PROMPTING SOCIAL NETWORKING SYSTEM USERS TO PROVIDE ADDITIONAL USER PROFILE INFORMATION
    42.
    发明申请
    PROMPTING SOCIAL NETWORKING SYSTEM USERS TO PROVIDE ADDITIONAL USER PROFILE INFORMATION 有权
    提供社交网络系统用户提供其他用户配置文件信息

    公开(公告)号:US20140143325A1

    公开(公告)日:2014-05-22

    申请号:US13680048

    申请日:2012-11-17

    IPC分类号: H04L29/06

    摘要: A social networking system presents questions to a user on an interface associated with the social networking system to elicit information about the user that is missing from the user's profile or is otherwise outdated. The questions are selected based on a number of factors, such as the need for or value of the information item, probability of a response, or cost of collecting the information item. In presenting the selected question, the social networking system prompts a user for information about the user in a an interface associated with a page from the social networking system, an application external to the social networking system, or using a push notification or prompt. The questions may be formatted in various ways, such as an explicit question, confirmation, a selection of responses, or social context to encourage the user to respond to the question.

    摘要翻译: 社交网络系统在与社交网络系统相关联的接口上向用户呈现问题,以引出关于用户的简档中缺少的用户的信息,或者否则过时。 这些问题是基于许多因素来选择的,例如信息项的需要或价值,应答的概率或收集信息项的成本。 在呈现所选择的问题时,社交网络系统提示用户在与社交网络系统的页面相关联的界面,社交网络系统外部的应用或者使用推送通知或提示中提供关于用户的信息。 这些问题可以以各种方式进行格式化,例如明确的问题,确认,选择的响应或社会环境,以鼓励用户回答问题。

    ADVERTISING BASED ON USER TRENDS IN AN ONLINE SYSTEM
    43.
    发明申请
    ADVERTISING BASED ON USER TRENDS IN AN ONLINE SYSTEM 审中-公开
    基于在线系统中的用户趋势的广告

    公开(公告)号:US20140143057A1

    公开(公告)日:2014-05-22

    申请号:US13681161

    申请日:2012-11-19

    IPC分类号: G06Q30/02 G06Q50/00

    CPC分类号: G06Q30/0269 G06Q50/01

    摘要: An online system, such as a social networking system, may determine user trends and identify actions to be taken by users that may help optimize revenue for an advertiser. A social networking system may generate offers for an advertiser based on the user trends, user characteristics, and claims about users where the offers include actions determined by the social networking system that users may take to help optimize revenue for advertiser. Venues may also sell ad space, ad inventory, and real-time customer data to advertisers through a social networking system.

    摘要翻译: 诸如社交网络系统之类的在线系统可以确定用户的趋势并且识别用户可能有助于优化广告商的收入的动作。 社交网络系统可以基于用户趋势,用户特征和关于用户的声明来生成针对广告主的提议,其中提供包括由社交网络系统确定的动作,用户可以采用该动作来帮助优化广告商的收入。 场馆还可以通过社交网络系统向广告商出售广告空间,广告资源和实时客户数据。

    Receiving information about a user from a third party application based on action types
    44.
    发明授权
    Receiving information about a user from a third party application based on action types 有权
    根据动作类型从第三方应用接收有关用户的信息

    公开(公告)号:US08732802B2

    公开(公告)日:2014-05-20

    申请号:US13567052

    申请日:2012-08-04

    IPC分类号: G06F17/30 G06F15/16

    CPC分类号: G06Q50/01 H04L51/32

    摘要: A social networking system enables a third party application to request user data based on action types and aggregations of a user's data corresponding to an action type with respect to multiple objects. Users of the social networking system may provide privacy or accessibility of their information based on the action type associated with the information (e.g., a user may allow a particular application to access all actions of a certain type, regardless of the source of those actions). The third party application may use this accessed information to generate personalized content for a user based on aggregations of the user's data and then publish the personalized content back to the social networking system.

    摘要翻译: 社交网络系统使得第三方应用程序可以基于与多个对象的动作类型对应的用户数据的动作类型和聚合来请求用户数据。 社交网络系统的用户可以基于与该信息相关联的动作类型来提供其信息的隐私或可访问性(例如,用户可以允许特定应用访问某种类型的所有动作,而不管这些动作的来源) 。 第三方应用可以使用该访问信息来基于用户数据的聚合为用户生成个性化内容,然后将个性化内容发布回社交网络系统。

    Incorporating External Event Information Into a Social Networking System
    46.
    发明申请
    Incorporating External Event Information Into a Social Networking System 有权
    将外部事件信息并入社交网络系统

    公开(公告)号:US20140012925A1

    公开(公告)日:2014-01-09

    申请号:US13544166

    申请日:2012-07-09

    IPC分类号: G06F15/16

    摘要: A social networking system allows a user to create an event in the social networking system while viewing a web page from a third-party website from a domain different than the social networking system. A widget or other social plug-in is included in the web page, and user interaction with the widget communicates information from the web page to the social networking system. An event object is created in the social networking system from the information from the web page. The social networking system may perform various actions to increase user interaction with the created event object, such as identifying additional users to invite the event or identifying users attending the event to other users.

    摘要翻译: 社交网络系统允许用户在来自不同于社交网络系统的域的第三方网站中查看网页时在社交网络系统中创建事件。 网页中包含窗口小部件或其他社交插件,用户与窗口小部件的交互将信息从网页传送到社交网络系统。 在社交网络系统中从网页的信息创建事件对象。 社交网络系统可以执行各种动作以增加与所创建的事件对象的用户交互,诸如识别附加用户以邀请该事件或将其他用户参与该事件的用户识别。