers, to allow for rapid messaging program creation, to provide the ability to select the type of messaging program, to select service addresses for the messaging program, to schedule messaging programs for execution, to upload messaging user data into lists, to create segments, to download messaging program result data, to test messaging programs, to provide reports, including real-time reports, on messaging programs; (b) a dialog server configured to execute messaging programs by execution of program instructions, to manage substantially simultaneously executed messaging programs, to store messaging user results and message delivery status, to maintain state and session context across message invocations for messaging users within messaging program; and (c) a message exchange configured to route messages to and from messaging service providers, to manage service addresses, to perform message billing and to connect to messaging service providers. The system and method allow organizations to interact with messaging users who own a messaging communication device by using the services of messaging service providers.

    Abstract translation: 一种用于组织开发，测试，执行和分析定义消息应用服务器的消息传递程序的系统和方法，包括：（a）对话设计器，被配置为向组织的程序设计者和营销者提供用户界面，以允许快速消息传递程序创建， 以提供选择消息传递程序的类型，选择消息传递程序的服务地址，调度用于执行的消息传递程序，将消息用户数据上传到列表中，以创建段，下载消息传递程序结果数据，以测试消息传递 方案，提供关于消息传递方案的报告，包括实时报告; （b）对话服务器，被配置为通过执行程序指令来执行消息传递程序，管理基本上同时执行的消息传递程序，存储消息传递用户结果和消息传递状态，以在消息传递程序中的消息传递用户的消息调用之间维护状态和会话上下文 ; 以及（c）消息交换机，被配置为将消息传递到消息收发服务提供商和从消息服务提供商传递消息，管理服务地址，执行消息计费并连接到消息收发服务提供商。 系统和方法允许组织通过使用消息传递服务提供商的服务与拥有消息通信设备的消息传递用户进行交互。

    System and method for cross-carrier mobile device capability discovery
    43.
    发明授权
    System and method for cross-carrier mobile device capability discovery 有权
    跨载波移动设备能力发现的系统和方法

    公开(公告)号：US07974988B2

    公开(公告)日：2011-07-05

    申请号：US11710474

    申请日：2007-02-26

    Applicant: Srinivasarao Nandiwada ,  Eswar Priyadarshan ,  Krishnamoorthy Dhandapani ,  George Bukow ,  Kenneth Lo

    Inventor： Srinivasarao Nandiwada ,  Eswar Priyadarshan ,  Krishnamoorthy Dhandapani ,  George Bukow ,  Kenneth Lo

    IPC: G06F17/30

    CPC classification number: H04L51/066 ,  H04W4/18

    Abstract: A system and method for cross-carrier mobile device capability discovery. According to an embodiment, a content delivery platform receives an identifier associated with a mobile computing device of a user, identifies a wireless carrier associated with the mobile computing device based on the received identifier, and detects one or more media capabilities supported by the user's mobile computing device for delivering content to the user's mobile computing device based at least in part on media capabilities supported by the identified carrier.

    Abstract translation: 一种用于跨载波移动设备能力发现的系统和方法。 根据实施例，内容传送平台接收与用户的移动计算设备相关联的标识符，基于接收到的标识符识别与移动计算设备相关联的无线载体，并且检测由用户的移动设备支持的一个或多个媒体能力 计算设备，用于至少部分地基于由所识别的载波支持的媒体能力来向用户的移动计算设备传送内容。

    System and method to initiate a mobile data communication utlizing a trigger system
    45.
    发明申请
    System and method to initiate a mobile data communication utlizing a trigger system 有权
    启动触发系统的移动数据通信的系统和方法

    公开(公告)号：US20060136546A1

    公开(公告)日：2006-06-22

    申请号：US10521521

    申请日：2003-07-18

    Applicant: Michael Trioano ,  Mark Grindeland ,  Gerald Hewes ,  Eswar Priyadarshan ,  Randall Snyder

    Inventor： Michael Trioano ,  Mark Grindeland ,  Gerald Hewes ,  Eswar Priyadarshan ,  Randall Snyder

