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    TELEVISION CONTENT THROUGH SUPPLEMENTARY MEDIA CHANNELS
    2.
    发明申请
    TELEVISION CONTENT THROUGH SUPPLEMENTARY MEDIA CHANNELS 审中-公开
    通过补充媒体渠道的电视内容

    公开(公告)号：US20150046944A1

    公开(公告)日：2015-02-12

    申请号：US14525871

    申请日：2014-10-28

    Applicant: AT&T Intellectual Property I, L.P.

    Inventor： David Brux DeLorme ,  James Carlton Bedingfield, SR. ,  David A. Levine

    IPC: H04N21/235 ,  H04N21/434 ,  H04N21/435 ,  H04N21/45 ,  H04N21/81 ,  H04N21/478 ,  H04N21/233 ,  H04N21/2368 ,  H04N21/439 ,  H04N7/173 ,  H04N21/475

    CPC classification number: H04N21/235 ,  H04N7/17318 ,  H04N21/233 ,  H04N21/2368 ,  H04N21/4341 ,  H04N21/4348 ,  H04N21/435 ,  H04N21/439 ,  H04N21/4532 ,  H04N21/4753 ,  H04N21/478 ,  H04N21/8106 ,  H04N21/84 ,  H04N21/858

    Abstract: A method and system implements supplementary media channels to Internet-protocol television (IPTV) channels. An IPTV user may receive a selected IPTV program on an IPTV channel. The IPTV program may be correlated in time with metadata describing the content of the IPTV program. At a point in the IPTV program, the metadata may match with user configuration information for receiving supplemental content. A supplementary media channel may be used at such point to provide the supplemental content to the IPTV user during the IPTV program. Supplemental content may include additional storyline content for the IPTV program or an advertising message, a redeemable coupon, a promotional offer, or an order invitation. The supplementary media channel may include a telephone connection with the IPTV user, an email message, a text message, or an instant message sent to the IPTV user, or a voice-over-Internet-protocol (VoIP) connection with the IPTV user.

    Abstract translation: 一种方法和系统为互联网协议电视（IPTV）渠道实现补充媒体渠道。 IPTV用户可以在IPTV频道上接收选定的IPTV节目。 IPTV节目可以与描述IPTV节目的内容的元数据相关联。 在IPTV节目中，元数据可以与用于接收补充内容的用户配置信息相匹配。 此时可以使用补充媒体频道，以便在IPTV节目期间向IPTV用户提供补充内容。 补充内容可以包括用于IPTV节目的附加故事情节内容或广告消息，可兑换优惠券，促销优惠或订单邀请。 补充媒体频道可以包括与IPTV用户的电话连接，电子邮件消息，文本消息，或者发送给IPTV用户的即时消息，或与IPTV用户的因特网协议（VoIP）连接。

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