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    Systems and Methods for Dynamic Conversion of Web Content to an Interactive Walled Garden Program
    6.
    发明申请
    Systems and Methods for Dynamic Conversion of Web Content to an Interactive Walled Garden Program 审中-公开
    将Web内容动态转换为交互式围墙花园计划的系统和方法

    公开(公告)号：US20080120661A1

    公开(公告)日：2008-05-22

    申请号：US12023625

    申请日：2008-01-31

    申请人： Edward Ludvig ,  Jay Logue ,  Steven Sandke ,  Brian Feinberg

    发明人： Edward Ludvig ,  Jay Logue ,  Steven Sandke ,  Brian Feinberg

    IPC分类号： H04N7/173

    CPC分类号： H04N21/4402 ,  H04N7/165 ,  H04N7/17318 ,  H04N21/2355 ,  H04N21/4725 ,  H04N21/8543 ,  H04N21/8545

    摘要： Systems and methods to dynamically convert Web content to an interactive program for display on resource constrained television clients are described. In particular, a head-end server in a digital television entertainment system downloads the Web content from an external data source. The head-end server dynamically transcodes the downloaded content into an interactive walled garden program (iWGP) that includes MPEG stills and metadata for delivery to a client in the television entertainment system.

    摘要翻译： 描述了将动态地将Web内容转换成用于在资源受限的电视客户端上显示的交互式节目的系统和方法。 特别地，数字电视娱乐系统中的头端服务器从外部数据源下载Web内容。 头端服务器将下载的内容动态转码为包含MPEG静止图像和元数据的交互式围墙花园节目（iWGP），用于传送到电视娱乐系统中的客户端。

    Special predictive picture encoding using color key in source content
    8.
    发明申请
    Special predictive picture encoding using color key in source content 失效
    在源内容中使用颜色键的特殊预测图像编码

    公开(公告)号：US20060222076A1

    公开(公告)日：2006-10-05

    申请号：US11098023

    申请日：2005-04-01

    申请人： Edward Ludvig ,  Jack Lee ,  John Comito

    发明人： Edward Ludvig ,  Jack Lee ,  John Comito

    IPC分类号： H04N11/02 ,  H04N7/12 ,  H04N11/04 ,  H04B1/66

    CPC分类号： H04N19/132 ,  H04N7/17336 ,  H04N7/52 ,  H04N19/136 ,  H04N19/17 ,  H04N19/61 ,  H04N21/2221 ,  H04N21/23439 ,  H04N21/236 ,  H04N21/4316 ,  H04N21/47202 ,  H04N21/4722 ,  H04N21/8153

    摘要： Encoding functionality is described for producing encoded intra (I) pictures and predictive (P) pictures for consumption by an application running on a set-top box. The encoding functionality includes a pre-processing module which marks regions that should not be updated with a predetermined color code. An encoding module receives the output of the pre-processing module, and, in the event that the output contains the predetermined color code, produces a predictive (P) picture. In the predictive (P) picture, the encoding module produces macroblocks having zero motion vector and zero difference (or skipped macroblocks) corresponding to regions that were marked by the pre-processing module with the predetermined color code. The encoding module produces intra macroblocks for other regions of the picture (corresponding to update regions).

    摘要翻译： 描述了用于产生编码的帧内（I）图像和预测（P）图像以供运行在机顶盒上的应用程序消耗的编码功能。 编码功能包括预处理模块，其标记不应用预定颜色代码更新的区域。 编码模块接收预处理模块的输出，并且在输出包含预定颜色代码的情况下，产生预测（P）图像。 在预测（P）图像中，编码模块产生具有零运动矢量和零差（或跳过的宏块）的宏块，对应于由预处理模块用预定颜色代码标记的区域。 编码模块为图像的其他区域（对应于更新区域）产生帧内宏块。

    System and method for delivery of short-time duration video segments
    9.
    发明申请
    System and method for delivery of short-time duration video segments 有权
    提供短时间段视频段的系统和方法

    公开(公告)号：US20060184979A1

    公开(公告)日：2006-08-17

    申请号：US11400691

    申请日：2006-04-07

    申请人： Sadik Bayrakeri ,  Donald Gordon ,  Edward Ludvig ,  John Comito ,  Jeremy Edmonds ,  Eugene Gershtein