    IPC: G06F15/16

    CPC classification number: G06Q30/02 ,  H04L12/1859 ,  H04L12/189 ,  H04L51/38 ,  H04L67/04

    Abstract: A system and method to enable a user to initiate a communication with an organization using a mobile communication device by means of a trigger system. A system and method to enable an organization to acquire a user mobile device address by means of a trigger system. A system and method to enable an organization to respond to a user by means of a trigger system and a message application server. A system and method to enable organizations to deliver mobile messages, coupons, offers and promotions to users mobile device by means of a combination of a trigger system, a message application server and an offer application.

    Abstract translation: 一种使得用户能够通过触发系统使用移动通信设备发起与组织的通信的系统和方法。 一种使组织能够通过触发系统获取用户移动设备地址的系统和方法。 一种使组织能够通过触发系统和消息应用服务器来响应用户的系统和方法。 一种使组织能够通过触发系统，消息应用服务器和报价应用的组合向用户移动设备提供移动消息，优惠券，优惠和促销的系统和方法。

    Electronic commerce system
    48.
    发明授权
    Electronic commerce system 有权
    电子商务系统

    公开(公告)号：US08554591B2

    公开(公告)日：2013-10-08

    申请号：US12497805

    申请日：2009-07-06

    Applicant: Brian J. Reistad ,  Eswar Priyadarshan ,  Michael P. Mitchell ,  Jim W. O'Toole ,  Andrew C. Payne ,  Durval M. Vieira ,  Larry C. Stewart

    Inventor： Brian J. Reistad ,  Eswar Priyadarshan ,  Michael P. Mitchell ,  Jim W. O'Toole ,  Andrew C. Payne ,  Durval M. Vieira ,  Larry C. Stewart

    IPC: G06Q10/00

    CPC classification number: G06Q30/0601 ,  G06Q30/0222 ,  G06Q30/06 ,  G06Q30/0603 ,  G06Q30/0637 ,  G06Q50/188

    Abstract: An electronic commerce system includes a client computer and a server computer interconnected by a public packet switched communications network. The client computer is programmed to transmit to the server computer an order acceptance request that includes a plurality of terms or conditions of a proposed offer for a purchase, including multiple options of at least one of the terms or conditions of the offer. The server computer is programmed to process the order acceptance request based on pre-programmed criteria and, based on the processing of the order acceptance request, to transmit to the client computer an order acceptance response that includes a plurality of amendments to the proposed offer for the purchase, including selection of an option of the at least one of the terms or conditions. The processing of the order acceptance request is performed by a controller module that handles processing of the order acceptance request that is primarily not specific to a particular application of the electronic commerce system to which the order acceptance request pertains, and that initiates a plurality of calls to a plurality of plug-in modules. The server can handle fraud-avoidance processing of the order acceptance request. The server can initiate a call to a database of a virtual warehouse in which merchants store virtual inventories of items, to ensure that a sufficient virtual inventory exists for a purchase.

    Abstract translation: 电子商务系统包括由公共分组交换通信网络互连的客户端计算机和服务器计算机。 客户端计算机被编程为向服务器计算机发送订单接受请求，该订单接受请求包括提出的购买要约的多个条款或条件，包括提供的条件或条件中的至少一个的多个选项。 服务器计算机被编程为基于预编程标准来处理订单接受请求，并且基于订单接受请求的处理，向客户端计算机发送订单接受响应，该订单接受响应包括对所提议的提议的多个修订 购买，包括选择至少一个条款或条件的选项。 订单接受请求的处理由处理订单接受请求的处理的控制器模块执行，其主要不是特定于订单接受请求所属的电子商务系统的特定应用，并且发起多个呼叫 到多个插件模块。 服务器可以处理订单接受请求的欺诈回避处理。 服务器可以启动对虚拟仓库的数据库的调用，商户在其中存储项目的虚拟库存，以确保有足够的虚拟库存用于购买。

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