摘要:
Example methods and apparatus for associating media devices with a demographic composition of a geographic area are disclosed. A disclosed example method includes receiving a plurality of Internet Protocol addresses assigned to a media device associated with a panel member, determining a most used Internet Protocol address from the plurality of Internet Protocol addresses, accessing geographic information and determining a geographic location corresponding to the most used Internet Protocol address, accessing demographic information and determining a demographic profile associated with the geographic location, and associating at least one of the geographic location or the demographic profile with the media device.
摘要:
Methods and apparatus to meter video game play are disclosed. An example method includes detecting media identifying information corresponding to media presented in an environment including a video game system capable of executing a plurality of video games; identifying which of the plurality of video games is being played via a video game controller based on the media identifying information, wherein the video game controller is coupled to a sensor to detect motion data related to movement of the video game controller and to transmit the motion data without affecting operation of the video game system; and combining, via a processor, the media identifying information with the motion data received from the sensor.
摘要:
Apparatus, methods, and articles of manufacture for encoding a compressed media stream are disclosed. Example method of watermarking a digital media signal disclosed herein include copying compressed audio packets associated with an audio stream included in a transport stream of the digital media signal into respective frames of compressed audio data to be watermarked to include media identification information. Such example methods can also include determining whether a composition of the transport stream has changed during copying of the compressed audio packets into the respective frames of the compressed audio data. Such example methods can further include, if the composition of the transport stream has changed, writing the frames of the compressed audio data to an output stream corresponding to the digital media signal without applying a watermark to the frames of the compressed audio data.
摘要:
Methods and apparatus to monitor advertisement exposure are disclosed. An example method includes determining via a meter that a media content segment was presented at a media content presentation device and determining via an activity monitor different than the meter that a computing resource related to the media content segment was accessed by outputting an indication of an association between the computing resource access and the media content presentation after the presentation of the media content segment.
摘要:
Example methods, apparatus, and articles of manufacture determine compliance with usage guidelines of an audience measurement system. Initially, location information associated with an audience member is obtained. It is then determined whether the audience member is in compliance with the usage guidelines based on the location information. Media monitoring information corresponding to the location information is then tagged as non-compliant if the audience member is not in compliance with the usage guidelines.
摘要:
Methods and apparatus to monitor audio/visual content from various sources are disclosed. An example method disclosed herein comprises determining first information based on a video signal corresponding to monitored media content, determining second information based on an audio signal corresponding to the monitored media content, and identifying a selected one of a plurality of media content sources based on a decision tree comprising a plurality of decision nodes, a first decision node of the decision tree corresponding to a first classification decision resulting from processing at least one of the first information or second information, and a second decision node of the decision tree corresponding to a second classification decision resulting from processing at least one of the first information or second information, the second decision node of the decision tree being selected for evaluation based on an outcome of evaluating the first decision node of the decision tree.
摘要:
An example apparatus includes a meter to generate first information indicative of a media presentation mode of a media presentation application executed by a wireless communication device during a presentation of the media content received and presented via the wireless communication device, the media content comprising scheduled programming that is broadcasted or multicasted simultaneously to a plurality of other wireless communication devices during a pre-scheduled time; and generate second information indicative of the media content presented via the wireless communication device. A memory is to store the first information in association with the second information in the wireless communication device; and store third information in association with the first and second information. The third information is indicative of at least one of a location of a cell tower used to transmit the media content, an identifier of the cell tower, or an identifier of a wireless network access point.
摘要:
Methods and apparatus to measure exposure to streaming media are described. An example method includes extracting metering data from media obtained from a media provider. Metadata identifying the media based on the extracted metering data is generated. The media is transcoded into a transport stream, the transport stream having a streaming format. The metadata is embedded in a metadata channel of the transport stream.
摘要:
Methods and apparatus to encode and decode audio for shopper location and advertisement presentation tracking are disclosed. A method for tracking a shopper includes receiving a first audio signal at a first location with a decoder attached to a shopping implement, determining a first code encoded in the first audio signal, receiving a second audio signal at a second location with the decoder, determining a second code encoded in the first audio signal, and transmitting the first code and the second code to a data retrieval device.
摘要:
Methods and apparatus for multi-purpose metering are disclosed. An example method includes acquiring a rate of data transfer to/from the monitored location and comparing the acquired rate of data transfer to a threshold. The example method also includes setting at least one media monitoring device in a first bandwidth mode when the acquired rate of data transfer exceeds the threshold, and setting the at least one media monitoring device in a second bandwidth mode when the acquired rate of data transfer is below the threshold.