    发明人： Sadik Bayrakeri ,  Donald Gordon ,  Edward Ludvig ,  John Comito ,  Jeremy Edmonds ,  Eugene Gershtein

    IPC分类号： H04N7/173 ,  G06F15/16 ,  G06F3/00 ,  G06F13/00 ,  H04N5/445

    CPC分类号： H04N5/44543 ,  H04N5/45 ,  H04N21/23439 ,  H04N21/26283 ,  H04N21/2668 ,  H04N21/4722 ,  H04N21/482 ,  H04N21/8456 ,  H04N21/8549

    摘要： A system and method for efficient delivery of video segments. One embodiment relates to the delivery of short-time duration video segments. The video segments may be delivered as part of a media-rich interactive program guide (IPG) or for some other application. The system and method provides a viewer with access to a video segment starting at its beginning (or any other selectable point within the video segment). Such access may be provided using a server-centric interactive technique. The server-centric technique may involve use of a demand-cast system and method. Demand-cast messaging may occur between a session manager, transport stream generator, and terminal. For example, a video object on a screen may be activated by a viewer using a remote control for a terminal. Activation of the object may cause transmission of a request from the terminal to a session manager for a video segment corresponding to the object. In response to the request, the session manager may initiate a process to accomplish delivery of the video segment from a transport stream generator to the terminal.

    摘要翻译： 一种用于高效传送视频片段的系统和方法。 一个实施例涉及短时间段视频片段的传送。 视频段可以作为媒体丰富的交互式节目指南（IPG）或其他一些应用的一部分来传送。 该系统和方法为观众提供从其开始（或视频片段中的任何其他可选点）开始的视频片段的访问。 可以使用以服务器为中心的交互技术来提供这种访问。 以服务器为中心的技术可能涉及使用需求转换系统和方法。 会话管理器，传输流发生器和终端之间可能发生请求转移消息。 例如，屏幕上的视频对象可以由观看者使用终端的遥控器激活。 对象的激活可能导致从终端向与对象相对应的视频片段的会话管理器发送请求。 响应于该请求，会话管理器可以启动完成从传输流发生器到终端的视频段的传递的过程。

    Targeted advertising based on consumer purchasing data
    10.
    发明申请
    Targeted advertising based on consumer purchasing data 审中-公开
    基于消费者采购数据的针对性广告

    公开(公告)号：US20050204381A1

    公开(公告)日：2005-09-15

    申请号：US10798153

    申请日：2004-03-10

    申请人： Edward Ludvig ,  David de Heer ,  Andrew Sheldon

    发明人： Edward Ludvig ,  David de Heer ,  Andrew Sheldon

    IPC分类号： H04N7/025 ,  H04N7/10

    CPC分类号： H04N21/812 ,  G06Q30/02 ,  H04N21/25891 ,  H04N21/44016 ,  H04N21/6125

    摘要： Techniques for targeting advertisements based on consumer purchasing data are described. Consumer purchasing data is used to generate a profile associated with a subscriber to a broadcast television system. Consumer profile characteristics may also be associated with an advertisement that is to be targeted. Prior to broadcasting a targeted advertisement, a message is broadcast that notifies a client device of the consumer profile characteristics associated with the upcoming targeted advertisement. If the consumer profile characteristics associated with the targeted advertisement match the subscriber profile associated with the subscriber of the client device, then the client device tunes to an alternate data stream over which the targeted advertisement is broadcast. Otherwise, a default advertisement is received over the originally tuned data stream.

    摘要翻译： 描述了基于消费者购买数据定位广告的技术。 消费者购买数据用于生成与广播电视系统的订户相关联的简档。 消费者资料特征也可能与要定向的广告相关联。 在广播目标广告之前，广播消息，通知客户端设备与即将到来的目标广告相关联的消费者简档特征。 如果与目标广告相关联的消费者简档特征匹配与客户端设备的订户相关联的用户简档，则客户端设备调谐到广播目标广告的替代数据流。 否则，通过原始调谐的数据流接收默认广告。