摘要:
Methods and apparatuses for advertising where the advertisement performance is determined via tracking the deals made as a result of communication leads generated from the advertisements. One embodiment includes: providing an advertisement containing a communication reference to a customer on behalf of a party; providing a connection via the reference for real time communications between the customer and the party; and charging an advertisement fee in response to an action of a predetermined type being performed by the customer (or an agreement between the customer and the party being reached) as a result of the real time communications.
摘要:
Methods and apparatuses to selectively prompt customers in connecting the customers to advertisers via communication references provided advertisements. One embodiment includes: establishing a communication connection with a customer, the connection being initiated by the customer using a communication reference provided in an advertisement; determining a prompt to the customer to identify an advertiser of the advertisement, based at least in part on the communication reference; and connecting the communication connection to the advertiser.
摘要:
Methods and apparatuses to select tracking mechanisms for the performance determination of advertisements. One embodiment includes: selecting one reference type from a plurality of reference types; and determining a reference of the selected type, the reference to be embedded in an advertisement to count communication leads generated from the advertisement. In one embodiment, the advertisement is to be charged according to a performance measure based on communication leads generated from the advertisement. For example, a price for the advertisement can be specified by a party for which the advertisement is to be presented. For example, the advertisement can be charged in response to a voice communication responding to the advertisement. In one embodiment, the plurality of reference types correspond to different mechanisms to track communication leads generated from the advertisement.
摘要:
Methods and apparatuses to provide telephonic connections to members of a social network. One embodiment includes: identifying a first member connected to a second member in a social network; determining whether profile data of the first member of the social network includes a telephonic reference of the first member; presenting a user interface element to the second member over a data communication network in response to a determination that the profile data of the first member includes the telephonic reference of the first member; and responsive to a selection of the user interface element, initiating a first telephonic connection to the first member using the telephonic reference of the first member and a second telephonic connection to the second member to provide a telephonic connection between the first member and the second member.
摘要:
Methods and apparatuses to convert a free connection for real time communications between people into a dynamically priced communication session to facilitate the delivery of services over the established connection. One embodiment includes: establishing a connection for real time communications between a first user and a second user; after the connection is established for a period of time, receiving a selection of a price from a plurality of predetermined prices for a service to be provided by the second user over the established connection, where the prices are specified prior to the connection; and charging the first user on behalf of the second user according to the price selected from the list for the service provided by the second user over the established connection.
摘要:
Methods and apparatuses to present communication references to connect people for real time communications in response to requests to terminate the presentation of documents. One embodiment includes: responsive to a request from a user to terminate a presentation of a document, determining a reference to an entity based on a content of the document; presenting the reference with information about the entity to terminate the presentation of the document; and responsive to a request made via the reference, establishing a connection for real time communications between the entity and the user.
摘要:
Methods and systems to facilitate real time communications and commerce via answers presented to questions. One embodiment includes one or more web servers to receive from a second user an answer to a question of a first user, and to present the answer with a communication reference of a connection provider to a third user; a session border controller of the connection provider to interface with a packet switched network; and one or more telecommunication servers of the connection provider coupled with the session border controller to connect the third user to the second user for real time communications in response to a request made via the communication referenced. One embodiment includes: receiving from a second user an answer to a question of a first user; and presenting to a third user the answer with a reference for requesting fee-based content from or real time communications with the second user.
摘要:
Methods and apparatuses to connect telephone calls and track information about the telephone calls resulting from advertisements for groups of advertisers. In one embodiment, a method includes: determining a geographic area after receiving a telephone call to a first telephone number publicized in an advertisement; determining a telephone number of a first advertiser; and connecting the telephone call to the telephone number of the first advertiser, the first advertiser billed for the advertisement based on telephonic connections made to connect the first advertiser and telephone calls to the first telephone number.
摘要:
A method and system for converting a free call to a fee-based call are disclosed. According to an embodiment of the invention, an automated system establishes a connection between a first entity and a second entity. After the connection has been established, the system monitors the connection to determine if one participant has selected to convert the connection from a free connection to a fee-based connection. Upon detecting an indication that an entity has converted such a call, the system monitors the duration of the call to determine the proper fee for the connection.
摘要:
Methods and systems to facilitate real time communications via a telephonic apparatuses that support data communications. In one embodiment, a telephonic apparatus includes: a network interface to submit a query over a data communication network and to receive a listing with embedded information about the query; and a call module coupled to the network interface, the call module to provide the received information about the query in a message sent over the data communication network for a telephonic connection according to the listing. In one embodiment, the telephonic apparatus receives a telephonic reference of a callee of the listing as a response to the message and initiates a telephonic connection to the callee using the telephonic reference of the callee received as a response to the message. In another embodiment, telephonic apparatus receives a callback responsive to the message for the telephonic connection.