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    Evaluating advertising effectiveness in a virtual universe
    1.
    发明授权
    Evaluating advertising effectiveness in a virtual universe 有权

    公开(公告)号：US10108972B2

    公开(公告)日：2018-10-23

    申请号：US12628383

    申请日：2009-12-01

    申请人： Igor Y. Gershfang ,  Rick A. Hamilton, II ,  Neil A. Katz ,  James W. Seaman ,  Adam R. Snopek ,  Richard Young

    发明人： Igor Y. Gershfang ,  Rick A. Hamilton, II ,  Neil A. Katz ,  James W. Seaman ,  Adam R. Snopek ,  Richard Young

    IPC分类号： G06Q30/02

    摘要： Aspects of this invention are directed toward determining the effectiveness of advertising in a virtual universe. Specifically, under the present invention, a visit by an avatar to a region of the VU that includes targeted advertising content is registered. Then, the following avatar attributes are determined: a proximity to the target advertising content by the avatar; an avatar directionality of the avatar with respect to the target advertising content; a camera directionality of a camera object associated with the avatar; and a time with respect to which the avatar may be exposed to the target advertising content in the region. Thereafter, at least one score is assigned to the visit, the proximity, the directionality, and the time. An effectiveness score is then calculated based on the at least one score. The overall effectiveness of the target advertising content is then calculated based on the at least one score.

    System and method for gaming transactions
    4.
    发明授权
    System and method for gaming transactions 有权
    游戏交易的系统和方法

    公开(公告)号：US08974308B2

    公开(公告)日：2015-03-10

    申请号：US11015494

    申请日：2004-12-17

    申请人： Gregory J. Boss ,  Rick A. Hamilton, II ,  Kevin C. McConnell ,  James W. Seaman

    发明人： Gregory J. Boss ,  Rick A. Hamilton, II ,  Kevin C. McConnell ,  James W. Seaman

    IPC分类号： A63F9/24 ,  G07F17/32

    CPC分类号： G07F17/32 ,  G07F17/3223 ,  G07F17/3255

    摘要： A method and system is provided to tie role-driven gaming purchases to executable transactions during a game so that on-line or related gaming systems create economic value inside the game itself. Players may control characters within a game which uses money to exchange goods or services to reach a goal, accomplish a task, or succeed in an event. The invention also provides for a participant to enter a game as a service provider to other players wherein the player receives compensation for the service. The service may be to provide aid in the form of a character or to provide educational services, for example. Accounts may be created to accumulate winnings or earnings as games are played.

    摘要翻译： 提供了一种方法和系统，用于将角色驱动的游戏购买与游戏中的可执行交易相结合，使得在线或相关的游戏系统在游戏本身内创造经济价值。 玩家可以控制游戏中使用钱来交换商品或服务以达成目标，完成任务或在事件中成功的角色。 本发明还提供一种参与者作为服务提供者输入游戏者，其中玩家接收对该服务的补偿。 该服务可能是以字符形式提供援助，或提供教育服务。 可以创建帐户以在玩游戏时累积奖金或收入。

    Discerning and displaying relationships between avatars
    7.
    发明授权
    Discerning and displaying relationships between avatars 失效
    辨别和显示化身之间的关系

    公开(公告)号：US08677254B2

    公开(公告)日：2014-03-18

    申请号：US12179530

    申请日：2008-07-24

    申请人： Peter G. Finn ,  Rick A. Hamilton, II ,  Neil A. Katz ,  James W. Seaman

    发明人： Peter G. Finn ,  Rick A. Hamilton, II ,  Neil A. Katz ,  James W. Seaman

    IPC分类号： G06F3/048

    CPC分类号： A63F13/537 ,  A63F13/12 ,  A63F2300/5506 ,  A63F2300/65 ,  G06F3/048 ,  G06N3/006

    摘要： The invention relates generally to virtual universe environments and, more particularly, to discerning and displaying information regarding relationships between two or more avatars in a virtual universe environment. In one embodiment, the invention includes determining whether a first avatar and a second avatar have at least one relationship with one or more common avatars in response to the first avatar initiating an interaction with the second avatar, and in the case that the first and second avatars have at least one relationship with at least one common avatar, displaying information regarding the relationship with the common avatar to at least one of the first and second avatar.

    摘要翻译： 本发明一般涉及虚拟宇宙环境，更具体地说，涉及识别和显示关于虚拟宇宙环境中的两个或多个化身之间的关系的信息。 在一个实施例中，本发明包括确定第一化身和第二化身是否与一个或多个公共化身具有至少一个关系，以响应于第一头像启动与第二化身的交互，并且在第一和第二化身 化身与至少一个普通化身具有至少一个关系，将关于与公共头像的关系的信息显示到第一和第二化身中的至少一个。

    Personal service assistance in a virtual universe
    8.
    发明授权
    Personal service assistance in a virtual universe 有权
    虚拟世界中的个人服务援助

    公开(公告)号：US08655674B2

    公开(公告)日：2014-02-18

    申请号：US12144877

    申请日：2008-06-24

    申请人： Peter G. Finn ,  Rick A. Hamilton, II ,  Neil A. Katz ,  James W. Seaman

    发明人： Peter G. Finn ,  Rick A. Hamilton, II ,  Neil A. Katz ,  James W. Seaman

    IPC分类号： G06Q10/00 ,  G06F17/00 ,  G06N5/00 ,  G06N5/04

    CPC分类号： G06Q30/0617 ,  G06Q30/02

    摘要： A method of providing personal service assistance in a virtual universe is disclosed. The method provides a customer avatar (CA) access to a personal assistance avatar or personal customer service representative (PCSR) avatar, hereinafter PCSR avatar. Through the PCSR avatar, the CA communicates a need or requests for personal service assistance from a business or organization. The communication of the received request is processed to identify an appropriate business, organization or vendor that meets the need or request. The identified business, organization or vendor is contacted for a representative from the business to accede to the request from the CA. The representative from the business is allowed to assume control of the PCSR avatar to conduct the session necessary for rendering the assistance or transaction. Upon completion of the session, control of the PCSR avatar is reverted to that prior to the session.

    摘要翻译： 公开了一种在虚拟宇宙中提供个人服务帮助的方法。 该方法提供对个人帮助头像或个人客户服务代表（PCSR）化身（以下称为PCSR头像）的客户头像（CA）访问。 通过PCSR头像，CA从业务或组织传达需求或个人服务协助请求。 处理接收到的请求的通信以识别满足需要或请求的适当的业务，组织或供应商。 联系企业，组织或供应商的业务代表加入CA的请求。 允许业务代表控制PCSR头像以进行协助或交易所需的会话。 在会话完成后，PCSR头像的控制恢复到会话之前的控制。